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Is YOUR BLOG
WWW.BECOMEABLOGGER.COM
Is YOUR BLOG
OPTIMIZED WWW.BECOMEABLOGGER.COM
Is YOUR BLOG
OPTIMIZED for mobile devices
Chances are…
WWW.BECOMEABLOGGER.COM
Chances are…
THEY AREN’T
WWW.BECOMEABLOGGER.COM
And, that’s a PROBLEM.
WWW.BECOMEABLOGGER.COM
In 2014:
WWW.BECOMEABLOGGER.COM
In 2014: the number of mobile device users surpassed desktop users
WWW.BECOMEABLOGGER.COM
Guess what happened in October of 2016...
WWW.BECOMEABLOGGER.COM
MORE users accessed the internet from mobile devices and tablets THAN desktops.
WWW.BECOMEABLOGGER.COM
WWW.BECOMEABLOGGER.COM
But there’s a problem…
The mobile web experience is
WWW.BECOMEABLOGGER.COM
The mobile web experience is
WWW.BECOMEABLOGGER.COM
The mobile web experience is
WWW.BECOMEABLOGGER.COM
The mobile web experience is
WWW.BECOMEABLOGGER.COM
The mobile web experience is
WWW.BECOMEABLOGGER.COM
• The average U.S. retail site takes
WWW.BECOMEABLOGGER.COM
• The average U.S. retail site takes 6.9 seconds to load.
WWW.BECOMEABLOGGER.COM
• The average U.S. retail site takes 6.9 seconds to load.
• The average link clicked in the Facebook mobile app takes
WWW.BECOMEABLOGGER.COM
• The average U.S. retail site takes 6.9 seconds to load.
• The average link clicked in the Facebook mobile app takes 8 seconds.
WWW.BECOMEABLOGGER.COM
And, guess what?
40% of users will leave your site if it takes
WWW.BECOMEABLOGGER.COM
40% of users will leave your site if it takes more than 3
seconds
WWW.BECOMEABLOGGER.COM
Sucks, doesn’t it?
Google AMP
WWW.BECOMEABLOGGER.COM
Google AMP Facebook Instant Articles
WWW.BECOMEABLOGGER.COM
Google AMP Facebook Instant Articles
Apple News
WWW.BECOMEABLOGGER.COM
These companies want to solve the problem.
Using these technologies…
… will SPEED UP the mobile experience for your audience.
It will also get your content to them
WWW.BECOMEABLOGGER.COM
It will also get your content to them
WHERE THEY ARE
WWW.BECOMEABLOGGER.COM
With Instant Articles…
WWW.BECOMEABLOGGER.COM
With Instant Articles…
…your content is housed in the Facebook mobile app.
people won’t leave Facebook and come to your blog.
WWW.BECOMEABLOGGER.COM
These platforms
WWW.BECOMEABLOGGER.COM
These platforms
WWW.BECOMEABLOGGER.COM
These platforms
your design and branding elements.
• There is no sidebar
• They remove some code to your site...
• But that can cause certain features of your sites to not work (i.e. some WordPress plugins).
And when it comes down to it…
Do you TRUST…
to look out for your blog?
IF you decide to use
these technologies,
please keep the following in mind…
Take your content to your audience
WWW.BECOMEABLOGGER.COM
Make sure to bring them back to your
WWW.BECOMEABLOGGER.COM
WWW.BECOMEABLOGGER.COM
you take FULL advantage of these new technologies,
FACEBOOK ARTICLES
You’re also building
You’re also building
You’re also building
And that’s…