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Villa ThalgoParis-Trocadero
Franz Dahmen Lopez
Alexis Robelin
Target Audience
• People who live in 16th district of Paris
• Hotel guest who don’t have spa in the hotel
• High class people in Paris
Offer
• When you subscribe at the spa online or phisicaly you receive an email with a link to download the app and a member number
• Easy to use and flexible application ( you canbook your visit when there is availability
• You can canceled without penalty
Offer
• Offer with different packages
• You can bring one friend a month if you have the application
• When you have the app you win points everytime you bring a new member
• You have discount on the products ( body care….)
Social platform
• Forum/ chat between members. They canshare their experience, their feeling about the care and the massage
• Facebook Group: clients or potential clients can see the advantages of the app
Localize
• Is localize because only members access to the different offers
• The app has a GPS when members are closedthey receive notification for new offers, massages and product
Distribution
• Mostly through word of mouth
• To be more broad and bring more potentialcustomer they can see the satisfaction comment
• Twitter through the website
SOLOMO Infographic
SOLOMO Infographic