Embed Size (px)
Citation preview
Internet +
• Born in Beijing, China; In Australia for 18 years
• Co-founded GiFang in 2010-2011
• 2013 Top 100 China’s Overseas Companies
• Appointed International Partner of REIV and REINSW
• 2015 Telstra Business Award Finalist
• Over $2 Billion AUD in Transaction Volume since 2012
• Offices in Australia, China, Malaysia
• Combine innovation with real estate
About Michael
• 1-Stop Platform: Internet + International
Real Estate
2013 2014 2015 2016 2017 2018 2019 2020
$30 Billion
$20 Billion
$10 Billion
AdjustmentNew StatusCurrent Status2021
Internet = MarketingInternet = Sales
Internet = Business
28.5%
Maturity~30%Transactions Closed in China（ ~300% growth in 5 years ）
AgentsEvery 6 buyers in 7 use an agent(GiFang Survey ： 352 Buyers)
Repeat BuyingEvery 2 buyers in 9 consider buyingAGAIN within 18 months(GiFang Survey ： 79 Agents)
90%Developers’ View>90% Developers say they considerthe Chinese market as a major market (GiFang Survey ： 33 Developers)
* Property Research 2014-2015
Market Forecast
Chinese Investing in Australia
User-Focus
They don’t have the control. Not anymore!
Internet +
De-Centralise
Giving the POWER back to you,The Consumer!
Accurate & Fast
Change
Operations driven by Statistics.More Accuracy, Less Error.
Be Quick. Always
PRESENTATION
In US, more than 7% smart phone users only use phones to access internet
Desktop
Do You Know Your Users?
700+ Million smart phone users in China
90+ Million search for real estate per day
79% Male; 73% between 18-30
600+ Million Laptop users in China
5+ Million Mac users in China
Sense of security at home
Age Group
Buying Power
Smart Phones Laptop
Source: eMarketer, http://cn.engadget.com/
• Browse properties• Make enquiries• Call agents
随时、随地、随意
• Pay online• Transfer online• Reserve online
随时、随地、随意
• Collecting your personal data: location, user behaviour• Recommend, personalise – “this is what you like?”
随时、随地、随意
* 在之后的版本上线，计划中
• Send and share• Data synchronise
随时、随地、随意
More Than Just a Mobile
120+
10+
Countries50+
Developers
Projects
60,000+
Products
What Users Are Looking At?
6+Countries
10+Cities,
Provinces
~1/day Major
Transactions
10,000+Affiliates
Where Do Users Come From?
谢谢Users
Who, Where, What, Why
Calculated Success
Be prepared to die. Or Change. Now.
Accuracy + Speed
Change 杨霄羽 Michael Yang CEO电话： +86 1326 414 6565 ( 中 ) +61 451 392 008 ( 澳 )邮箱： [email protected]澳洲： 7/668 Burwood Rd Hawthorn East VIC 3123
