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Long Term Strategy in ASO
It is important to do ASO every month, not just a one
time basis.
Here are the reasons why:
When you do ASO one time, it's just like going to a gym one time. This means no improvement or progress is happening to your app.
Doing ASO in a regular basis gives you data. It allows you to test different types of keywords.
If you try to change your first set of keywords you used in your app, you will understand which is the keyword to convert better or which will give you better results.
If you are not testing things with your app, it will be impossible for you to improve.
ALWAYS KEEP IN MIND
“Doing ASO in a regular system, will give you the
best results possible.”