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Using Digital Footprints to
CRUSH Your Competition
competition.
“PUT that pencil DOWN!”
If This Was Prior To 1996 - Most of you would be fired.
When Will It
STOP?!
Why You Should Love The Mud
AlmostEverything
We Do Today InMarketingLeaves a
FOOTPRINT.
Today You’ll Learn How To Investigate.
And win.
What Can We Investigate?
What Can We Investigate?
Competitors Pay Per Click KeywordsLanding PagesSEO KeywordsContent That’s Working For ThemSocial Media Strategies
Keywords They Are Paying For
Know what worksSEMRush Demo
Keywords They Pay For
Know what worksSEMRush Demo
Their Landing Pages
Know what worksSEMRush Demo
Their Offers
Know what worksAhrefs Demo
Most Popular Pages (For Links)
Know what worksAhrefs Demo
Who’s Linking?
Friends & Foes(Competitors Are Different Than
You Think)
Art of WarThe Very People That Are YourOnline Competitors – Need To
Be Your Friends
My experience from web dev to seo
Art of WarThe Very People That Are YourOnline Competitors – Need To
Be Your Friends
Salmon canon
Recruit The Team(Mission Impossible Theme)
What’s The Bait?BuzzSumoLive Demo
What’s The Bait?Afrefs (live demo)
(Our tool)
Make The Bait(odesk, elance, etc.)
Live Demo Odesk
Know Your Spots BEFOREYou Cast
(Think fishfinder)
Once It’s OnlineGet The Word Out
Phone | Email | SocialPlus ripples, Facebook Groups
Twitter FeedsPaid FB,TW