SMU MBA SEM 2 SPRING 2015 SOLVED ASSIGNMENTS

  • View
    541

  • Download
    2

Embed Size (px)

Text of SMU MBA SEM 2 SPRING 2015 SOLVED ASSIGNMENTS

  • ASSIGNMENT

    DRIVE SPRING 2015

    PROGRAM MBA/ MBADS/ MBAFLEX/ MBAHCSN3/ PGDBAN2

    SEMESTER II

    SUBJECT CODE & NAME MB 0044 - PRODUCTION AND OPERATION MANAGEMENT

    BK ID B1627

    CREDIT & MARKS 4 CREDITS, 60 MARKS

    Q.No Criteria Marks Total Marks

    1. Write short notes on:

    Environmental scanning as a basis for strategic decision making

    Tools for implementation of operations

    Differentiation strategies as a basis of decision making

    Core competencies as a basis of decision making

    A Environmental scanning as a basis for strategic decision making

    Tools for implementation of operations

    Differentiation strategies as a basis of decision making

    Core competencies as a basis of decision making

    To answer short notes on the topics given above:

    i. Outline the main points of the topic

    ii. Analyse the topic

    iii. Conclude with your opinion

    10 (2.5 marks for each topic/short note) Break up of 2.5 marks for each topic/short note 1 1 0.5

    10

    2 Answer the following questions: a. What is forecasting?

    b. What are the benefits of forecasting?

    c. What are the cost implications of forecasting?

    d. List the different types of forecasting methods.

    pradeepTypewritten Text

    pradeepTypewritten Text

    pradeepTypewritten Text

    pradeepTypewritten Text

    pradeepTypewritten TextGET SOLVED ASSIGNMENTS AT Rs.150 per subject or Rs.700 per semesterVISITWWW.SMUSOLVEDASSIGNMENTS.COMOr Mail us atsolvemyassignments@gmail.com

    pradeepTypewritten Text

    pradeepTypewritten Text

    pradeepTypewritten Text

    pradeepTypewritten Text

    pradeepTypewritten Text

    pradeepTypewritten Text

  • A a. Give the definition of forecasting and

    what it involves

    b. Benefits of forecasting

    c. Discuss the cost implications of

    forecasting

    d. List the forecasting methods based on

    the context or focus

    2 2 3 3

    10

    3 Describe the process of value analysis.

    A Description of the steps in the process of value analysis

    a. Data gathering

    b. Analysis and valuation of functions

    c. Idea generation and evaluation of

    substitutes

    d. Implementation and regulation

    10 (2.5 marks for each step)

    10

    4 What do you understand by line balancing? What happens if line balance does not

    exist?

    A Define line balancing Explain the concept of line balancing with an example List the objectives of line balancing Describe What happens if balance doesnt exist

    1 5 2 2

    10

    5 Explain the steps to set data in logical order so that the business process may be defined. List the ingredients of a business process.

    A Explanation of the steps to set data in a logical

    order

    Listing of the ingredients of a business process

    7.5 2.5

    10

    6 Describe the post implementation review of a project. Explain the tools that may be considered for post implementation review.

    A Description of the four parts of the post implementation review of a project Explanation of the four tools that may be considered for post implementation review.

    8( 2 marks for each part) 2 (0.5 marks for each tool)

    10

    *A-Answer Note Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme

  • ***********

  • ASSIGNMENT

    DRIVE SPRING 2015

    PROGRAM MBA/ MBADS/ MBAFLEX/ MBAHCSN3/ PGDBAN2

    SEMESTER II

    SUBJECT CODE &

    NAME

    MB0045

    FINANCIAL MANAGEMENT

    BK ID B1628

    CREDITS 4

    MARKS 60

    Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400

    words. Each question is followed by evaluation scheme.

    Q.No Questions Marks Total

    Marks

    1 Explain the liquidity decisions and its important elements. Write complete information

    on dividend decisions.

    Explanation of liquidity decisions with its important elements

    Explanation of dividend decisions

    5

    5

    10

    2 Explain about the doubling period and present value. Solve the below given problem:

    Under the ABC Banks Cash Multiplier Scheme, deposits can be made for periods

    ranging from 3 months to 5 years and for every quarter, interest is added to the

    principal. The applicable rate of interest is 9% for deposits less than 23 months and

    10% for periods more than 24 months. What will be the amount of Rs. 1000 after 2

    years?

    Explanation of doubling period

    Solving the problem

    Explanation of present value

    2

    3

    5

    10

    3 Write short notes on:

    a) Operating Leverage

    b) Financial leverage

    c) Combined leverage

    Explanation of operating leverage

    Explanation of financial leverage

    Explanation of combined leverage

    4

    4

    2

    10

    pradeepTypewritten TextGET SOLVED ASSIGNMENTS AT Rs.150 per subject or Rs.700 per semesterVISITWWW.SMUSOLVEDASSIGNMENTS.COMOr Mail us atsolvemyassignments@gmail.com

    pradeepTypewritten Text

  • 4 Explain the factors affecting Capital Structure. Solve the below given problem:

    Given below are two firms, A and B, which are identical in all aspects except the

    degree of leverage employed by them. What is the average cost of capital of both

    firms?

    Details of Firms A and B

    Firm A Firm B

    Net operating income EBIT Rs. 1, 00, 000 Rs. 1, 00, 000

    Interest on debentures I Nil Rs. 25, 000

    Equity earnings E Rs. 1, 00, 000 Rs. 75, 000

    Cost of equity Ke 15% 15%

    Cost of debentures Kd 10% 10%

    Market value of equity S =

    E/Ke

    Rs. 6, 66, 667 Rs. 5,00, 000

    Market value of debt B Nil Rs. 2, 50, 000

    Total value of firm V Rs. 6, 66, 667 Rs. 7, 50, 000

    Explanation of factors affecting capital structure

    Solution for the problem

    Interpretation

    6

    3

    1

    10

    5 Explain all the sources of risk in capital budgeting with examples.

    Solve the below given problem:

    An investment will have an initial outlay of Rs 100,000. It is expected to generate cash

    inflows. Cash inflow for four years.

    Year Cash inflow

    1 40000

    2 50000

    3 15000

    4 30000

    If the risk free rate and the risk premium is 10%,

    a) Compute the NPV using the risk free rate

    b) Compute NPV using risk-adjusted discount rate

    Explanation of risk in capital budgeting with examples

    Solution for the problem with interpretation

    5

    5

    10

    6 Explain the objectives of Cash Management. Write about the Baumol model with their

    assumptions.

    Explanation of objectives of cash management 5 10

  • Explanation of Baumol model with assumptions 5

  • ASSIGNMENT QUESTION PAPER

    DRIVE SPRING 2015

    PROGRAM MBA/ MBADS/ MBAFLEX/ MBAHCSN3/ PGDBAN2

    SEMESTER 2

    SUBJECT CODE & NAME MB0046- Marketing Management

    BK ID B1629

    CREDIT & MARKS 4 Credits, 60 marks

    Q.No Questions Marks Total Marks

    1

    A marketing mix can be referred to as a planned mix of the controllable elements of a

    products marketing plan, commonly termed as 4Ps: Product, Price, Place and promotion. Considering the increasing role of services in the economy and customer orientation,

    additional 3 Ps such as People, Process and physical evidence were added to the marketing

    mix. These Ps are very important while generating optimum income for the company since

    it will be adjusted until the right combination that serves the needs of the customers. Define

    the term marketing mix. Describe the 7ps of marketing mix.

    Definition of Marketing mix 2

    Explanation of 4ps 4

    Additional 3Ps 4 10

    2

    A brand is a composite set of beliefs and associations in the mind of consumers. In brand

    Development, as a part of branding strategy decision, the brand manager can decide to

    create new brand elements for the new products, apply some of the existing brand elements

    to the new product, or use a combination of existing and new brand elements to the existing

    and new products. Define Brand. Explain the advantages of brand and the different

    branding strategies used by the companies for their range of products.

    Definition of Brand 2

    Advantages of Brand 2

    Explanation of different branding strategies adopted

    by companies

    6 10

    3

    Describe the international market entry strategies in brief.

    Joint ventures 2 Strategic alliances 2

    pradeepTypewritten TextGET SOLVED ASSIGNMENTS AT Rs.150 per subject or Rs.700 per semesterVISITWWW.SMUSOLVEDASSIGNMENTS.COMOr Mail us atsolvemyassignments@gmail.com

  • Direct investment 2 Contract manufacturing 2 Franchising 2 10

    4

    Personal selling focuses in on personal or one to one selling. It involves an individual salesman or a sales team establishing and building a profitable relationship with customers

    over a period of time through a series of steps. What is personal selling? Explain the steps

    in the personal selling process which helps in successful sales.

    Definition of Personal Selling 2

    Explanation of steps in the Personal selling process 8 10

    5 Describe the stages in Business buying process.

    Explanation of Business buying process 10