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Key Term:PDME
Who Produced the film and at what cost?Was it a multinational conglomerate a smaller Indie studio in comparison?Vertical Integration – Applicable?
Who Distributed the film globally?
Were the Producers in a co-production deal?
How was the film marketed globally Above the line and Below the line? – Give examples
How can people watch the film?
YOU SHOULD research examples and see if it is avilable exclusively on VOD or if there is synergy with a VOD brand in place
http://trailers.apple.com/trailers/sony_pictures/stalingrad/
• VOD – Is there synergy with a global brand such as iTunes?
and
• IMAX– Is this really popular or a FAD that could disappear and decrease in popularity?
and
YOU SHOULD read Page 126 – 127 for further information on 3D Cinema.
WHY was important to produce this film using IMAX 3D Technology in order to be successful at the box-office?
WHAT formats do you think the film will be released on post-Box-Office?
and
http://www.stalingrad-movie.co.uk
Key Facts/Figures:
• In 2012, US Produced films (Hollywood) controlled around 61.5% of the UK Box-Office share –
HOW likely was ‘Stalingrad’ (2013) going to succeed at the box-office without the backing of Columbia Pictures?
• Hollywood Majors control around 75% of the market in the UK between 2012 – 2013 –
What obstacles did ‘Stalingrad’ face with UK audiences?
(Language of the film? Lack of ‘star appeal’ –Richard Dyer?)
Key Points to consider:
• What films are most popular amongst cinema going audiences?• Why?• Does ‘Stalingrad’ (2013) appeal to this same need?• “it’s much safer to bank on a profitable franchise.” (Wheeler Winston Dixon, professor
of film studies at the University of Nebraska) –
1) Did Columbia Pictures (Big 6) take a risk distributing this film to an American audience?2) HOW has the film been marketed in order to appeal to a more mainstream audience?
http://www.stalingrad-movie.co.ukCheck out: