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Crowdfunding has become an effective fundraising tool for B2B, B2C and non-profit organizations! This presentation takes a look at three creative, innovative, and successful crowdfunding campaigns that incorporated social media marketing to make their visions become a reality.
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CREATIVE CROWDFUNING
CAMPAIGNSProject Socialize, LLC
2014© Copyright 2014
Wobble Works LLC presents:
3DOODLER: THE WORLDS’S FIRST 3D PRINTING PEN
3DOODLER
“It's a pen that can draw in the air! 3Doodler is the 3D printing pen you can hold in your hand. Lift your imagination
off the page!” -Wobble Works
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Platform: Kick Starter Funding Period: February 19
2013 - March 25 2013 Goal: $30,000 Amount Raised: $2,344,134 Backed by: 26,457 funders
3DOODLER
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3DOODLER
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3DOODLER
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3DOODLER
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3DOODLER
Collaborated with members of the industry to commission artists to create masterpieces with the 3Doodler to be given as rewards
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3DOODLER
Award categories weren’t limited to amount, but were split into various levels that also looked at the TIME which backers gave money.
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3DOODLER
VS. VS.
Combined benefits of pledging money with pre-selling of the product
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3DOODLER
“Kite Patch is a small, powerful patch that allows humans to go virtually undetected by mosquitoes
for up to a day's worth of protection. We need your help to share Kite Patches with others - particularly
those in regions impacted by malaria. You can reserve yours and send Kite Patches to Africa!”
-ieCrowd
KITE™ PATCH
Platform: Indiegogo Funding Period: July 15,
2013 - August 29, 2013 Goal: $75,000 Amount Raised: $557,254 Backed by: 11,254 funders
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SKITE™ PATCH
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KITE™ PATCH
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KITE™ PATCH
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CHCollaborated with Pilgrim Africa, a non-
profit aiding in the health of Uganda, to launch product into use immediately.
KITE™ PATCH
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CHUsed awards and video to raise awareness for a
humanitarian cause making this a campaign that benefits the immediate community as well as the global community.
KITE™ PATCH
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CHNot only promoted campaign through social
media, or just featured it on their accounts, but created a twitter handle for the campaign.
KITE™ PATCH
NEW TECHNOLOGIES FOR FITNESS AND NUTRITION
BodBot presents:
BODBOT
“ We are introducing three groundbreaking technologies and we’d like to have your vote
on which we build next.” -Bodbot
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Platform: Fundable Goal: $50,000 Amount Raised: $94,321 Backed by:1,673 funders
BODBOT
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Emphasizes a previous Fundable campaign they held, including results and testimonials.
BODBOT
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TIV
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CHUsed a voting campaign within a
crowdfunding campaign therefore dually raising funds while increasing engagement
BODBOT
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TIV
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CHUsed rewards to not only offer their
services, but to act as a factor in their voter-run campaign.
BODBOT
