ARUN LAB Business Idea Competition

Phnom Penh, 25 November 2011Cambodia-Japan Corporation Centre

Agenda

ff Social Issue1

Solution2

Business Model3

Social Benefits4

Social Issue

EDUCATIONAL problem

Social Issue

• Limited opportunity for poor students with high potential to acquire higher education.

• High unemployment rate of university graduates.

A Fact

• Based on the data from MoEYS, in 2011 there are 96000 students graduated from high school.

• But NOT ALL of them can continue to university.

Solution

New Day Association

Product & Services:

• Study loan/Financial Aids• Career networking• Training Courses

- English & Computer- Communication Skill- Leadership Skill- Self Development- Teamwork

New Day

Association

• Web Advertisement

Customers Segmentation

• High school graduated students • Grade “D” or above• Highly motivated to pursue further education• Possessed clear target & future goals• Unable to afford university fee

• University Students from middle & upper income group who are seeking job opportunities.

New Day

Association

Partnership & Value Customers

• NGOs• Companies• Universities

New Day

Association

Revenue Stream

Training Fee

Web Advertisement

FeeBenefit

from Loan

New Day

Association

Is it risky to invest in NDA project?

Risks Analysis & Management

• Students unable to pay back loan• Students default payment• Low revenue generation for early phase of

operation– Students academic and personal assessment– Parents have to secure their children loan/

guarantee from community chief– Minimize operating cost– Improve employment ability through training

New Day

Association

Why NDA ? New Day

Association

Social Benefits

• Increase literacy rate in Cambodia, thus strengthen country’s human capital

• Combat rising unemployment rate

New Day

Association

Other impacts of NDA

DECREASE

Thanks for your attention!