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1 Copyright © UNITED, Inc. All Rights Reserved. Supply Side Platform “AdStir”

Ad stir en_20140213

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Page 1: Ad stir en_20140213

1 Copyright © UNITED, Inc. All Rights Reserved.

Supply Side Platform “AdStir”

Page 2: Ad stir en_20140213

Variation of our Ads

Copyright © UNITED, Inc. All Rights Reserved. 2

Standard Banner

320x50

320x100

300x250

Icon AD

Interstitial AD (only for App)

300x250

YES NO

Do you close App?

You can display these AD types How to integrate APP - SDK - JavaScript ad tag WEB SITE -JavaScript ad tag We have also ads for outside Japan

Page 3: Ad stir en_20140213

Summary of AdStir

Copyright © UNITED, Inc. All Rights Reserved. 3

SSP(Yield optimize)function RTB(CPM type ads - Real Time Bidding)

AdStir CPC (Automatic optimization system for CPC ad-networks)

Icon AD Interstitial AD(Full screen ads)

Page 4: Ad stir en_20140213

SSP(Yield optimize) function

Copyright © UNITED, Inc. All Rights Reserved. 4

Page 5: Ad stir en_20140213

RTB(Real Time Bidding)

Copyright © UNITED, Inc. All Rights Reserved. 5

DSP_A

DSP_B

DSP_C

DSP_D

DSP_E

SSP page/ad request

Sending ad request each your imps

Bidding to DSPs each your imps

Sending bidding data

Win best bid price ad

Display best bid price ad on your media

Page 6: Ad stir en_20140213

An example of improvement ad profits

Copyright © UNITED, Inc. All Rights Reserved. 6

To combine RTB & CPC ad-networks(AdStir CPC), Your profits can be maximize

・10,000,000imps/month ・CPM of ad-networks : 0.3USD ・RTB win rate : 40% ・CPM of RTB : 0.45USD

RTB

CPC ad-networks

10,000,000imps

CPM $0.3

Profits : $3,000

AdStir CPC

6,000,000imps

Profits : $2,000

40,000,000imps

CPM $0.45 Profits : $1,800

Page 7: Ad stir en_20140213

Real Time Bidding

Copyright © UNITED, Inc. All Rights Reserved. 7

Connected

[DSP 接続状況]

-Connected with 7 DSPs

We are a leading SSP at Japanese Smartphone market A number of RTB campaign is always more than 1800

Connected

Connected

Connected

Connected

Connected

Connected

Page 8: Ad stir en_20140213

AdStir CPC

Copyright © UNITED, Inc. All Rights Reserved. 8

-You can display major CPC ad-networks

without registering o each ad-networks.

-You can display high eCPM level ads

preferentially

-Things that you need is only to set

AdStir SDK or AdStir JavaScript ad tag

eCPM

HIGH

Inventory

AdStir RTB (Real-Time Bidding)

Ad-network A

Ad-network B

Ad-network C ・・・

AdStir CPC

Display Automatic optimization

AdStir CPC

LOW

Page 9: Ad stir en_20140213

AD(320×50)

CocoPPa TAP10 1000万 GetMusic

Icon AD

Copyright © UNITED, Inc. All Rights Reserved. 9

Name OS Capacity Size Format Integration Profits

Icon AD Android /

iOS Within 30KB

changeable Default

57×57dip 75×73dip(with

text)

permeation gif、png

Js / SDK by Click

Icon AD

CocoPPa

Image example of Icon AD

*You can choose with text or not *Changeable icon size *Selectable text color & text size *Changeable space size from each icon *Selectable the number of icons you set

CocoPPa

Page 10: Ad stir en_20140213

Interstitial AD

Copyright © UNITED, Inc. All Rights Reserved. 10

Image example of Icon AD

Name OS Size Format Integration Profits

Interstitial AD Android / iOS

Banner : 300×250 320×100 320×50

Banner +

icon(with text)

SDK By Click

icon : 57×57dip

AD (320×100)

Text

Text

Text

Text

テキスト

Icon AD ×4 (57×57)

アプリを終了しますか?

AD (300×250)

text text text text

Yes No

Do you close App?

★★Recommended Apps★★

Return to App

AD(320×50)

text text Ttxt text

OK

You have sent message

*Upper Text(Option) ・You can insert any text above banner ・Selectable text color *Background Frame ・You insert any picture ・Selectable background color & penetrativity

*Frequency Control You can choose ratio 1~100%

Summary

*Button ・Selectable the number of button(1 or 2) ・Selectable text & button color ・Changeable button’s back ground *Movements ・Selectable movements when users tap the button (If users click outside ad-frame, our interstitial ads are closed.) ・Selectable dialogue type or not (dialogue type : ad-frame is always displayed, even there is a break in correspondence.)

Page 11: Ad stir en_20140213

Interstitial AD設定例

Copyright © UNITED, Inc. All Rights Reserved. 11

home app

Play

app

Option

Recommended Apps

app

At startup time

At the end of App

app

Game Result

TOP

app

*You can select when ads are displayed *You can extracts profits without disturbing standard banner ads

Applishulan 10,000,000 GetMusic TAP10

ページ遷移後

★★Recommended Apps★★

OK

Page 12: Ad stir en_20140213

How to Set AdStir

Copyright © UNITED, Inc. All Rights Reserved. 12

1. Plaese let me know your media’s informationz

1) MEDIA NAME 2) MEDIA PLATFORM - Choices: iOS, Android, Mobile Web, PC Web 3) STORE URL OR WEBSITE URL 4) SIZE OF AD SPACE

2. After confirm your media, we will set our ads

3. I will send AdStir SDK / AdStir JavaScript Tag

4. Please Set Our SDK / JavaScript Tag

FINISH

Contact [email protected] +81-3-6821-0005

Usually It takes 1-3 days