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I N T R O D U C T I O N T O A G I L E D I G I TA L E N T E R P R I S E
H T T P S : / / A G I L E D I G I TA L E N T E R P R I S E . O R G
I N T R O D U C T I O N T O A G I L E D I G I TA L E N T E R P R I S E
P I E R R E E . N E I S | @ E L P E D R O M A J O R | P I E R R E @ W E C O M PA N Y. M E
H T T P S : / / A G I L E D I G I TA L E N T E R P R I S E . O R G
M O R E T H A N B U Z Z W O R D S , A G I L E D I G I TA L E N T E R P R I S E I S A B E H AV I O R S H I F T W H E R E B U S I N E S S - T O - C U S T O M E R M O V E T O C U S T O M E R - T O - B U S I N E S S R E L AT I O N S .
Valu
e A
xis
0
17,5
35
52,5
70
Synonymous with IT Tech investments in all parts of businesses Customer-facing activities Tech innovation activties Data & analytics activties
13
46
37
4541
11
62
49
2529
14
50
33
4141
CEO CMO CDO
C E S A R R A I N U S S O , B M O F I N A N C I A L V P
“[Digital] is no longer just technology or a cost centre . . . digital has now become a revenue generator and cost saver, a productivity
play.”
S O L U T I O N S A R E E M E R G I N G F R O M A S M A L L B A B Y S T E P S A P P R O A C H F R O M H Y P O T H E S I S T O A C T I O N A B L E S O L U T I O N .
P R O B L E M , O P T I O N S ,
P R O T O T Y P E V I A B L E S O L U T I O N
M A S T E R Y
A U T O N O M Y
S A F E C O N TA I N E R
C O M P E T E N C E , L E A R N I N G ,
E X P E R I E N C I N GP U R P O S E
C U S T O M E R J O U R N E Y, T E A M A L I G N M E N T, T E A M E X C E L L E N C E ,
C U S T O M E R D E L I G H T
D AV E S N O W D E N
« If you can’t draw a model on a napkin you cannot create meaning. The objective is to create value for people, not for its creator. »
A G I L E D I G I TA L E N T E R P R I S E F R A M E W O R K
P R O B L E M O P T I O N S
P R O T O T Y P EV I A B L E S O L U T I O N
Customer Journey
Team Alignment
Team Excellence
Customer Delight
P R O B L E M O P T I O N S
P R O T O T Y P EV I A B L E S O L U T I O N
C U S T O M E R J O U R N E Y
T E A M A L I G N M E N T
T E A M E X C E L L E N C E
C U S T O M E R D E L I G H T
P R O B L E M
P R O B L E M O P T I O N S
P R O T O T Y P EV I A B L E S O L U T I O N
Customer Journey
Team Alignment
Team Excellence
Customer Delight
IT IS • an idea generation workshop • an initial alignment for common interest • a time-boxed rough momentum • the first time of stakeholder gathering • the Customer Journey Development
IT IS NOT • a presentation, a report, a review • a scope, a roadmap workshop, a story
mapping workshop
P R O B L E M
P R O B L E M O P T I O N S
P R O T O T Y P EV I A B L E S O L U T I O N
Customer Journey
Team Alignment
Team Excellence
Customer Delight
G E N E R AT E F I R S T I D E A S
D E S T R O Y F I R S T I D E A S ( R E S I L I E N C E )
G E N E R AT E N E W I D E A
A L I G N T H E I D E A ( R E S I L I E N C E )
R E F I N E T H E I D E A O N R O B U S T S T O R Y T E L L I N G S H A P E ( O B V I O U S F O R A L L
S TA K E H O L D E R S )
E X P L A I N T H E D E M A N D
O P T I O N S
P R O B L E M O P T I O N S
P R O T O T Y P EV I A B L E S O L U T I O N
Customer Journey
Team Alignment
Team Excellence
Customer Delight
IT IS • a solutions generation workshop • an initial alignment for common interest • a time-boxed rough momentum • the first time of stakeholder gathering • the Customer Journey Development
IT IS NOT • a presentation, a report, a review • a scope, a roadmap workshop, a story
mapping workshop
O P T I O N S
P R O B L E M O P T I O N S
P R O T O T Y P EV I A B L E S O L U T I O N
Customer Journey
Team Alignment
Team Excellence
Customer Delight
G E T S E V E R A L T E A M S
E A C H T E A M W O R K S O N A S O L U T I O N
T E A M S A R E D E M O I N G O P T I O N
A U D I E N C E V O T E S O N O P T I O N S
S E L E C T I O N O F T H E « B E S T » O P T I O N A S A S O L U T I O N
S TA R T W I T H T H E P R O B L E M
P R O T O T Y P E
P R O B L E M O P T I O N S
P R O T O T Y P EV I A B L E S O L U T I O N
Customer Journey
Team Alignment
Team Excellence
Customer Delight
IT IS • a single minimal valuable solution
generation workshop • a single team prototyping event • a time-boxed rough momentum • a coded ready-to-use Alpha / Beta 1
IT IS NOT • a presentation, a report, a review
P R O T O T Y P E
P R O B L E M O P T I O N S
P R O T O T Y P EV I A B L E S O L U T I O N
Customer Journey
Team Alignment
Team Excellence
Customer Delight
D E S I G N A P R O T O T Y P E
B U I L D T H E P R O T O T Y P E
T E S T T H E P R O T O T Y P E
D E S T R O Y T O G E T M V P
VA L I D AT E T H E M I N I M A L V I A B L E S O L U T I O N
S TA R T W I T H T H E O P T I O N
V I A B L E S O L U T I O N
P R O B L E M O P T I O N S
P R O T O T Y P EV I A B L E S O L U T I O N
Customer Journey
Team Alignment
Team Excellence
Customer Delight
IT IS • the development sprint/iteration when
the Minimal Valuable Solution (MVS) is build
• A beta 2 / Release candidate in a subset of production
• A used feature • Customer feedback on effective use of
the feature
IT IS NOT • Pussy-footing
V I A B L E S O L U T I O N
P R O B L E M O P T I O N S
P R O T O T Y P EV I A B L E S O L U T I O N
Customer Journey
Team Alignment
Team Excellence
Customer Delight
D E V E L O P M E N T
R E V I E W
D E P L O Y
S TA R T W I T H T H E M V S
L I S T O F R E F E R E N C E S
• « A Leader’s Framework for Decision Making », D.Snowden and M. Boone, HBR
• « Five Dysfunction of a Team », P. Lencioni • « An Agile Adoption and Transformation Survival
Guide », M. Sahota • « The seven habits of highly effective digital
entreprises », ’T. Olanrewaju, K. Smaje, and P. Willmott ,McKinsey&Company
• « This is Service Design », M. Stickdorn, J. Schneider
• « Myths and Patterns of Organisation Change », L. Rising
• « Adhocracy for an Agile Age », J. Birkinshaw and J. Ridderstråle, McKinsey&Company
• « How arts and cultural organisations in England use technology », Digital Culture 2015
• « Digital to the Core », M. Rasking & G. Waller • « Organization Design for Desing Organisations »,
P. Merholz • « UX Design for Startups », M. Treder • « The Goal », E.M. Goldratt • « Agile Product Management with Scrum », R.
Pichler • « The New Product Development with Lean
Startup and Scrum », R. Pichler • « The Lean Product Playbook », D. Olsen • « The Startup Owner’s Manual », S.Blank & B.Dorf • « The principles of Product Development Flow »,
D. Reinersten • « Innovation et Transformation
Organisationnelle », J.M. DeJonghe • « Canadian Banks 2016, Embracing FinTech
A G I L E D I G I TA L E N T E R P R I S E
Pierre E. NEIS
L O N D O N
+352 661 727 867
Christopher Mann
PA R I S
+33 781 811 811
Pierre Hervouet
B E I R U T
+961 3 665 755
Rudi Bringtowm
L U X E M B O U R G
+352 691 799 650
Michael Tarnowski
W I E S B A D E N
+49 172 69 15 261
Giovanni Puliti
F I R E N Z E
H T T P S : / / A G I L E D I G I TA L E N T E R P R I S E . O R G