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A starter's guide for Police Departments, Citizen Services Depts, Govt Dept.s.. on getting your social media strategy started
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Social Media Strategy for Police Depts
PERSPECTIVE technology consulting [email protected]
Mob: +91 98202 29701
Social Media Strategy for
Police Departments & Public Services
Our Client ReferencesClient Project Features
State Bank of India India Core Banking Largest CBS Site in the world
State Bank of India International Core Banking Single Server – 24 Country Core Banking
ICICI Group Internet Banking Security Multi Channel Authentication Strategy
Axis Bank CRM Retail Banking, Marketing
MTNL Customer Service Management System
Helping on Customer Network
Saraswat Bank Social Media & Mobile Apps
Temple Donation, School Fees
HDFC Bank Corporate Internet Banking Security
High Value Transaction
RBI Internet Banking Security Whitepaper
Secure Internet Banking
All Banks Mobile Banking Paper Customer convenience with security
…. Many More!
Your IT Advisor
Your IT Buyer
Save Crores of Rupees on Technology Purchase
Make Your Department the Pride on Social Media
Get technology related funding (e,g, Free software
from IT Vendors)
Review EOW, Cyber Crime Cell
Constant Knowledge Partner for your Department
Role we will have
PERSPECTIVE management consulting
PERSPECTIVEDigital Consulting Division
Powering Your Brand for the Web 3.0 Age
History: By today, if you are not on Social Media (Facebook, Twitter, Linkedin), then
you are facing history! That’s it! Even our Ministers uses Social Media! You don’t??
Facebook “Of course we use Facebook for advertising our latest bike model!” Wrong
Answer – Facebook is for getting bike lovers LOVE your brand Vodafone Zoozoos
has 14 Million fans v/s its owner Vodafone India having 0.6 Million Fans on Facebook
People Hiring “For hiring people we give ads” Wrong Answer! That’s so outdated!
Virgin Group is a Top rated employer as Richard Branson has millions of fans!
Physical Presence “In India people are used to store shopping….??? Wrong, Wrong,
Wrong! Millions of people do online shopping and shop online, do mobile banking!
Internet Abuses our company! “People keep abusing my brand on these sites, but I
have no control” Wrong! You have control with Online Reputation Management
Problem Statements
Bangalore Traffic Police on Facebook
Bangalore Traffic Police on Facebook
YouTube – Demonstrating good work of Police for citizens, women defense tactics etc.
Twitter…. Instance alerts on traffic, road diversions, disruptions etc.
India Police - Social Media• Search: When a citizen searches google for “Local Police contact, police
station related to my passport application etc. • Online Reputation Management: When one searches Police – good
information should come up about you (the Police)• Facebook: Number of things can be posted here
– Good Work done by Police (Refer NYPD on Facebook)– History of the city’s police force, crime in the Police– Wanted Criminals Posting
• LinkedIn: Knowledge Papers, discussions. Linkedin Discussions should be a forum for gathering information from Police, Security Experts, Retired Police Officers etc. A group for IPS (Police Officers) is needed for them to network – both current and retired
• YouTube: To share various videos– Good work done by City Police– How women can protect themselves from Chain Snatchers– Citizen Safety Tips
• Twitter: High security alerts etc.
City Traffic Police - Social Media•Search: When a citizen searches google for “traffic guidelines, road guidelines – i.e. which are preferred routes etc.”•Online Reputation Management: When one searches Mumbai Traffic Police – good information should come up about you•Facebook: Number of things can be posted here
Please checkout the Bangalore Traffic Police on FacebookTraffic UpdatesSafety Tips – Drink & Drive, avoid road rage etc.
•LinkedIn: Knowledge Papers, discussions. •YouTube: To share various videos
How to stop at a signalIf you don’t have your license what to do
•Twitter: Very important for instant city traffic updates
IT Purchase is there for your organization in various forms. It might be direct IT (Software, Hardware), Telecom (Radio Communication) & Hi Tech Physical Equipment (Examples – Electronic Stun Guns)
PERSPECTIVE has worked extensively on various technologies of over 200 IT Vendors (E.g. Microsoft, Oracle, SAP) and IT Service Providers (E.g. Infosys, IBM, TCS) – we will act on your behalf and will be in a better position to write technology RFP’s on your behalf
Cost Reduction – We know vendor pricing policies and techniques and hence we can save crores of Rupees for you
• Scope of Work – Understand the requirement from your organization; meet top tech vendors, prepare RFP and issue tender. Detailed vendor evaluation (Techno-Commercial) and award of contract
Technology Purchase
• There is widespread physical break-in of ATM’s across India. Banks cannot afford to hire security guards at all ATM’s
• Meet Top Security Vendors and understand automated solutions for the same – which do not require Security Guards
• Meet Top ATM Vendors and understand all their models etc. including old ones – and how do City Police can use this information during crime investigation
• Study international Police (officially on behalf of City Police) for what measures they employ as Staffing is expensive in US/ Europe
• Align the above with other important projects like EMV CAP
Theft at ATM
• Review of structure• Get more help from Industry e.g. Safenet, NCR, Diebold (ATM Vendors)• Recruitment process• Funding from IT Industry e.g. Microsoft, Oracle, IBM• Organizing Citizen Seminars• Review of Knowledge Update – CRITICAL – How are Cyber crime officers
getting updated on technology• Grassroots level – How does the ground level policemen understand
cyber crime• Prof Dhande Case – SIM Card Fraud & Investigation
Police Cyber Crime Cell
• Review of structure• Get more help from Industry e.g. Safenet, NCR, Diebold (ATM Vendors)• Review of Knowledge Update – CRITICAL – How are EOW officers getting
trained• Information on XBRL, Registrar of Companies, SEBI, BSE, NSE, RBI• Technology Forensics Expertise • Education by Expert Cyber Lawyers• Support from Industry – Corporates, NASSCOM, CII, FICCI, Bombay
Chamber of Commerce etc.
Police & Economic Crimes
• Cyber Crime Cell: Review, Recruitment• Free Technology Vendor Help: Work with IBM, Microsoft, Oracle to help
Police with Software & Services as it is Social Cause.• Exchange: Free Branding for Microsoft in exchange for Building &
Running Website (Microsoft Banner on the Site)• Training: Training of Police Officers on Latest Technology Trends – e.g.
How to spot Skimming Device at ATM. Take help from ATM Vendors like NCR, Diebold etc. for the same
• Senior Police Officials: Whenever any senior Police Official calls on IT – we will be there to guide
Other Services for Police
IT Consulting – A new PERSPECTIVE: Perspective team of Sr. Business Heads
with over 100 man years experience from both Customer & Vendor side provide
strong strategy, direction & execution for the projects we undertake
CXO Engagement – Focus on critical business projects impacting the CXO’s
from Retail, Corporate, Marketing & IT. Direct interactions with100+ Chairmen &
CXO’s
Services – IT Consulting, Digital Marketing Consulting & Services, Tech Events
Traditional IT – ERP, Core Banking, CRM, Analytics, Securtiy
Emerging IT – Cloud, BYOD, Social Media, Fraud, Payments
The New Age of Strategic Consulting
Mr. Samir Dahotre, Founder PERSPECTIVE
19 Years Experience in IT, Last Role Pivotal CRM Country Manager
(Clients: ICICI, Axis, Federal, Max Life, Ticket Restaurant etc.)
Previous Employers – World Class Companies – Infosys Finacle Core
Banking (runs Core & Internet Banking for 70% of the Top 20 Banks),
Microsoft, HCL
Advised RBI & Banks on Internet Banking Security & ATM Security
Team comprising Sr. Business Heads
Jignesh Joshi, Independent Advisor – 4 Years, Ex CIO Panasonic Batteries
L R Subramaniam, India’s Cloud Expert, Ex CRISIL
Jagannath Prasad, Ex Citibank & HSBC, Payments & Banking Systems
Company Profile
Your IT Advisor
Your IT Buyer
Save Crores of Rupees on Technology Purchase
Make Your Department the Pride on Social Media
Get technology related funding (e,g, Free software
from IT Vendors)
Review EOW, Cyber Crime Cell
Constant Knowledge Partner of your Department
Role we will have
ContactsStrategic IT ConsultingSamir Dahotre+91 98202 [email protected]
Thank You!