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Making the Most of aLimited Marketing Budget
Aaron BoggsPresident | RevLocal
I’m here to helpwith yourlemonade stand.
.
Great marketing looks like this
PlacePrice
.
Understand the PerspectiveYour Online Marketing Strategy
Product
CONSUMERwants and needs
CONVENIENCEease of buying
COSTSwhat will satisfy
Promotion
COMMUNICATIONrelevant content
My real businessowner story…
Welcome to The Yatesville LakeCabin Rental.
.
Where do you start?What are the basics that bring the highest value?
.
I had to be found.
be found.
local optimized website
be found.
optimize My Business page
be found.
optimize primary search engine place pages
be found.
optimize primary industry place pages
be found.
optimize secondary place pageswith Authoritative Database partners
$125/Nt. Cabin Rental in Eastern KY Adwww.yatesvillelakecabinrental.com 5 Star Private Cabin Rental at Yatesville Lake Amenities Galore · Family Vacation · Romantic Getaway 220 Woodlands Dr, Louisa, KY - (606) 624-5710 - Open · Hours Fishing/Hiking Romantic Getaway Golfing Package
do campaign
be found.
Long tail keywords
Location specific search ads
Understand your ideal customer
Focus on one thing
.
I need to be chosen.
be chosen.
make a video connect the video to your
business pages
build out your YouTube page
put your business name,address and phone number in
the text of your video
be chosen.
get reviews
askAcquire reviews from happy customers
respondComment in a professional and productive manner
to every review
.
be chosen.
build an audience
.
be chosen.
create simple content
.
be chosen.
do a blog
.
I must be easy to work with.
.
be easy to work with.
collaborate your purchase path
DecisionValidationShow Up
Meet Jennifer AdkinsWashington, DC
paid ads & retargeting digital marketing dashboard collect emails in a CRM email marketing campaign loyalty and referral program marketing automations
next phase do more.
cost analysis
DIY $300 $500
Stra
tegy
Com
plex
ity
Cost per Month
.
your digital marketing strategy
The leader in personalized digital marketing
THE SOLUTION – PRODUCT UNIFICATION
Place Page Optimization
Listing Management
Mobile Website
Review Marketing
Local SEO
Digital Dashboard
Paid Advertising
Social Media
Email Marketing
Content Generation
A trusted partner makes sense no matter what size your budget is.
Case StudiesIndustry Specific Results
And StoriesRevLocal.com/Learn/CaseStudies