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Who we are, what we do, and why that’s important
Widen
Jake AtheyMarketing Director, Widen
Meet Nina and Jake
Nina Brakel-Schutt Brand Strategist, Widen
Who is Widen?
Who is Widen? A marketing technology company
We power the contentthat builds your brand.
We power the contentthat builds your brand.
(and connect it with everyone who needs it.)
Create and capture new content
Manage and organizeexisting content
Share and distributerelevant content
Analyze and tracksuccessful content
MOREMORE
DAM solutions are MORE than a place to store, search and share your digital assets
MORE
MOREThey allow you to quickly repurpose content
across MORE channels
MOREAnd reach MORE customers at every
single touchpoint
MOREA DAM solution is the command center for all the content generated by your employees, partners, the press and...
MOREA DAM solution is the command center for all the content
generated by your company, partners, the press and...
Productive Collaborative DifferentiatedBrand Consistent
The heart of your contentis the story of your brand.
Hundreds of thousands of users across 350+ organizations
turn to Widen for their marketing content.
These are just a few
Spotify’s brand is all about using imagery.
Like this image used on Spotify.com...
It’s one of thousands of images available here
In their secure, web-based brand portal
Coty Beauty delivers consumers a brand experience
worth paying for.
From one central, yet secure location...
To shareable, branded collections...
that can be used here...
here...
and here, too.
Let’s see the Media Collective in action.
And the rest you’ll have to wait and see in December...
Meet Danielle, Web Designer at Widen
“I’M A CREATIVE USER”
“I MULTI-TASK ALL DAY, EVERY DAY”
“THE MEDIA COLLECTIVE IS MY CONTENT COMMAND CENTER”
Meet Danielle, Web Designer at Widen
“I’M A CREATIVE USER”
“I MULTI-TASK ALL DAY, EVERY DAY”
“THE MEDIA COLLECTIVE IS MY CONTENT COMMAND CENTER”
On any given day,
Danielle jumps
between a number
of applications like
InDesign, Photoshop,
Illustrator, Powerpoint,
WordPress, Right On
Interactive, Compendium,
Facebook, Twitter,
and LinkedIn.
Meet Danielle, Web Designer at Widen
Drag and drop cover image from Media Collective into InDesign whitepaper layout.
Share work-in-progress whitepaper layout with teamvia Dropbox.
Review and approve as a team via the Media Collective, using the Comments feature.
Package final InDesign files.
Using the Dropbox integration, send final files to the Media Collective from a desktop hot folder.
Add the whitepaper directly from the Media Collective to a web page using the Wordpress integration.
Place final whitepaper on the home page of widen.com.
Priorities for Top Performers:
MORE
MOREMORE
“Widen was ranked best in overall value among 52 DAM vendors from a user survey conducted by Gleanster Research in 2014.Gleanster 2014 DAM survey