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1-Tap Delivery For Your Favorite Late Night Munchies

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1-Tap Delivery For Your Favorite Late Night Munchies

WANT . MUNCHIES . NOW .

After 3 consecutive weekends of failing to order late night food...

Too many options!Decision fatigue

Inability to find open restaurants that deliver what

we want

Long ordering process and delivery times result in giving up or passing out

…Fooze was born, to make the late night food delivery experience as convenient and stress-free as possible.

Late Night Ordering Is A Pain???

“Information overload! I get too caught up reading restaurant reviews and looking at menu options that I can't decide and just give up, especially late at night.”

“After I go out, I always crave fried chicken. But it takes so long to get through all the restaurants, then it’s a pain to enter my credit card number. I just want an easy way to order my fried chicken!”

“I have problems with apps being "wonky" or not user friendly. There are simply too many steps to wade through. I don’t have time to go through 5 loading screens and selecting the size, quantity, toppings, crust, and sides for a pizza every time I order.”

“My order was 2.5 hours late because they ran out of what I wanted and did not have a delivery person available late at night.”

“Dealing with late night customers isn’t always pleasant. Having a stable late night delivery system could save us quite a bit of trouble.”

Effortless Late Night ordering

Fooze is an on demand late night food delivery app that simplifies the decision making process by enabling users to preset their preferred late night meal, and effortlessly order quality late night food with just 1 tap when their craving hits.

Simplified late night ordering tailored to your cravings.

Fooze gives you what you wantSimplified late night ordering tailored to your cravings.

Almost every weekend, Bobby craves a savory slice of pepperoni pizza.

Every once in awhile, he wants a juicy cheeseburger.

He sets his Fooze profile so that any night he pushes Fooze, he can effortlessly order what he craves.

This is Bobby.

Fooze is tailored to your cravingsThe first time you open up Fooze, just set the two late night foods you crave most.

Fooze also helps restaurants Fooze helps restaurants capture lost business.

Restaurants currently suffer from chargebacks, difficult customers, and missed business between 11pm-3am.

Fooze captures orders lost during later night off-peak hours and puts loyal customers just 1 tap away.

Who Will Fooze?

Our Target Audience

● Millennials aged 18-28● College Students● Young working professionals● Partiers● Night Owls● Foodies● Urban Dwellers● Habitual Eaters● Gamers

Survey Analysis*

● Average Age surveyed : 24.3● Ave x/week people go out: 2.5● Ave x/per week people eat after 10pm:

2.1● Ave x/week people order delivery after

10pm: 2● Ave x/week people order delivery from

mobile: 2x● Average order: $21.50

On average, people order the same late night meal 75% of the time.

*sample size of 500

Market OpportunityOur Target: ‘Urban core’ cities that attract college students and young working professionals. - 3.3 million 18-28 year olds in our target cities: NYC, SF, Boston, LA, Chicago- On average, they:

- Go out 2.5x/week- Spend $21.50 per food order

53 million people in the US between the ages of 18-28.

$9B / Year on Late Night Food Orders

Beyond Our Target:50 million 18-28 year olds in the remainder of the US.

On average, they:- Go out 1.2x/week- Order half of the time - Spend $16 per food order

$26B / Year on Late Night Food Orders

Fooze across the nationEmphasis on brand ambassadors for delivery and university sales teams.

Delivery Team

A growing delivery force, focused on quality.

● Meticulously vet only the best couriers● Couriers as Fooze brand ambassadors● Curated Selection through Onboard IQ● Build out custom logistics platform to

track and manage efficient deliveries

College Campuses

Expanding our market reach geographically.

● Extend reach to all major college hubs● Strengthen late night delivery

infrastructure at campuses in need● Implement on-campus ambassador

program to onboard local restaurants

Competitive Analysis

Fooze “What if I don’t

just want pizza?”

“What if I don’t want an entire

pizza?”

Fooze Advantages For Consumers:● No decision fatigue● Preset to favorite late night foods● Efficient 1-tap ordering process● Vetted for quality late night foods

For Restaurants● Creates/keeps loyal customers● Captures lost business● Provides consolidated late night

delivery infrastructure

The only delivery service focusing on creating a quality late night food experience.

“No more delivery after 10pm?”

“What if I want quality food after midnight?

Give me a place that’s open and delivering!”

Business ModelFooze charges customers a flat delivery fee and takes a 8% commission on all orders.

Customers: $1.50 Flat Fee

Restaurants: 8% Commission

+

Beyond the MVPGPS Functionality Multiple Addresses Social Feed

Sponsored Push Notifications

Something to Ease the

hangover?

wHERE Will you Fooze?

F

Foozed on a bacon burger from Pete’s Burgers

Foozed on a pepperoni pizza from Artichoke Pizza

Foozed on waffle fried chicken from Remedy Diner

Foozed on a cobb saladfrom Hollywood Diner

Foozed on a bacon egg & cheese from Chelsea Deli

Foozed on a beef sandwichfrom Rob’s Diner

Foozed on Fish Tacosfrom Empanada Mama

Fooze Strives to. . .Challenge stigmas of post-midnight munchingTransform casual perceptions of late night food as unpalatable and unreliable by providing more quality options and better service.

Solve widespread problems of late night food deliveryCreate a strong and consolidated late night delivery infrastructure that will be just as quality-driven as daytime food delivery services.

Transform the landscape of food consumption Inspire more restaurants to incorporate late night food into their menu, and uphold midnight munchies as another valuable opportunity to enjoy great cuisine.

“One cannot think well, love well, sleep well, if one has not dined well.” - Virginia Woolf

The TeamLisa Wang

Chief Executive OfficerCo-Founder

Meghan UnoChief Creative Officer

Co-FounderLisa is a 3x National Champion gymnast who spent most of her life eating in Olympic Training Center Cafeterias. Upon beginning her job as a hedge fund analyst in NYC, she was introduced to the myriad options of food delivery as she ate at her desk and dreamed about creating her own business. She came up with Fooze one night after failing to order her late night craving and went on to win with the idea at the NYC Startup Weekend Hackathon. Currently, Lisa in charge of Executive Operations at Fueled, a top mobile development firm.

Meghan studied graphic design and visual communication at Yale. She fell in love with culinary culture after studying abroad in Japan. Moving to NYC, she served as a photojournalist at Mashable, where she discovered the startup world. After working with an assortment of young fashion companies, she decided to start her own venture. she had her first taste of entrepreneurship shile building her now-defunct tech accessory distribution company,. Meghan currently has her own freelance photography business and works in consulting.

Thank you