Upload
lead-in
View
103
Download
0
Tags:
Embed Size (px)
Citation preview
Network purpose in the connected Economy
Lead-in 23/04/2015
• 502.000 active users – 570.000 connected clients• Turnover of 3.600.000 €• Redistributed revenue of 1.262.000 € to members• Digitization percentages up to 85%-95%• Network effects of 100%
Generic problem - Digital Deadlock
80%Yes to Social media
85%
5
Community driven-networked-Social Media Concepts
Connect once with your supplier
The pleasure of your personal administration
How to finance the model?
FreePrivacySimple & fun
Find a business model “designed for purpose”:
sustainable revenue and viral adoption
“If the business model is not found in a single-stakeholder
model, Think ecosystem where multiple
stakeholders create network effects”
“Our Purpose Map”
Cooperative mission : engage companies and communities in digital interactionInnovation & catalyst
Doccle
Verzender werkt samen
Focus op voordelen voor
gebruiker
Focus op
schaal
Aantrekken
verzenders
Verhogen van
volume
Verbreden van
schaal
Investeren in
gebruikers-
ervaring
Verhogen van
gebruik
Meer digitale
interactie
Aantrekken
gebruikers
Verhogen relevantie
Verbeteren
Gebruikers-ervaring
PULL
PUSH
Cooperation
Internal legitimacy
External legitimacy
Common opportunit
y
Engaged members
Network of organizatio
ns and users
Financial dynamics & cost savings
Member
• Ristorno’s ontvangen van doccle voor aanbrengen volumes (+)
• Vervanging papieren door elektronische stromen (+)
Operationeel effect
• Kapitaalinvestering (-)• Dividenden (+)• Uitgifte premie (-)
Financiële participatie in
doccle
Doccle
• Omzet ontvangen van partners en lastendragers(+)
• Prijs betaald aan Atos Worldline voor archivering en distributie (-)
• Kosten voor user convenience (-)
• Ristorno’s betaald aan partners voor aanbrengen van volumes (-)
Operaties doccle
• Oprichtingskost doccle en initiële investeringen (-)
• Recurrente investeringen (-)
Investeringen in activa (capex)Investering
Dividenden & intresten
Prijs betaald voor
archivering en distributie
Supplier 1Ristorno’s
voor aangebrachte
volumes
Prijs betaald voor
archivering en distributie
Prijs betaald voor SEPA
Supplier 2
Adapt the solution “designed for purpose”
“Adapt the solution to fit the business model
and not the other way around”Marketing : Brand visibility
Product management : service improvement
Finance : cost savings & finance digitisation
Build & Align our organization “designed for
purpose” : value delivery and low cost
Doccle Community
Customer Interaction
Agents
Communication
Agents
Management
IT
Senders-
Ambassador
Technology partners …
Social Media designed Network organisation
“Revenue is not relevant. Relevance comes from the sustainable value we bring into the network.”
“Our community will only participate when they feel part of the solution and experience simplicity”
Cocreation : lean startup “low cost & guaranteed value delivery”
Wisdom of the crowd
• Before the experimentAfter the
experiment
“Our community is the most fantastic designer and product
thinker, impossible to replace by one expensive hired person”
Cosourcing the sales proces
• Impact of the community before Doccle
Cosourcing the sales proces
• Impact of the community with Doccle
Our sales funnel
“ I suggest you google doccle today, because you will probably
doccle google tomorrow ”Carl Tilkin-Franssens (CIO Acerta)
?