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Crowd Sourcing: News media’s changing Relationship with Audiences

Crowd sourcing

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Brief overview of crowd-sourcing

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Page 1: Crowd sourcing

Crowd Sourcing:

News media’s changing Relationship with

Audiences

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Reasons for Changes

• Technological: networked comm enabled by internet and comm devices

• Social/Cultural: de-professionalization, some claim flattening hierarchies

• Economic: Funding models for news collapsing

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Origins of Term

• Jeff Howe, Wired, 2006

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Wisdom of CrowdsJames Surowiecki

• Individuals operating independently of each other will collectively make better decisions than experts

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Examples

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Crowd Funding

• Audience pays for news to get reported

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Meaning?