WEFLIVE

WEFLIVE.com is an innovative social

media aggregation site that analyzes

the Twitter conversations from

delegates emanating from the 2015

World Economic Forum in Davos.

Key components of WEFLIVE:

• Interactive infographic of trends

• Stream of tweets

• Volume and location of activity

• Top engaged participants

• Share via social or embed on website

• Mobile responsive design

Your window into the 2015 annual meeting in Davos

Widgets allow media and journalists

to embed components of the

WEFLIVE site directly onto their

website via an iframe.

Widgets can be customized by:

• View (Trends, Stream, Participants,

Stats, All)

• Appearance (Interface - including

language, font, colour and size)

• White label (remove branding)

WEFLIVE widgetsA simple way to embed Davos content onto your website

WEFLIVE widgets

Step 1: Customize your widget

Visit the WEFLIVE widget builder page to customize your widget based on

content type, size, title, font, white label and colour.

WEFLIVE widgets

Step 2: Grab your embed code

Copy your unique embed code.

WEFLIVE widgets

Step 3: Embed on your site

Paste the code into your website or blog.

WEFLIVE storiesBuild, write and embed your Davos story

Stories allow users to build, customize

and create a story of their choice,

including both detailed commentary and

dynamic content.

Stories can be live – updated in real-

time, or static – displaying information

related to a certain moment.

Stories can be white labelled, are easily

embedded on a website, or shared on

social media.

Step 1: Select your content

WEFLIVE stories

++

While navigating the site, start to build your story by clicking ‘add’ on the content

components of your choice.

WEFLIVE stories

Written

content

by user

Relevant

Trends

Commenting

module

(optional)

Relevant

Delegates

Relevant

Tweet

Step 2: Create your story

Add in your written commentary, rearrange the content components, and finalize

your story.

WEFLIVE stories

Step 3: Grab your embed code

Now that you’ve created your story, click the ‘share’ buttons to publish your

unique URL on your social media channels, or customize the design of your story

and copy the code to easily embed on your site.

WEFLIVE stories

Step 4: Embed on your site

Paste the code into your website or blog.

WEFLIVE quality assurance

To ensure that the quality of the content is always appropriate, a

number of processes and guardrails have been implemented.

Rules and filters automatically exclude:

• Profanity or inappropriate wording

• Spam (users must have a certain activity and community)

• Sensitive content identified by Twitter (e.g., nudity, violence, etc.)

Moderation:

As another layer of quality assurance, a dedicated team is responsible

for monitoring and moderating all content on a 24 hour basis.