Google Panda Algorithm

Google Panda Algorithm first released in Feb 2011.

It affects directly to the website’s page rank based on quality of that website & its content.

Page rank is used by Google to determine which webpage is more relevant to search query.

Main aim of this algorithm was to lower the page rank of “low quality websites” or thin websites” so that high quality websites can get good page rank & can come on higher position.

It affects entire website rather than individual webpage.