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Unique service for Financial Planners offering a high quality investment solution at a fraction of the cost of other solutions whilst maintaining your identity
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WHAT DOES THE FUTURE HOLD…. .
Standing out from the crowd
Overview
Demographics are changing
Western population growing by less than 1% a year
Average age 40 to 45
Summary:
Aging and slowing population Markets are maturing and burdened by debt New generation coming through have less money and more
debt but want the same retirement as their predecessors
The market
54% of the population have no savings or investments, this will increase
Only 22% of the population are “active” risk based investors in the UK
Routes to investing:
3.4 million pure self-directed investors 5.4 million both self-directed and advised 1.5 million entirely advised
The market
Self-directed market, B2B2C* and phone based advice will take 50% of the market in the future
The number and availability of advisers is set to shrink
But:
80% of self-directed investors are not active, and are not interested in investments
Investors want advice but don’t want to pay for it, creating a perception that fees will be squeezed
*Self-directed offering sitting alongside advice model
Where now for the advice model?
Overview of the advice model
Greater moves towards a more professional vocation similar to the US model
Big emphasis on financial planning, maps and goals
But….there are challenges:
Everyone does financial planning IT IS JUST A COMMODITY The investment strategy delivers the goals however many
financial planners do not own the proposition Cost is becoming a battle ground where people don’t
understand the value of financial planning
Investment strategies
“Over 50% of financial planners outsource their investment strategy……this will increase”
What does this tell us?
Outsourcing is being used to reduce the pressures of running a compliant business with the audit trail required to run an investment strategy
Advisers are not reducing fees to reflect outsourcing, meaning the cost to clients is going up
As more outsource, there is going to be an acceleration in consolidation between investment solution providers meaning the world becomes dominated by fewer, bigger brands
More and more advisers are no longer making the investment decisions which drive the delivery of client goals
Reversing the trend
Reversing the trend
Financial planners want to own their own proposition but cost and compliance hinders them. Outsourcing seems the perfect solution. However:
Financial planners are starting to realise they are no longer in control of the whole client proposition
The client losses out as an extra layer of fees is built into the proposition
And ultimately as financial planning is recognised as a commodity, so will the investment strategy
Costs and identity
Costs:
A DFM solution can cost up to 1% p.a.
There could be a VAT liability in addition to this fee
“the total cost of investment outsourcing can cost the client in excess of 3% p.a.”
Costs and identity
Identity:
DFM & other solutions simply do not reflect the identity of the business
To “add-value” the investment solution must be seen to reflect the adviser’s business
“outsourcing of the investment solution in its current form does not reflect the business and is
not controlled by the financial planner”
Costs and identity
Reality:
Financial planners are still trying to charge the same fees but using outsourcing to reduce their costs….meaning the client pays more for no perceived benefit
Clients are now seeing this much more and starting to demand lower fees to reflect this outsourcing
The end result is that margins are squeezed and will get squeezed further unless financial planners take control of their investment strategy
Solutions and building blocks
How we look at financial planning needs to change
Financial planning is about road maps and accepting paths change
Financial planning is about taking responsibility for the engine that drives the client along the path
Financial planning is about having a level head when the rest of the world is going crazy
The new world
Being different
New solutions are coming out all the time…….
They are based around the past, and don’t consider the future
They don’t help with the aspect of time and identity, identity is crucial
In summary what is being offered is no different to what is already out there, it just has different packaging
Until now……
Being different
Consider an outsource solution which:
Enables a financial planner to retain their identity by delivering a solution which is their solution
Costs considerable less than a DFM
Provides all the compliance support needed to run the investment solution
Provides a comprehensive communication package including management of website and client updates
Being different
Its not been done before, until now.
LWM Consultancy offers………………
Being different
Provision of a high quality investment solution
Provision of the fund analysis, compliance back up and investment committee notes to deliver the solution
Information on the structure and rational of the investment solutions so that the financial planner can explain to clients about is what is being done and why
A solution at a fraction of the cost of the DFM service making it far more likely that clients perceive “added value” both from their advisor and from the performance of their investments
Key benefits at a glance….
Cost reduction
Retention of identity
Focus on core competence
Access to portfolio management
Communication strategy
The next step
Next step
Contact us:
George Ladds, Head of Operations, 0117 370 2494 or [email protected]
Paul Berry, Director, 0117 370 2490 or [email protected]