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Google’s Panda Updates are designed to penalize sites with weak content and to reward sites with quality content. Each of the 14 Panda Updates is an attempt to refine Google’s search engine results for the better. Google has around 46 Billion pages currently indexed and more than 80% of penalized websites are still struggling to recover from the update. View the full post here: http://www.seo.com/blog/google-panda-update-up-close-infographic/
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PANDA UPDATEUP CLOSE
more than
of penalized websitesare still struggling to
recover from the update
80%HOW TO GET IN GOOGLE’S GOOD GRACES
Be patient—the results aren’t immediate
RELEASE TIMELINE
February 24, 2011
April 11, 2011
May 10, 2011
June 16, 2011
July 23, 2011
August 12, 2011
September 28, 2011
October 9, 2011
October 13, 2011
October 19, 2011
November 18, 2011
January 18, 2012
February 27, 2012
March 23, 2012
Panda 1.0: Thin content, content farms, high ad-to-content ratios
Panda 2.0: Rolled Panda update out to all English language search results
Panda 2.1: No impact data released by Google, impact seemed to be very low, minor tweaks
Panda 2.2: Aimed to identify scraper/content duplicator/spam sites
Panda 2.3: Minor Impact. Incorporated new signals to help Google distinguish between high and low quality contentPanda 2.4: Panda rolled out internationally
for all languages except Chinese, Japanese and Korean
Panda 2.5: Unknown. No data released by Google. Some websites reported huge ranking losses and Google-owned websites (YouTube, Android.com) went up in the search rankings
Panda 3.0: aka “The Unnoticed Update” Intended to rectify websites whose rankings were unfairly punished by the original Panda updatePanda 3.1: Minor update
Panda 3.2: Data refresh—meant to address issues with previous updates
Panda 3.3: Data refresh---meant to make results more accurate
Panda 3.4: Data refresh
Panda 2.5.2
Panda 2.5.1
Percentage of sites hit: 12%
Percentage of sites hit: 2%
Percentage of sites hit: 6-9%
Percentage of sites hit: <1%
Percentage of sites hit: data unavailable
Percentage of sites hit: data unavailable
Percentage of sites hit: data unavailable
Percentage of sites hit: data unavailable
Percentage of sites hit: data unavailable
Panda 3.5: Minor update Percentage of sites hit: data unavailable
Percentage of sites hit: data unavailable
Percentage of sites hit: data unavailable
Percentage of sites hit: data unavailable
Percentage of sites hit: data unavailable
Percentage of sites hit: 1.6%
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23
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5
6
8
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10
7
Produce high quality, UNIQUE CONTENT
Get rid of LOW QUALITY pages
AVOID DUPLICATE CONTENT and scraped pages
Become an AUTHORITY
Promote content over SOCIAL MEDIA
Improve BOUNCE RATE
Improve USER EXPERIENCE
Avoid KEYWORD FLOODING—use language that sounds natural and edit pages that break this rule
Vary ANCHOR TEXT—Use 5-10 differentkeywords and alternate between them
Focus on HIGH QUALITY BACKLINKS, especiallyif you only have low quality ones
Google Analytics is used on57%of the top 10,000 websites
WORLDWIDE WE CONDUCT
88 MILLIONSEARCHES PER MONTH ON GOOGLE
PANDA UPDATE
- MAJOR UPDATES
800.351.9081
Google’s Panda Updates are designedto penalize sites with weak content andto reward sites with quality content.
Each of the 14 Panda Updates is an attempt
to re�ne Google’s search engine results for the better.
http://semandseo.blogspot.comhttp://www.seomoz.orghttp://blog.site-seeker.comhttp://searchenginewatch.comhttp://www.seroundtable.com
http://www.seojunkies.comhttp://www.searchenginejournal.comhttp://en.wordpress.com/stats/http://www.kbkcommunications.comhttp://www.jeffbullas.com
http://www.stonetemple.comhttp://www.seroundtable.comhttp://www.eduki.comhttp://searchengineland.comhttp://www.seroundtable.comSO
UR
CE
S
Google has around
46 BILLIONpages currently indexed
April 19th, 2012
Panda 3.6: Minor update Percentage of sites hit: data unavailable
April 27th, 2012
April 24th, 2012PENGUIN UPDATE Penguin evaluates incoming links to seeif your site involves link schemes intendingto improve rankings.