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Audience Research Questionnaire Results

Media audience research Charlie Spalding

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Page 1: Media audience research Charlie Spalding

Audience Research

Questionnaire Results

Page 2: Media audience research Charlie Spalding

Questionnaire

19 people took part in this survey!!

Page 3: Media audience research Charlie Spalding

Results

Page 4: Media audience research Charlie Spalding

Gender

Male

Female

Page 5: Media audience research Charlie Spalding

Age

19years

18years

17years

16years

15years

Page 6: Media audience research Charlie Spalding

Favourite Genre

Pop

Rock

R&B

Country

Indie

Dance

Bashment

Drum & Bass

Musical Theatre

Page 7: Media audience research Charlie Spalding

Music Access

Mobile Phone

Radio

Youtube

MP3

Live Gigs

Page 8: Media audience research Charlie Spalding

Magazine Buyers

Yes

No

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Willing to Pay?

£1-£3

£4-£6

£7-£9

£10+

Page 10: Media audience research Charlie Spalding

Catches Your Eye?

Colour

Graphic Design

Photo

Text

Celebrities

Titles

Page 11: Media audience research Charlie Spalding

Types Of Photos

Headshots

Full Body

Mid-Shots

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Colours

Other

Oranges

Reds

Blacks

Greens

Blues

Yellows

Whites

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If all this was included would you be more likely to buy a music magazine?

Yes

No

Page 14: Media audience research Charlie Spalding

Conclusion

Gender – Due to my audience being predominantly female I will have to make sure that there are things that will interest them particularly such as things that my artist does and says and also adds and promotions included the magazine. Also this also means that I need to do the same for males to ensure they are just as intrigued. Age- The majority of the audience are ages 16&17 so I will therefore have to make sure that my magazine design etc.. are appropriate for that particular age group.Genre – Most of the people are interested in Pop music so this will effect the way I will be designing my artist’s style.Music access – A lot of people access music nowadays via there mobile phone so I will therefore have to include things in my magazine that they could also use on there mobile phones such as links and downloads.Magazine Buyers- The results show that no-one really buys music magazines due to people having smart phones and the internet etc. however this means I need to meet the expectations of my target audience if I want them to purchase the magazine.Willing to Pay- I will have to price my magazine £4-£6 pounds as this is what most people are willing to pay.Eye Catching – I will include many photos in my magazine and graphic design as this is what my audience believes will give it high aesthetics.Colours – The three main colors that people have voted on for the magazine are whites, blacks and Reds so I will try to include these in all of my magazine.Types Of Photos – my audience have told me that headshots are the most popular choice of shot but the also show a high interest in full body shots so I will make sure I have mixture of those photos in my magazine.If all these things are included will you buy the magazine? – People have told me that they will be a lot more willing to buy the magazine if it included these features in the media product so I will try to put all of these features based on highest demand into my magazine.