ADVANTAGES AND DISADVANTAGES OF

SOCIAL MEDIA

CONTENTSINTRODUCTION OF SOCIAL

MEDIAHISTORY OF SOCIAL MEDIA ADVANTAGES OF SOCIAL MEDIADISADVANTAGES OF SOCIAL

MEDIACONCLUSION

WHAT IS SOCIAL MEDIA

SOCIAL MEDIA websites and applications that enable users to create and share content or to participate in social networking.

HISTORY OF SOCIAL MEDIA

Technology began to change very rapidly in the 20th Century.

The first recognizable social media site, Six Degrees, was created in 1997. It enabled users to upload a profile and make friends with other users. In 1999, the first blogging sites became popular, creating a social media sensation that’s still popular today.

USE OF SOCIAL MEDIA

Communication Collaboration Reviews & Opinions Brand Monitoring Entertainment Media Sharing Marketing etc…..

ADVANTAGES OF SOCIAL MEDIA

1 .WORLD WIDE CONNECTIVITY

*FAST COMMUNICATION*DIRECT COMMUNICATION*LOW COSTS*MEET CELEBRITIES*BE INFORMED ABOUT YOUR FRIENDS

WORLD WIDE CONNECTIVITY (CONT…)Social media helps one with

variety of things such as,1.SEEKING NEW JOB

2.SHARE YOUR Experience (MUSIC,PHOTO,VIDEO etc…)

3.GETTING PRODUCT AND Services REFERAL

4.Getting touched with friends and family

5.Can play games6.Exchange with people around the world

3. Finding People With Common Interests

*Social networking is also a great way to meet entirely new people.

* You can seek out groups that are focused towards your special interests and

hobbies and connect with local people that share the same interests.

3. Invaluable Promotional Tool* Companies, artists, and musicians can reach an impossibly large and diverse amount of people using social media sites.

* This allows them to promote and market themselves and their products in a way that has never been seen before.

4.Spread of Information Breaking news and other important

information can spread like wildfire on social media sites.

Important things like recalls, storm information, or missing children are all communicated and taken seriously very quickly

5.

1.CYBER BULLING

2.Higher Risks of Fraud & Identity Theft

Being part of a social network means understanding the security risks that online users can face; which is identity fraud.

Anyone can forge a false identity on a social network & pose as someone else. Without verification of someone’s identity, one could befriend a complete stranger & not even know it.

Information posted on SNS is available to everyone -> this opens up the possibility for hackers to commit fraud & increase the risk of identity theft.

2.Higher Risks of Fraud & Identity Theft(Cont.)

Most thieves need just a few key pieces of your personal information (date of birth, name & location) to create a false identity.

Without proper settings& privacy controls -> high chance of someone stealing your private information/photos & use it against you.

3.Lack of Privacy ( Privacy Issue) 

Safety is at stake when you share everything online. With so much sharing going on, issues over privacy will always be a big concern.

Predators (Eg: Rapists) can obtain personal information like name,place,DOB,location etc..& easily identify where they can find you at any given time.

Putting yourself in danger when you share too much personal information in SNS.

4.OTHER DISADVANTAGES1.ADDICTION

The most common disadvantage of social networking sites is addiction. Often users of these sites get addicted to it. They spend hours using these sites and it harms their performance in other fields. It causes mental health problems and sometimes it harms their body too. Sometimes user provides their personal information to others which is insecure.

2.LOSS OF MOTIVATION IN STUDENTS

The student’s motivational level reduces due to the use of these social networking sites. They rely on the virtual environment instead of gaining practical knowledge from the real world.

Students have started relying more on the information accessible easily on these social networking sites and the web. This reduces their learning and research capabilities.

3.MENTAL AND PHYSICAL PROBLEMS

4.SOCIAL MEDIA AND FAMILY PROBLEMS

* There are numerous family problems due to social networking in the world today, especially with countless people of all ages, culture and races spending numerous hours interacting on the most popular social networking sites like Facebook , Twitter ….etc. *

CONTINUE…. Family problems due to social networking

arise when it becomes difficult for children to learn the proper social skills, which are vital to our day to day living in the ‘real’ world.

Poor communication leads to relationship problems,

Social networking makes you lazy and obese, which is not good for your health, as you prefer spending your hours sitting in front of your computer or laptop, chatting or surfing the Internet.

SOCIAL MEDIA AND CYBER CRIMES

Identity theft is the key threat to many social media users, as millions of online users use their personal information in order to getting registered with one or more social media platforms. Such huge information with personal data of so many people is one of the easiest targets for many cyber criminals

Important Facts About Social Networking.

In 2013, a study showed that 79% of all adults in the United States had at least one social network profile.

• 2.1 billion people in the world have social media accounts.

• Mobile phones now make up 72% of internet traffic to these sites.

• 70 million photos and videos are uploaded to Instagram every single day, and that is a number that is steadily rising.

• Nearly 50% of all Twitter users have never sent a tweet.

CONCLUSION We can see clearly that social

networking sites are advantageous only if they are used wisely. Using these sites would be helpful, if users do not spend time unnecessarily.

Wise members never provide personal information to strangers. Use of a tool depends on users. A doctor can operate with a knife and a murderer can kill a person with the same knife.

IS SOCIAL MEDIA IS HARMFUL TO SOCIETY?IT’S UP TO THE INDIVIDUAL, WE NEED TO TAKE RESPONSIBILITY FOR OUR OWN SAFETY

PRESENTED BY DILNA DV

SRO0569042