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DJH Advertising off the page Advertising 2012

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Advertising presentation on creativity and media use for off the page advertising, presented by DJH Advertising.

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Page 1: DJH Advertising off the page Advertising 2012

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Off-the-Page Expertise-----

Page 2: DJH Advertising off the page Advertising 2012

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DJH ADVERTISING

- Founded in 1985 - Full service agency - Creative

Advertising, Catalogue design, Artwork Production & Media Planning & Buying

- Specialist in response advertising in all mediums

- ECMOD Award Winners- Clothes, shelving and storage, gifts,

cars, houses, double glazing, gardening, toys, jewellery, watches and zoo’s

- Catalogue Exchange Member

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What Can Off-The-Page Achieve?

Build Brand Awareness

Build your buyers database

Generate Direct Sales

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Customer Profile

Media Plan

Media Rate Negotiation

Scheduling

Advertisement Creative

Advertisement Production

Response Analysis

DJH’s Advertising Service

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Award Winning Creative

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Advertising That Gets Results

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Selling Gifts off the Page

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Creative that Sells

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Branding Build Response

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Media Planning & Buying

Specialist in Press and Magazines

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Latest readership, circulation, rates & audience profiles

Mediatel Online Planning System

Regional planner - by postcode, by town, create an area Regional Mapping

* Radio * TV * Press * Regional Press * Online

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Latest news, readership, circulation, rates & audienceprofiles

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Top ABC1 55+ Magazines

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Media

Need A Response Environment

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National Press Circulation Increases on Saturday

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Full in-house ProductionFacilities

Vital for Late Space

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Ad Title Media Cost

Production Cost

Item Price

No. Orders

Gross Revenue

Cost of Stock

Gross Profit

ST112 Magazine £4,000 £55 £80 150 £12,000 £6,000 £1,945

Off-The-Page Advertising

Achievement:

150 new customers

£1,945 profit

Seen by 1,735,000 adults

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Response Analysis

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“Go to Agency” for Late Space - reliable, quick turnaround

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Contact Ian Jones to get started:

01273 206157email: [email protected]

For An Off-the-Page Campaign