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Evaluation - q1

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In what ways does your media product use, develop, or challenge forms and conventions of real life media products?

In what ways does your media product use, develop, or challenge forms and conventions of real life media products?Shivani Mohan

poster

Conventions of a posterThe main image must be eye catching, engaging and captivating to the audience. It must be the focal point on the poster.There is usually an indication for when the film will be released. It will have either have an exact date for example 15/7/15 or something less specific for example Coming Soon or This Summer.The film genre can be clearly seen.The title of the film must be clearly seen so the audience knows what the film is called and what to look out for in the future near the release date e.g. trailer previews.Information at the bottom of the poster usually in small writing which gives information about the directors, producers, cast etc. who produced the film. Also known as credits usually in a billing block.The title of the film should be displayed in a big, eye catching font.

Poster AnalysisI did an analysis of three film posters that were similar genres to the genre we had chosen. This was to give us a rough idea of the typical code and conventions used in our poster and how our poster for our film should look like and similarly follow as they are real life media products.

Poster ComparisonWe decided that we couldnt just use 3 posters similar to our genre to design our film poster, so we used other film posters that were similar to our genre as templates as well to design our film poster keeping an open mind.

Poster conventions we used, challenged or developedThe main image used on the left hand side is the main image from a real life media product - The Vow film poster and the main image on the right is the shot we took to go on our film poster. We used and followed this convention as we thought that is image would best represent our film genre. We decided to take a shot like this as it represents and gives an insight to the love and relationship between the two characters which is what we want the audience to know. The real life media product main image has the background blurred to show definition of the colours and bring attention to the main image to make it the focal point which is exactly what we also did the background of our main image to make the image catch the audiences attention.

Billing box at the bottom of posters and is a convention most posters use as its where the credits of actors, producers and directors etc. of the film go to show who took part in the making of the film. This adds an edge to our poster as it doesnt look plain and bare but professional as all posters will have this at the bottoms of them. At the end of the credits, in the middle of the production logos, there is a date of the films release right in the middle in big letters. This is so the audience knows the release date of the film if they are interested in it and most real life products follows this. We also followed this convention as we found that this posters and the majority of real life posters have the films release date in the middle of the credits. So we put the release date of the The Old Generation in the middle of the credits in a bigger font size.

We followed the convention of naming the companies who helped make the film as this is a convention seen in many real life products such as the poster on the left of Yeh Jawanni Hai Dewanni at the top of the poster. This is to inform the audience on what companies took part in the making of the film as this can lead to whether the target audience will watch it or not. If its made by a world famous brand, the audience are more likely to watch the film, if its made by a small production company, the audience are less likely to watch it. Therefore, we thought this is a vital convention we need on our film poster as seen on the right. We also added an age rating to the film, so the audience are aware of the content that will be in film and what age group and over this film is suitable for. We did this all at the bottom of the poster.

Most film posters will have a tag line on the poster of there film that will relate to the film for example a real life poster that has done this is the film poster for the film The other end of the line on the left hand side. We have done a similar tag line on the right hand side so it captures the audiences attention. It gives out a very subtle idea of what the film may be about and will entice the audience into finding out more about the film and developing an interest in it so they will want to watch the film. We did this near the bottom of the poster, just above the credits, in a medium sized font so it can be seen clearly.

The title of the film is another convention we followed as its the most important convention to have when creating a film poster. The image on the left is the title of a real film on the poster called The Last Song. We followed this convention as seen on the right hand side. We like the way how the The is small then is says in much bigger writing the title of the film, it creates more emphasis on the film title and because of this we have decided to follow it on our film poster. The writing we have done as dont type Andalus and the colour is white as it can be seen clearly. We made sure the size of the writing was quite big so it can be seen clearly and the audience can see what the name of the film is. This is a convention The Last Song also used as its very bold, white and stands out against the background which created more emphasis on the film title. This is the feeling we were going for our film title on our film poster.

Magazine

Conventions of a magazineMasthead Usually the title block and is boldest and most eye catching piece of text on a magazine. Has to be distinct and catch the attention of the audience.Main Image There is always one main image on the front cover of a magazine that is the main focal point and brings in the audiences attention.Issue Date which shows the date that the magazine was published and what issue is it for.Price the price is usually near the bottom of the page so the audience/customer know how much the magazine costs.Barcode at the bottom of the page, near price. Usually in either the right or left hand side of the page.Headline usually a couple of words that are in bold big letters that describe the main story.Strapline a subheading, below the main heading that engages the audience into buying a magazine and finding more about it. (Developing an interest).By-line The name of the reporter.

Magazine AnalysisI did an analysis of three magazine covers that were similar to our genre. This was to inform us on the layout, codes and conventions used in magazines similar to our chosen genre.

Magazine ComparisonWe decided that we couldnt just use three magazine covers to help us design our magazine cover. So we also compared a variety of different film magazine covers.

Magazine conventions we used, challenged and developed

When designing my magazine I decided to keep the masthead the same as seen on the real life product on the left and my magazine on the right. I decided this as Film Fare is a very big well known magazine company. The masthead is also in big bold letters and stands out against the background which captures the eye of the audience. That is what a masthead look like, so I decided to follow this convention as it look professional. It also fits it well the genre as theyre safe colours.

When designing my magazine, I had to think about where the issue date was going to go. I followed the convention of having the issue date typically under the mast head on the right hand side as its easier to see and is read chronologically. However, I challenged the convention of having the price next to the issue date and have put this by the barcode at the bottom of the magazine as I felt as if it looked more in place there and looked odd by the issue date. I have followed the convention of placing the web address of the magazine under the issue date as it looks more professional and flows with the layout.In the real life product, there are 2 different small headers on the right hand side. I was unsure whether to do this or not as it looked odd and the rest of the text aligned on that same line does not stand out. After looking at other magazines, I developed from this that its best to have one header for any text going into the header which is what I did on my magazine (left hand side). I have put an orange header across all the red text in that top section as it makes the magazine stand out but also captures the audiences attention and makes the magazine look more professional and eye catching.

The title of the film on the magazine cover as seen on the left hand side with the real life media product, is in big bold gold letters which is clearly seen so the audience know what the film is called and what to look out for in the future if they are interest in the film. We have followed this convention as well and have put the title of the film in big letters so the audience can tell what film it is straight away however, I did not decide to have it in bold as it looked unprofessional. Thats why he left it in big letters.

To fill up the magazine with text about the film, I decided to also follow this convention of having a quotation from what someone has said about someone else who has taken part in this film as an actor in speech marks as seen on the real life media product on the left. I followed this as it draws in the interest of the audience and they become keen and want to know more about the film or this quote and how it relates to the film as seen on my magazine cover on the right. The speech marks opacity has also been reduced to show more emphasis