31

The new beginning of online market research

Embed Size (px)

DESCRIPTION

Rapid grow of online industry has just entering South East Asia, Online Market Research as a tool to gain insight of the business opportunity, delivers the best strategy toward Brands. This is the introduction to online research.

Citation preview

Page 1: The new beginning of online market research
Page 2: The new beginning of online market research
Page 3: The new beginning of online market research
Page 4: The new beginning of online market research
Page 5: The new beginning of online market research
Page 6: The new beginning of online market research
Page 7: The new beginning of online market research
Page 8: The new beginning of online market research

Source : Nusaresearch, Layanan Internet Provider di Indonesia

Page 9: The new beginning of online market research

Source : Nusaresearch, Layanan Internet Provider di Indonesia

Page 10: The new beginning of online market research
Page 11: The new beginning of online market research
Page 12: The new beginning of online market research

Define research objective

Decide target respondent

Decide data collecting method

Design questionnaire structure

Define screening and logical flow

Decide fieldwork timing

Done and launch survey!

Page 13: The new beginning of online market research

Page 14: The new beginning of online market research

Page 15: The new beginning of online market research
Page 16: The new beginning of online market research
Page 17: The new beginning of online market research
Page 18: The new beginning of online market research
Page 19: The new beginning of online market research
Page 20: The new beginning of online market research
Page 21: The new beginning of online market research
Page 22: The new beginning of online market research
Page 23: The new beginning of online market research
Page 24: The new beginning of online market research
Page 25: The new beginning of online market research
Page 26: The new beginning of online market research
Page 27: The new beginning of online market research
Page 28: The new beginning of online market research
Page 29: The new beginning of online market research
Page 30: The new beginning of online market research
Page 31: The new beginning of online market research