The 5 Core Custom Signs No

Business Should Ever Be Without!

The 5 “Must Haves”

*

*It may be attractive (and even beneficial) to

have full-color banners hanging from the office

ceiling and branded flags flying outdoors, but

those are supplementary marketing tools!

*Start with the basics before you venture out

to “creative” signage.

*

*Lighted or non-illuminated, roadside signs

drive traffic to your business! Research still

shows that outdoor signs attract half of a start-

up business' new customers.

*Roadside signs last for years with hardly any

maintenance. They offer a great ROI! Make it

your first purchase.

*

*Exterior signs attract local prospects to your

business! Fascia signs do triple-duty – they let

potential customers know who you are, where

you are and what you do!

*And, if they are visually stimulating enough,

they will make passersby stop dead in their

tracks!

*Roadside & fascia signs are a powerful combo!

*

*Don't leave your windows bare – they're the

perfect space to showcase your brand!

Applying vinyl lettering and decals to your

storefront windows is really inexpensive, 24-

hour marketing.

*Use vinyl to communicate website URLs, social

media handles, hours of operation, contact

information and product/service details.

*

*The signs you mount on your indoor walls are

just as important (and influential) as the signs

you display outdoors! A reception sign not only

welcomes your customers, but it conveys the

look & feel of your business and brand.

*A variety of materials in different shapes and

sizes are available to you – Acrylic, PVC,

Aluminum, and Wood. Even 3-D lettering is an

option. Put your best sign forward!

*

*You must have signs that point to the

restrooms, right? Signs that identify offices,

departments, floors, utility areas, etc. are all

“must haves” for any business.

*Strategically positioned directional signs

prevent your staff from having to answer

questions like, “where are your restrooms?”

over and over…and over again!

**These 5 signs – a roadside sign, fascia sign,

window graphics, reception sign and

directional signage – are functional and

necessary. Make sure your business has them!

*Once you have the core business signage, then

you can venture out into creative, well-

designed signage that reinforces your brand!

TheSignChef.com | 1.800.899.6272 | @TheSignChef

Call us now to price your custom business sign!