1. OPTION OF THE BOTTOM PART OF THE PYRAMID JHEY J BERNAS MBA
102-REPORT 2 DR. E. DETOYA
2. Who are they? In economics, they are the largest, but
poorest socio-economic group. In global terms, they are the 4
billion people or 60% of worlds population who live on less than
US$2.50 per day. The Forgotten Man
3. POVERTY It is a human condition of having insufficient
resources or income. In most extreme form, poverty is a lack of
human needs, such as adequate and nutritious food, clothing,
housing, clean water and health services.
4. Facts how poor are those in the bottom of the pyramid. 1.4
billion people in developing countries live on $1 a day or less. 3
billion people live on under $2 a day. 870 million people do not
have enough to eat more than the populations of USA and the
European Union combined. 98% of the world's undernourished people
live in developing countries. Two-thirds of the world's hungry live
in just 7 countries: Bangladesh, China, the Democratic Republic of
the Congo, Ethiopia, India, Indonesia and Pakistan.
5. Poverty facts in the world. Where is hunger the worst? Asia
and the Pacific: 578 million Sub-Saharan Africa: 239 million Latin
America and the Caribbean: 53 million Every five seconds, a child
dies from hunger-related diseases. 22,000 children die each day due
to conditions of poverty. 35 million people are living with
HIV/AIDS 1.7 billion people lack access to clean water. 2.3 billion
people suffer from water-borne diseases each year.
6. What is the international mobilization? Rich countries and
United Nations have extensive antipoverty programs, primarily in
the form of social security and welfare systems.
7. There are three compelling reasons why business should get
involved in alleviating the shameful scourge of widening poverty.
Reputational capital Sustainability premium Social investment
8. Why there is still massive poverty in spite of the effort of
international agencies? neocolonialism unfair trade practice
dependency
9. HOW???
10. OPTION OF THE BOTTOM PART OF THE PYRAMID OR (OPTION OF THE
POOR) Ending the method of fish giving and improve the fishing
skills training business. A by-product of Corporate Social
Responsibility, from philanthropy to direct social engagement to
community partnership. It is a participatory methods in
implementation of poverty-reduction and may work as a pro-poor
principle approach which can encourage the poor sector to TAKE
INITITATIVE ACTIONS rather than receiving programs.
11. Can we help the empowerment of the poor?
12. What is the preferential option for the poor? In general,
the preferential option for the poor consists of such
characteristics as personal and corporate option, universality, it
being beyond form or publicity gimmick, and as witness to human
dignity (Maximiano, 2003).
13. Characteristics of preferential option for the poor?
14. Characteristics of preferential option for the poor?
15. When is the option for the BOP an opportunity for business?
The bottom of the pyramid represents a humongous opportunity for
"high Tech businesses such as: cellular phones financial services
low-end computers Added to these are massive opportunity for
businesses serving basic needs, such as: food housing personal care
The only condition is this: Business stops thinking of the poor as
burden and starts Recognizing them as value (conscious consumers).
From here a whole new world of opportunities can open up for big
profit.
16. Other ways to strategize in favor of the BOP
17. Conclusion Be educated!!! Value life and nature!!!
Participate in CSR activities to alleviate poverty!!!
