Group Members

• Grace Mc Intyre: C11309761• Shannon Reilly: C12358741• Olivia Whelan: D14128844• Rebecca Corley: D14128837• Natalia Karpman: D14128191

Topics

• Research• Strategy• Social Media Optimization• Recommendations

Research

Age Categories

Likeability

Familiarity

Strategy

Social Media Optimisation

• Put yourself on the social map “Check-in”

• Optimise use of #Hashtags ie: #LovinDublin #FoodPorn #DublinFood #Foodphotography

• Be selective but constant with content you post.

• Know your individual audience - Give the people what they want.

Promotion & Awareness• Think virally and incentivise

• Competitions through shares, retweets and re-grams

• Use capitalising content rather than dull competition information

• Share experiences along with content.

Recommendations

Food Presentation

BYOB

Samples

Media Intern

THANK YOU!