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SOCIAL MEDIA AND PURE INNOVATION
B.E.I CONFERENCE 2013.
A PRESENTATION BY MUTHURI KINYAMU
Social Media Clubs CONCEPTUALIZED AND LAUNCHED
Who is in your network?1.Who are they?
2.What do they share?
3.What do you share with them?
4.Can I tell who you are or what you do by looking at what you post?
5.How often do you log in?
6.What do you do?
1. Assume that every employer is constantly looking at your profiles!
2. It is not just photos of drunkenness and inappropriate comments.
3.Keep social networks distinct.
4. Broadcast things that you’ve read, think about professional interests.
5. Do not be stupid/boring- give value!!
The man who is really going to be educated, who intends to know, is going to stay with it until it is done.
A vital part of a university education is the experience of meeting other students, being inspired by new ideas, opportunity to socialize, lead an organization, play sport and have fun while at it!
THINK. CREATE. LAUNCH
!
1. Think Differently
1. Constantly challenge conventional wisdom.
2. Create novel solutions.
3. Outwit the competition.
4. Have the creative spirit!
5. Talk to someone!!!!!!!
2. Pain Killers
Pick the one thing that is of burning importance to the customer then delight them with a compelling solution. Customers will only buy a simple product with a singular value proposition
3.Clarity of Purpose
Summarize the company’s USP and tie it to your business model.
4. The TeamValue teamwork over showmanship.
A company’s DNA is set in the first 90 days.
“A” level founders attract an “A” level team.
Teams are the secret to long-term success.
5. Speed
Think BIG-start SMALL
Just do it!
6. Large Markets
Address existing
markets poised for
rapid growth or
change.
Serve a niche market.