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PayEVER – Your Trusted Social Bank

Elevator Pitch

PayEVER is your trusted

social bank that makes

social promotion and

social payment fun, viral,

and rewarding!

Social Payment

PayEVER defines social

payment as a group of

people interacting with

each other while making

payments to a cause set

up by someone.

Market Size

PayEVER’s potential

market is the entire

social web but it will

focus on "Like-It-Tip-

It" type of social

promotion and social

payment first.

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PayEVER’s Use Cases (with Micro Payment)

Social Events

• Birthday parties

• Celebrations

• Outings

Fundraising

• Charity donations

• Group lotteries

• Group ruffles

Like It, Tip It

• User content

• Any cause that is fun,

challenging, or crazy

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PayEVER’s Differentiation (1 of 2)

Social Bank Concept

PayEVER's social bank

concept is disruptive in

building a pervasive social

payment layer for the social

web. PayEVER pioneered

the social bank concept by

offering its members a

permanent default social

bank account to receive

money for just about any

reason from anyone.

Additional accounts can be

created for social events,

fundraising activities, and

user content and causes.

Like It Tip It

PayEVER's "Like-It-Tip-It"

social promotion is

disruptive in supporting and

promoting user content and

causes. It works like "Digg-

with-Tip" and allows people

to show their support and

appreciation by leaving

anything from a few cents to

a few dollars in a virtual tip

jar. The supporters can be

rewarded with exclusive

preview or access to liked-

and-tipped content.

Social Game

PayEVER's Six Degrees of

Donation social game is

disruptive in making

donation social and viral.

To encourage friends to

help each other, PayEVER

members are automatically

enrolled in the Six Degrees

of Donation social game.

Whenever a donation is

made or received, up to 14

people in the Six Degrees

of Donation network will be

notified and receive

PayEVER points.

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PayEVER’s Differentiation (2 of 2)

Hybrid CC + Dwolla

PayEVER's hybrid credit

card + Dwolla model is

disruptive in minimizing the

social payment fees.

Transactions made from

one PayEVER account to

another account are

processed free of charge.

Credit card transaction fees

are paid by the donors so

the receivers pay no fees.

Cash withdrawal fees can

be minimized when a

Dwolla account is used for

the withdrawal.

O2O & Mobile

PayEVER's payment

service is disruptive in O2O

and mobile payments.

PayEVER balance can be

used to pay for discounted

merchant products/services

or discount vouchers to

receive discounts and

savings from online and

local merchants. PayEVER

members can use their

mobile devices to make

B2C and C2C payments

with no or very little fees.

Social Payment API

PayEVER's social

payment API is disruptive

in becoming a social

commerce platform for the

social web. PayEVER

offers social payment API

for third party websites and

mobile apps to transact on

PayEVER accounts. A

“branded currency” (e.g.,

Walmart Dollars) can be

specified for a specific

social bank account to

spend on specific ways.

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Social Payment Service Comparison

PayEVER CrowdTilt

Social banking concept with a permanent default social bank account and

additional social event accounts, fundraising accounts, and the "Like It,

Tip It" accounts .

None

Extremely easy to receive money. Anyone who has a credit card can send

money in seconds by entering only the credit card number and the

expiration date without the need to create an account or log in.

None

Use the PayEVER Dollars to pay any business (B2C) or consumer (C2C)

who has a PayEVER account

Only C2C

Engaging and addictive social game with points as reputation score None

No Fee when PayEVER Dollars are transacted (moved) among accounts. Always 2.5% fee

Deliver the complete solution on the web, mobile web, iPhone app, and

Android app when launch. Support US, China and over 40 other countries

Only web solution

Only US

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PayEVER’s Business Model

Targeted Ad

• Offer targeted ads

based on the user

profiles, displayed

account type, and

account content

Open API

• Offer websites and

mobile apps to transact

on PayEVER social

payment accounts to

receive transaction fee

Payment

• Offer social payment

service for business

(B2C) and consumers

(C2C) and take a cut

of the payment

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PayEVER’s 3-Month Go-To-Market Strategies

September 2012

• Motivate and mobilize

the 300+ people who

took our online survey

(https://www.surveymo

nkey.com/s/payever)

and signed up to beta

test PayEVER service

to help us identify

sustainable and viral

use cases and receive

feedback from them.

October 2012

• Release iPhone and

Android phone mobile

apps and promote

PayEVER complete

solution on web,

mobile web, iPhone

app, and Android app

to a wider audience of

beta testers including

PayEVER’s previous

social commerce

website members and

paid customers.

November 2012

• Prepare the formal

launch of PayEVER

and start the full PR

campaign to drive

awareness of

PayEVER social

payment service and

build the PayEVER

brand.

9

PayEVER Founding Team Members

Andy Parng, Ph.D.

CEO

• Global Product Manager, Trend

Micro, Inc.

• Founder & CTO, Club Photo, Inc.

• Founding Technical Member,

Healtheon/Web MD

• Senior Human Interface Engineer,

Apple Computer, Inc.

• Member Technical Staff, AT&T Bell

Labs & US West Advanced

Technologies

• Ph.D. in Human Factors, M.S. in

Computer Science, University of

South Dakota

Robert Wang, Ph.D.

COO

• Over 17 years of line management

experience in enterprise software,

including 5 years of general

management experience in China.

• Built and operated business units

and development organizations at

four publicly traded companies

(BroadVision, Siebel Systems,

RightWorks, and IBM).

• Taught enterprise applications,

software engineering, and

entrepreneurship at major

universities in Beijing.

• Received Ph.D. in EECS from UC

Berkeley and MBA from San Jose

State University.

Ryoma Ito

VP of Product

• Over 5 years of software

development and product

management experience

• Founder of Asianrice.tv

• Project Manager at Microsoft

• Director of Product at

EatLime/TwitVid

• Employee #1 at Mertado

(acquired by Groupon)

• University of Waterloo, Canada,

BS in Computer Science

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Demo Screen – My Accounts

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Demo Screen – Social Gathering Account

Demo Links

• Sample PayEVER Account Page -

http://test.payever.com/index.php?

page=account&accountid=5

• Sample PayEVER Accounts -

http://test.payever.com/index.php?

page=browse&action=user_search

&search_q=andy@yikuair.com

• http://vimeo.com/43568631 -

Introducing PayEVER

• http://vimeo.com/45042546 -

Create and Share Accounts

• http://vimeo.com/45042547 - Six

Degrees of Donation Social Game

Over

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Demo Screen – Create Account

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Demo Screen – My Balance

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Demo Screen – My Contributions

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PayEVER Mobile App Splash, Login, Menu Screens

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PayEVER Mobile App Account Screens

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PayEVER Mobile App Activity/Feeds Screens

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PayEVER Mobile App Payment Screens

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PayEVER Mobile App My PayEVER Screens

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PayEVER Mobile App My PayEVER Screens

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Thanks

CEO：Andy Parng

Cell ：15652636318 (China)

408.868.8855 (USA)

Email: andy@payever.com

Web： www.payever.com