PRESENTATION ON:KNIT GARMENTS

MERSENTISING

WELCOME TO MY PRESENTATION

Prepared By:

Mazadul Hasan sheshirID: 2010000400008Wet Processing Technology

Southeast University Department Of Textile

EngineeringI/A 251,252 Tejgaon Dhaka -1213

Bangladesh

Merchandising is the business art of matching goods to the needs and preferences of customers to ensure shelf off take.

How a product is presented, how much is displayed, and in what form, size shape, colour, etc. can determine the rate of speed at which a product is bought.

In other words merchandising is the marketing activity responsible for ensuring a product’s “desirability”, both qualitatively and quantitatively.

This means that at the store end, your product has to be perceived as “just right” by your market.

It is a whole lot of psyche satisfaction.

WHAT IS Merchandising:

Merchandiser is a person who get converted inspiration into design , use technology to conceptualize and address the planning ,production, promotion and distribution of products in the fashion industry to meet the consumer needs and demands

WHAT IS Merchandiser :

Retail Organization Merchandising Buying Agency Merchandising Export House Merchandising

Types of merchandising:

Good Command in English and adequate knowledge of technical terms for accurate and efficient communication.

Good knowledge of fiber, yarn, fabric, dyeing, printing, finishing, dyes, color fastness, garments production. Etc.

Clear conception of the usual potential quality problems in the garments manufacturing.

Good knowledge of the usual raw material inspection systems &garments inspection systems.

Knowledge of the quota system used in each of the producing countries, duty rates, customers regulations, shipping and banking documents etc.

Qualification OF A MERCHANDISER:

To collect buyers addresses. To establish contact with the buyers sending formal

letters/profile. Receiving buyer’s response and providing price

quotation along with making of sample as counter/approval.

Receiving samples comments from the buyer. To furnish the pro-forma invoice and sending the buyer. Taking necessary steps to develop lab-dips of the

materials (FAB & ACC) Receiving the master L/C & verify clauses of the L/C

both in technical and commercial point of view.

Highlights of merchandising works:

To confirm floor booking of the order with factory. To confirm transfer authentication of the L/C in

favor of fact. Pushing the factory taking initial procurement to

open the back-to-back L/C by bank. Searching reliable fabric and accessories sources

and finalize supplying of the required materials relevant to the order.

To monitor the shipment of raw materials and arrival in the factory.

To monitor of the supplying materials while receiving factory.

To order the test cutting with quality.

Highlights of merchandising works:

To check/inspect/advise for the bulk production. To monitor production, quality and delivery. To advise factory if buyer change any instruction

both in technical/commercial point of view to the order.

Collecting order from the buyers. Sending Samples to the buyer for approval. Collecting accessories form different Suppliers. Giving order to the specified garment factory. Communicate with all the respective parties. Coordinating the whole process at a regular

manner 

Highlights of merchandising works:

Basic Function of a Merchandiser:

Costing & Developement

Order Execution & Follow Up Marketing

New Order: Receive Product Package From buyer. Discuss with planning & Production Officer

for space & ability to do the production. Analyze Product package List out type & fabric accessories Do consumption of fabric & accessories Do the Costing & quote price Negotiate & confirm price

Basic Job Flow chart of merchandising:

Confirmed Order Prepare T & A calender Prepare grantt chart Recieveing color standard Submission of lab dip, strike off, hand

loom Developemnet of printing & ambroidary Booking of yarn, fabric & accessories Recieving of Master L/C Opening BB L/C

Basic Job Flow chart of merchandising:

Running Order Follow T& A calender Follow grantt chart Follow up fabric, dye lot, shade Follow up knitting & dyeing Follow up printing, ambroidary & washing Arrange all samples Arrange all lab test Arrange all inspectiion Ensure shipment of garments on time

Basic Job Flow chart of merchandising:

Oder Confirmation Payment by L/C or other Terms Costing & Sampling Develop T & A Calender Fabric & Accessories Booking Open Back to Back L/C P.O Order Fabric and Trims in house Inventory Report Making Pre Production Meeting

Merchandising area of concern:

Pattern Making for Bulk Production Trial Cutting Bulk Cutting, Numbering & Sortening Bulk Sweing Finishing Final Inspection Booking Inspection Certificate Released by

Inspector Delivery Payment

Merchandising area of concern:

Different Types of order: FOB(free on board) Order FOA(Free on Air) Order C& F(Cost & Freight) Order CIF(Cost Insurance & Freight) Order CIFC(Cost Insurance & Freight & Commission) Order CMT(Cutting, Making & Trimming) Order CM(Cost of Making)Order Sub Contract Order Exchange Order CMC(Cutting, Making & Cartooning )Order

Price negotiation & Order confirmation:

A normal Tech-pack will consist of the following:8. Embroidery Details and artwork details if any9. Print details and artworks (if any)10. Label details11. label placements12. Wash detail13. Special treatment details14. Testing Details (as per the their testing forms)15. Measurement chart with all sizes (graded spec)16. Details Instructions:17. Packing Details:

Analyzing order’s technical package:

Here Body Length should be Body length from high shoulder point and leg height

 Length= Body Length+Sleeve Length+Leg

Height+Allowance+shrinkage+folding area= 45cm+35.5cm+13cm+4cm+4cm=98.5cm

Width=0.5chest+seam aloowance+shrinkage allowance=(28+4+4)cm=36cm

 We know,[Length×Width×(GSM/10000)×24]/1000+10%=[98.5cm×36cm×(200/10000)×24]/1000+10%=[3546×0.02×24]/1000+10%=[1702.08/1000]+10%=1.70+10%=1.87kg/dz

Different type of consumption for knit fabric:

For HoodHere hoody has two layers, one layer is fleece fabric

and another layer is single jersey which is 220 GSM For fleece:

[Length×Width×(GSM/10000)×12]/1000+5%westage

=[15cm×19cm×12×200]/10000000+5%=0.068+5%=0.075 kg/dz

Different type of consumption for knit fabric:

For Single jersey:[Length×Width×(GSM/10000)×12]/

1000+5%westage=[19cm×15cm×12×220]/10000000+5%=0.078+5%=0.0825kg/dz

Different type of consumption for knit fabric:

For pocket:[Length×Width×(GSM/10000)×12]/1000+5%westage=[19cm×10cm×12×200]/10000000+5%=0.045+5%=0.050 kg/dzTotal Body fabric =(0.050+0.0825+0.075+1.87) kg/dz

=2.078 kg/dz Rib is considered 10% of the body fabricRib= 0.207 kg/dzNeck binding is considered as 2% of the body fabricNeck binding=0.041 kg/dzRib cost= 0.207×6$

=&1.24/dzNeck binding cost= 0.041×5$

= $0.205/dz

Different type of consumption for knit fabric:

If it is between buying house and factory the buying commission usually considered 5% of Total cost

This is $1.67/dz.

Here fleece is yarn dyed.So that:

Yarn Dyed Cost

$4.95/kg

Knitting Cost $2.00 /kg

Total Cost $6.95/kg Fabric Cost ($6.95×2.078)+$1.24+

$0.205 = $15.88/dz Cost of accessories $3.00/dz

Cost of printing $2.50/dz

Cost of washing $1.50/dz

Value addition $3.50/dz

Commercial cost $0.85/dz

Cost of Making $6/dz

Others $0.30/dz Total $33.53/dz or $2.79/pcs

Yarn Count Carded Combed Slub Yarn

40/1 4.25 4.65 4.90

36/1 4.05 4.45 4.70

34/1 3.95 4.35 4.60

32/1 3.85 4.25 4.50

30/1 3.75 4.15 4.40

28/1 3.75 4.15 4.40

26/1 3.70 4.10 4.35

24/1 3.70 4.10 4.35

22/1 3.65 4.05 4.30

Different types of yarn price:Cotton Yarn Price list

Shade wise dyeing charge without Enzyme & Silicon (Cotton & Lycra) 

Price List of Dyeing for Knit Fabric:

Sl. Shade Shade % TubeFinish

OpenFinish

Open with Heat set

1. White 00.00 $0.49 $0.83 $0.97

2. Light 0.001 -1.49%

$0.90 $1.25 $1.53

3. Medium 1.50 -- 2.49%

$1.04 $1.39 $1.67

4. Dark 2.50 -- 3.99%

$1.18 $1.60 $1.74

5. Extra Dark Above 4% $1.39 $1.81 $1.94

6. R/Black $1.67 $1.94 $2.01

7. Royal $1.67 $1.94 $2.08

Price for additional process.

Sl.   Process                                                             Price 

1     Enzyme Wash                                                     $0.142     Silicon                                                                 $0.073     Silicon Softener                                                   $0.114     Normal Brush                                                       $0.14

5     Peach Finish/Carbon Brush Only           $0.356     Only Heat set                                                       $0.317     Normal Wash (Tube finish)                                   $0.498     Y/D Fabric Wash (Open)                                       $0.569     Y/D Lycra Fabric wash (Heat set & Open finish)     $0.90

10   Stentering                                                       $0.21

Time and Action calendar is a schedule is all kind of works of running production. It helps the merchandiser to do the work organized way. It also gives a at glance view of overall process. Sometimes it can be essential elements to recover the initial process loss and process control.

T & A Calendar:

After receive order confirmation from buyer we chase buyer to provide us PO sheet (purchase order) which includes color & size wise break down of the total quantity. Then we will go for knit fabrics booking. Yarn is the first element of knit fabric. So to make fabric we have to book suitable yarn from home or abroad. To import yarn from abroad it need approx 44/45 days and to buyer yarn from Bangladesh it need approx 20/30 days. After receive yarn we go for fabrics knitting and then coloring of the fabrics. After dyed fabrics are ready to make garments

Fabric booking:

Various kinds of trims are used in Basic T-Shirt. To buy or make booking for trim firstly we have to know from buyer what kind of trims they required for other product After collecting trimming information from buyer we have to develop the same and need to get approval. Then we will book trim from respective trim manufacturing house. It is very important to buy all the necessary trims before start garments production

Trim booking:

 The Persons who conduct with Final Inspection Buyer’s QC (Liaisons Office or foreign office) Buyer Trader’s QC Self Inspection (Factory QC) Any third party Inspection (QC team)  There are two types Two types of inspection Inline Inspection: It is held by buyer’s QC or

representative. Online inspection: It is held by factory’s QC

Final Inspection Booking:

After receive a purchase order from buyer merchandiser have to sit with production planner to make a production plan. Production plan contain below things:

Planned date to start knitting to make the required fabrics.

Planned date to start dyeing to color the fabrics. Planned date to start cutting fabrics.4)Planned date

to start sewing the required garments. Planned date to start packing the required garments. Planned date to hand over finished goods to buyer

nominated sea or air forward

Production plan:

Knowing the customers’ needs. Designing to meet them Faultless construction- manufacture. Certified performance and safety. Clear instruction manuals. Suitable packing. Prompt delivery. Feed back of field experience

Merchandising activities on Quality control:

We have learned about Merchandising practically by doing this project. For being a good merchandiser this project will help us. From this project we have learned about a project presentation, writing sequence, team work .This will enrich our analytical ability. All this will be very helpful for our knowledge; will increase our experience, skill and above all our future industrial job and life.

Conclusion:

YOU ALL

THANK