Kinsey WilsonApril 15, 2016ISOJ, Austin

“The old stuff gets broken faster than the new stuff is put

in its place.”– Clay Shirky

Working

Pay walls. For the few.Non-profits. Texas Tribune, ProPublica.For-profit niche sites. The Shade Room.Networked journalism. Panama Papers.

Not Working

Advertising.Non-profits. Syria Deeply.Brand-name journalism. Grantland, 538.Scale. Yahoo, HuffPo, Vice? Vox?

Themes

News consumption in the mobile eraAdvertisingPlatformsVisual journalism

NYT BuzzFeed Huffington Post

Vox Media Gawker Media

0

50,000,000

100,000,000

150,000,000

200,000,000

250,000,000

300,000,000

350,000,000

400,000,000

5½ pounds

591 pages

Strategic focusJournalism at the coreDouble engaged readersTimes as daily habitSubscription firstDestinationFocus on the reader

Kinsey WilsonApril 15, 2016ISOJ, Austin