Leverage Your Business With Social Media

Social Media Optimization

...Web Is Your AD Space

What is Social Media?

• Social Networks– FaceBook, MySpace, Ning, Orkut

• Blogs/Wikis– Blogger, WordPress

• Micro blogs– Twitter, Identi.ca, Tumblr

• Photo/Video sharing– Flickr, YouTube

• Message boards/Forums– Yahoo Finance, Yahoo Groups

Social media are primarily Internet‐

and mobile‐based tools for sharing

and discussing information among human beings.

‐Wikipedia

What is Social Media Marketing?

• Other buzz words to understand (all highly‐related)– Word‐of‐mouth

– Cloud Marketing

– Viral marketing

– Grassroots marketing

– Buzz marketing

– Conversational marketing

Social media marketing is about building

ways that fans of a brand or company can

promote it themselves in multiple online social media venues.

‐Wikipedia

Presenter�

Presentation Notes�

Word-of-mouth marketing encompasses a variety of subcategories, including buzz, blog, viral, grassroots, and social media marketing Viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of pathological and computer viruses. A grassroots movement (often referenced in the context of a political movement) is one driven by the constituents of a community. Buzz is a form of hype among consumers, a vague but positive association, excitement, or anticipation about a product or service. �

4

Social Media Network

Presenter�


It’s very important to have the presence in most of the popular social media sites and eventually create a “cloud”. -> However, its difficult to make a cloud in a short time -> SoC does this job for you in a professional way. �

Why has Social Media Marketing (SMM) becoming relevant?

• The Year 2000– Blogs

were people talking about their cats

• The Year 2009– Social media is people talking about your brand

• Critical mass of people participating– 67‐million Americans used online social‐networks

in an averagemonth during 2008

Why do I care?

If well applied ..Social Media Can “Turn Your Business Around”

#1 Because 3 out of 4 Americans Use Social Technology

#2 2/3 Of the Global Internet Population Use Social Networks

#3 Because visiting Social sites is now the 4th most popularonline activity—ahead of personal email.

#4 Because time spent on social networks is ~ 10% of all internet

time.

Why Is It So essential To Be There?

13 Hours ‐

The amount of Video Uploaded to YouTube

ever

Minute

412.4 Yrs ‐

The length of time it would take to view every YouTube

Video

1382% ‐

The monthly growth rate of Twitter users from January to February 2009.

100,000,000 ‐

The number of YouTube

videos viewed per

day

13,000,000 ‐

The Number of articles available on Wikipedia

It’s All A Number Game!

3,000,000 ‐

The average number of Tweets per day on Twitter

1,000,000,000 ‐

The amount of content shared on FaceBookeach week.

5,000,000,000 ‐

The number of minutes spent on Face Book each day.

3,600,000,000 ‐

The number of photos archived on Flickr.comas of June 2009.

{That’s roughly 1 photo per every 2 people on the planet}

And more…

Finally!

If FaceBook

were a country, it would bethe 8th

most populated in the world ahead

of Japan.

Social Media On NEWS

http://www.marketingcharts.com/interactive/college-students-facebook-top-site-social-networking-really-hot-1914/

Ning

14

15

Twitter Users Follow Dell Outlet

for Exclusive deals on

electronics ‐

and have driven more than $3M in sales through

twitter

Few Of Many Social Media Success Stories

Coffee drinkers in Houston choose CoffeeGroundz

for the

personal relationships they've built on Twitter‐and the shop's

Twitter‐based Ordering.

Ice Cream Eaters in New York give local chain Tasti‐D‐Lite

marketing feedback via twitter‐

and sometimes get surprise

dessert deliveries

1. Chevrolet

16. PopCap

2. Ford

17. TV Guide

3. Luxor

Las Vegas

18. Wachovia

4. Marriott International

19. H&R Block

5. Carnival Cruise Lines

20. Intuit

6. Hertz

21. Best Buy

7. Chicago Bulls

22. The Home Depot

8. Detroit Pistons

23. American Apparel

9. Portland Trail Blazers

24. Dell

10.

San Diego Chargers

25. Kodak

11. 92Y

26. Zappos.com

12. The Travel Channel

27. Starbucks

13. Comcast

28. Burger King

14.

Marvel Entertainment

29. Dunkin’

Donuts

15. DIRECTV

30. Tasti

D‐Lite

Mega Brands Making Business On Social Media

4 Reasons Why Social Media is the most hyper‐responsive prospect Generating

system that you can ever use for your business:

1.

Social Media Drives Results Faster Than Any Traditional SEO Process

2.

Social Media Is A Low Cost Alternative To Expensive PPC.

3.

It's Viral while it allows People to share your brand with their

friends.

Create your brand Identity on Top Social Networking Sites

4.

.You can refer customers to see your company on Social Media Networks

Alert the world about your product/ service with Just a tweet/ scrap...

Social Media Boosts Up Your Website Conversions and Sales

By Joining Social Media you will plug into the most advanced, effective, viral and

greatest advancement since the advent of the internet……

But How Will It Help ME?

Competition is fierce.

Your Competitors are already there or they would

soon be there…

If you haven’t…

It’s time that you get serious or …there is a fair

chance of putting your business in peril

For Companies, Resisting to Social Media …is futile.

Millions of people are

creating content for

the social Web

Your competitors

are already there.

Your customers have

been there for a long

time.

If your business isn't

putting itself out there,

It ought to be.

How Should I Get Started?

Presenter�


But how can I form this cloud… U need to be dynamic, rapid,……..�

Create your first foot prints..

Choose you networks for Social Media Branding

Focus on networks‐ Create your presence.

Connect with groups

and it’s not just about being present there…

It’s more about sharing and interacting with People

Need Help?

Don’t Just Get Freaky, We Can Help You !

Allow Us Now To Introduce Ourselves….

TO 3 PRIME AREAS OF FOCUS

We are a Swiss Based Social Media Optimizing

Company Connected by

Social Media Experts and

Exclusively Positioned for Small and Medium Businesses World Wide.

With Over 5 years of In depth Industry Expertise and Proficiency,

SocialCreeper

is the preferred Social Media Service partner for 700+

businesses world wide.

Here’s How We Can Help You?

You

“Your Social Cloud”

We Can Be your

Superpower

We Can Be Your Social Media Branding People

You

And Spread Your Buzz Across…..

How Does This System Work?

Step 1:

We Follow The Crowd For you

Step 3:

You Capture the LeadsStep 2:

and Generate Visitors to your site Step 4:

and Churn Sales out of it

Remember!

To Succeed Widely Online and Earn Profits, You’ve Got To

Stop Yelling

About Your Brand and Start Communicating

Questions?Going Forward, Social media marketing will be a Central function

of any Marketing

strategy. Be sure to Include it in Your Marketing Plan {Extensively}

If you want to know more on this subject, do not hesitate to contact us…

URL –

www.socialcreeper.comShank ‐

[email protected]

Follow Us –

www.twitter.com/socialcreeper

37

http://www.socialcreeper.com/

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Leverage Your Business With Social Media