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At the Church-Wellesley Village Business Improvement Area’s Annual General Meeting on December 10th, the BIA announced a significant new agreement with The 519 Church Street Community Centre. As a result of the partnership, the BIA will move their office into the downtown community centre and will integrate their communications, marketing and event planning activities with the support of The 519’s Development and Community Engagement Team.
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Toward a stronger LGBTQ Village:A shared-services partnership
Early October: BIA Board moves a motion •“to engage in talks with The 519 to identify any potential administrative or operational savings”Late October: The 519 mets with Liz Devine •and Rupert Hon discuss partnershipOctober 29, 2012: Board of Management •of The 519 approves, in principle, the development of a formal partnership with the BIAEarly November: The 519 presents a proposal •to the Executive Committee of the BIA Board of ManagementNovember 12, 2012: BIA Board unanimously •approves partnership with The 519December 2012: Announce to BIA •membershipJanuary 1, 2013: Shared Services Agreement •takes effect
TimelineToward a stronger
LGBTQ Village
Facility and Operations: Private office for BIA •General Manager, access to meeting spaces, storage. IT support, office supplies and utilities included.Communications Strategy and Support: •Strategy and policy development, day-to-date curation and content development, website, e-newsleetter and print media support.Event Management: Sponsorship, event •design, event delivery volunteer support and logsitics for the Summer Festival / event.
Partnership AreasToward a stronger
LGBTQ Village
Service Level Improvements:Office Administration
Current:Office space, storage, telephone, internet, postage, office supplies, utilities
+Service Improvements:7-day a week reception, information centre, IT support, accessible venue, on-site storage
Toward a stronger
LGBTQ Village
Service Level Improvements:Marketing and CommunicationsCurrent:3rd-party website and social media management, disconnected marketing and campaign collateral
+Service Improvements:Day-to-day communications and social media staff support, communications strategy development, content creation and curation, cross-platform partnership, regular strategic communications
Toward a stronger
LGBTQ Village
Service Level Improvements:Event Planning Support
Current:Summer event to be planned, budgeted allowance but not detailed
+Service Improvements:Skilled sponsorship and fundraising staff, event management expertise, cross-organizational partnership, volunteer engagement staff + expertise
Toward a stronger
LGBTQ Village
Director, Development and •Community EngagementManager, Development and •Community EngagementSupervisor, Events and •CateringCommunications and •Community Engagement SpecialistVolunteer and Community •Engagement Specialist
The TeamToward a stronger
LGBTQ Village
No net increase to the BIA •budget for 2013$9,000 • savings in core administration$10,000 • savings in event staffing $5,000 • increase in marketing and communications investment$14,000 • dedicated to event costs for summer event
Financial BenefitToward a stronger
LGBTQ Village
Toward a stronger LGBTQ Village:A shared-services partnership
