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Facebook for Business Presented by Nishant Aror 11091437

Facebook and use of facebook for marketing

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Page 1: Facebook and use of facebook for marketing

Facebook for BusinessPresented by Nishant Arora11091437

Page 2: Facebook and use of facebook for marketing

Facebook – the basics

What is Facebook?Why use Facebook?How to use Facebook effectively!

Page 3: Facebook and use of facebook for marketing

What is Facebook?

A wildly popular social media site.

Page 4: Facebook and use of facebook for marketing

What is Facebook?

A wildly popular social media site.

A place to connect with friends and share thoughts, links, photos, movies and schedule events.

Page 5: Facebook and use of facebook for marketing

What is Facebook?

A wildly popular social media site.

A place to connect with friends and share thoughts, links, photos, movies and schedule events.

A place to do business.

Page 6: Facebook and use of facebook for marketing

Why use Facebook?

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Why use Facebook?

That’s where the viewers are!

Page 8: Facebook and use of facebook for marketing

Why use Facebook?

That’s where the viewers are!Some estimate 400 million users

world wide.

Page 9: Facebook and use of facebook for marketing

Why use Facebook?

That’s where the viewers are!Some estimate 400 million users

world wide.40 million Indian users.

Page 10: Facebook and use of facebook for marketing

Why use Facebook?

That’s where the viewers are!Some estimate 400 million users

world wide.103 million U.S. users.Targeted user information including

age, gender and location.

Page 11: Facebook and use of facebook for marketing

The power behind Facebook…http://www.kenburbary.com/2010/01/dispelling-the-youth-myth-five-useful-facebook-demographic-statistics/

Average user has 130 friends 8 new friends per month 55 minutes a day on the site Fans two pages per month Is invited to three events per month

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The power behind Facebook…

Facebook has a multiplier effect…

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The power behind Facebook…

Facebook has a multiplier effect…Of implied TRUST!

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The Social Media Myth

Page 15: Facebook and use of facebook for marketing

The Social Media Myth

Social sites skew young.

Page 16: Facebook and use of facebook for marketing

The Social Media Myth

Social sites skew young.28 million Facebook users are over 45.

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How to use Facebook for business.

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How to use Facebook for business.

Create a personal profile.This should contain accurate

information!

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How to use Facebook for business.http://www.facebook.com/pages/SEO-by-Swaby/137031038432?ref=datc

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How to use Facebook for business.

Create a personal profile.Create a “fan” page for your

business.Create a “fan” page for your top

keywords.

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How to use Facebook for business.

Do use accurate information.Do upload an image or logo.Do update regularly.

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How to use Facebook for business.

Do use accurate information.Do upload an image or logo.Do update regularly.Do link pages together.

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Fan engagement strategy

Post interesting content.Search blogs using your keywords.Thank new fans.ALWAYS respond to feedback!Use tools for time management.

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