DJH Marketing Communications, Inc.

RESULTSthat matter

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Basic Overview

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What Drives Us: Operating Practices Writing Mastery

We emphasize the ability to produce high-quality content in a rapid-paced environment

Relationships We create and maintain strong collaborative connections with top-echelon journalists

Accountability We establish pre-campaign goals tied to business objectives with a disciplined approach to

consistency in attribution, reporting and benchmarking

Holistic Approach We aren’t limited to one medium – video production, events production, info graphics,

white papers, sponsored stories, native advertising – whatever moves the client to reach their business goals and objectives

Initiative Clients rely on us to continuously anticipate their requirements, identify what needs to be

done and doing it before the situation requires it

Analytic Thinking Our clients value our ability to break down complex, deeply technical subject

matter into articulate, compelling messaging

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Our Capabilities

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Industry Expertise

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Video Capabilities Library

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Our Clients

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Results that Matter

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Testimonials

“As VP of Business & Product Development at Loomis, I engaged with DJH Marketing Communications to conceive and execute a content and PR-focused initiative designed to support the launch of SafePoint, Loomis’ integrated cash management solution for QSRs, convenience stores, resorts, restaurants and

casual dining, entertainment complexes and other retail and commercial establishments.The bottom line is that the efforts of DJH Marketing Communications played a key role in the success of

SafePoint, now the flagship treasury product for this $1.6bb global cash management company.”

“DJH Marketing Communications displayed an exceptional understanding of the consumer electronics Media-PR ecosystem, and when we hired DJH to launch the miShare music-sharing device in 2008, the decision quickly paid-off with numerous placements in top tier media outlets

including: Vanity Fair, The New York Times, Gizmodo, WIRED, CrunchGear, TWICE, CNBC, New York Magazine, Thrillist.com and many others. Over 90% of the initial production run inventory sold

from the miShare.com website were linked directly to the media coverage attained through the efforts of DJH.”

“As a manufacturing company that consistently brings innovative and potentially game-changing products to market, you need a PR function with the capabilities to go beyond the developing press releases and managing media contacts roles. Starting in 2002 through 2009, DJH Marketing Communications devised, launched and

executed a hybrid PR and Content Marketing program designed to reach the wide spectrum of customer categories we served.

 The hundreds of extremely valuable inbound sales leads that were directly attributed to DJH’s PR and Content Marketing effort propelled FireKing towards our sales revenue goal of $100M, reached

in 2006.”

John RhoadsCurrently SVP, Product &

Channel Development, FKSG/CSS

Gary WeismanPresident

Nathaniel WiceTechnology & Publishing Entrepreneur

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Testimonials

“In 2011, Penton Media, one of the largest B2B media companies, launched Penton Marketing Services to provide content-driven products, digital media solutions and sales optimization tools. First, we needed a video partner that could be counted on to flawlessly execute turnkey video production services for clients at various

Penton-produced trade shows and special events. Second, this provider had to bring to the table a solid understanding of content marketing specialists to create interesting, well-researched, high utility content that our

clients can use to engage and convert their target audiences.Content, including and especially video, is a very strategic channel for Penton, and from the start working with DJH made a huge impact on the long-term development and continued revenue growth associated with the

trade show and event video services.”

“DJH Marketing Communications has accomplished a lot for us over the years in the area of PR, starting in 2001 when they executed our media outreach at the Windows XP launch, where we were mentioned in Bill Gates' keynote

address. The resulting secured high level press meetings and facilitating subsequent media coverage helped put our startup on the map.

More recently, DJH launched a B2B PR and content initiative for SnapStream which targeted media for the Government, Fire & Police category, resulting, among other successes, in the development of a co-bylined case study

with SnapStream client Gregory W. Rushin, Chief of Police, Plano, Texas and ultimately, the publication of a 2,100 word guest column in The Police Chief Magazine, titled “Media Savvy: Plano Police Department Pioneers Efficient Way

to Monitor TV Broadcast News”, published October 2010.Since publication, the case study and guest column, along with additional results DJH delivered, have had a significant

impact on SnapStream’s ongoing sales success within this category.”

Carl YachaninProgram Manager

Rakesh AgrawalCEO & Founder

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Case Study: PR & Content Development Client: Loomis

DJH was tasked with conceiving and executing a PR and content marketing program in order to promote the benefits of the SafePoint Product, a comprehensive cash handling solution for retailers and other commercial enterprises. By taking advantage of recent technology advances in the industry, Loomis saw an opportunity to dominate the market early, however the “greenfield” market entry strategy entailed rapid development of strong messaging that clearly articulated this new product’s value proposition.

DJH secured from the client a list of early (beta) end-users from across the spectrum of retail and restaurant categories who had adopted the SafePoint solution then proceeded to gain end-users’ trust to the point where DJH would interview the end-user, then draft a case study, to be used for both content marketing as well as story-angle generators for PR efforts to drive vertical trade media coverage.

Over the course of the program, a plethora of SafePoint end-user case studies were conceived and completed by DJH on behalf of Loomis, concurrently, dozens of articles based on the case studies were pitched to and ultimately published by all of the key trade publications that reach SafePoint’s target markets. During this timeframe the competition forewent PR and content, choosing instead to rely on advertising

The result? Armed with a continuous flow of new content and PR results, the SafePoint sales and business development team was able to achieve a phenomenal96% revenue growth in one year over the previous years prior to engagement with DJH Marketing Communications, Inc.

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Case Study: Product LaunchClient: miShare

miShare launched its handheld personal publishing gadget for sharing media and tasked DJH Marketing Communications, Inc. with driving traffic to their website for product purchase and raising visibility among decision-makers in retail outlets and catalog companies.

The company allotted 25 devices to distribute prior to launch to a target market we identified comprised of tech-savvy, affluent suburbanites and urban trendsetters 25-45 years old.

With zero additional advertising and marketing support, DJH secured numerous placements for miShare in top-tier media outlets. Over 90% of the initial production run inventory sold from the company website were linked directly to media coverage attained through the efforts of DJH.

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David J. Hochman

• David Hochman launched DJH Marketing Communications, Inc., after a lengthy tenure at Edelman Worldwide, the largest and most successful independent global PR and marketing firm.

• Under David Hochman’s leadership, DJH has marked an average of 6% year-over-year revenue growth with a client retention rate of 95%.

• Mr. Hochman proudly served in the U.S. Marine Corps for six years, earning an honorable discharge. Active in several professional, civic and charitable organizations, including the Marine Corps League and The Surfrider Foundation, he also frequently writes about a wide variety of topics for several trade publications.

• A lifelong surfer, fisherman and outdoorsman, David and his family live in Monmouth Beach, NJ. Mr. Hochman holds a bachelor's degree in Political Science and Communication from Ohio University in Athens, Ohio.

President and

Founder

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Advisory BoardOur advisory board members bring high-value expertise and experience from a wide range of business categories.Tim Busler Brent Sonnek-Schmelz Alec J. Rosen John H. Sargent

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Contact

DAVE HOCHMANDJH MARKETING COMMUNICATIONS, INC.

RED BANK, NJ

718.415.3859

DJHOCHMAN@DJHMARCOM.COM

FACEBOOK.COM/DJHMARCOM

LINKEDIN.COM/IN/DAVEJHOCHMAN

PLUS.GOOGLE.COM/+DAVEHOCHMAN

VIMEO.COM/DJHMARCOM

@DAVEHOCHMAN