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Johan Amilin for webcamp KK

Borneo Orchids

Business Pitch

Borneo IslandBorneo Island

• Blessed with rich Blessed with rich and diverse flora and diverse flora and faunaand fauna

• Fauna - Orang Fauna - Orang Utan, Proboscis Utan, Proboscis Monkey, GibbonMonkey, Gibbon

• Flora – Rafflesia, Flora – Rafflesia, Pitcher Plants, Pitcher Plants, OrchidsOrchids

Orchid MarketOrchid Market

• Orchid is Highest Priced plant in the world Orchid is Highest Priced plant in the world (transacted at USD 5,000 for a rare orchid (transacted at USD 5,000 for a rare orchid in New York)in New York)

• Global Orchid Market is more than USD 1 Global Orchid Market is more than USD 1 BB

• Japan ($280 m), USA ($170 m) and Taiwan Japan ($280 m), USA ($170 m) and Taiwan ($130 m) are world top 3 producer($130 m) are world top 3 producer

• M’sia produces $ 40 mM’sia produces $ 40 m

StrengthsStrengths

• Borneo is home to 2,500 to 3,000 species of Borneo is home to 2,500 to 3,000 species of OrchidsOrchids

• Natural HabitatNatural Habitat

• KKIA is 2KKIA is 2ndnd Busiest Airport in M’sia with Busiest Airport in M’sia with Direct links to Japan & TaiwanDirect links to Japan & Taiwan

• Govt. Aid in the form of expertise in Govt. Aid in the form of expertise in Marketing from MITIMarketing from MITI

StrengthsStrengths

• Proprietary Technique to Cultivate OrchidsProprietary Technique to Cultivate Orchids

• Bloom monthlyBloom monthly

Borneo Orchid VenturesBorneo Orchid Ventures

• Orchid Cultivation Orchid Cultivation – for Domestic Sale (airport, for Domestic Sale (airport,

functions, events)functions, events)

– for Export Marketfor Export Market

– for Researchfor Research

– for Futurefor Future

To StartTo Start

• 2 Acres of Land2 Acres of Land

• Tissue Cultivation LabTissue Cultivation Lab

• StaffStaff

• SeedlingsSeedlings

• Your InvestmentYour Investment

Judging Time

• Do I Stay or Do I Go Home?• Why?

Pitch Tip #1

PERFECT YOUR PERFECT YOUR

ELEVATOR PITCHELEVATOR PITCH

State Clearly and Concisely State Clearly and Concisely what Problem/Opportunity what Problem/Opportunity your business is addressingyour business is addressing

Pitch Tip #2

BE PASSIONATEBE PASSIONATE

Present with Energy,Present with Energy,Believe in your Believe in your Business/VisionBusiness/Vision

Pitch Tip #3

KNOW YOUR NUMBERSKNOW YOUR NUMBERS

Business is about Business is about Numbers,Numbers,

Know Yours!Know Yours!

Pitch Tip #4

START SMALL, END BIGSTART SMALL, END BIG

Step by Step, Step by Step, Reduce Startup Risk Reduce Startup Risk

Plan for GrowthPlan for Growth

Pitch Tip #5

LOOK TO COOPERATELOOK TO COOPERATE

Work with others Work with others who have something who have something

that can help you that can help you with your businesswith your business

Pitch Tip #6

SHARE YOUR IDEASSHARE YOUR IDEAS

Be Open to Sharing, Be Open to Sharing, Get Feedback,Get Feedback,

“Don’t worry about people stealing your ideas. If your ideas are any good, you’ll have to ram

them down people’s throats. “(H. Aiken)

Pitch Tip #7

WRITE A WRITE A

BUSINESS PLAN BUSINESS PLAN

Write your Write your Idea Down, Idea Down,

Map it.Map it.

MTDC Investment Process

Screening Phase

• The Investment Team is responsible for seeking out opportunities and evaluates investment proposals receive from potential partners. In the case where applications which is in the form of business executive summaries are received, the unit will assess the projects suitability, relevance and the overall business case. A meeting with the potential partner will be conducted. Based on the outcome of the meeting, the potential partner would be required to submit a comprehensive business plan for further analysis.

• (Source MTDC website)

www.johanamilin.com