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Do’s and dont’s when a crisis hits social media
- Baltic PR Award -
Joakim LindCloudberry Communications AB
Stockholm
11/14/14
”No milk. No soy. No badness.””It s like milk, but made for humans” ́�
”Bad atmosphere in the supermarket / dairy disk”
Oatly today: "The legal process means that we actually have reason to doubt the Swedish dairy cow markets, from both an environmental and health perspective."
"We won't do ads with homosexuals, because we like the traditional family.”Guido Barilla
STICKINESS
http://agnesday.com/taco-bells-social-media-crisis-communications-fail/
# CODE OF ETHICS
CRISIS DO’S AND DONT’S IN SOCIAL MEDIA
Crisis training and planning is good for you and your business.
Embrace the crisis
”Social will measure, but sharing will become more passive in the process; it won’t require any effort on our part to share any part of our lives.”Melody Kramer, NPR Digital Strategist and Editor at NPR
http://www.cnbc.com/id/102029041#.
Crises and crisis management around the corner
http://www.clouderpc.com/in-the-future-everything-will-be-connected/#.VHRB-FeG_DQ
