Top 10 Steps for Successful
Mobile App Marketing
Follow the best practices that will help you to become top app marketers. We will guide you on how to
Delight customersTry New StrategiesUse your Data
Step 1:Know Your Audience and where they came from?
Step 2:
Compare your social media sources and conclude which social media channel drives valuable customer to your business and focus on the more important sources first
Compare Social Media Sources
Step 3: Measure the Right metrics
>>Users(Number of people who uses your app)
>>Sessions (Time period when user is actively using your app)
>>Session_intervals(Amount of time between two sessions)
>>Time(a user spend on an app)
>>Acquisition(Number of user who download and install your app)
>>Life_time_value(How much the each user worth)
>>Retention(percent of user return into your app after their first visit)
>>Screen_Flow(typical user path within your app)
Step 4:
Audience (try appealing different people), content (Try different formats and styles), messaging (try to use different Emoticons), buttons(try different style and color buttons), Emails(try different email subject lines and incentives)
Don’t be Afraid toExperiment
Step 5:
Use the best message length, Time of the day, and punctuation to use.
Use Data driven Practices
Step 6:
Delight users with offers that match their preferences and behavior.Broadcast your message to all community of usersPush message which should target unique usersPersonalize message based on location, time zone, behavior, device and app usage
Secure the Push Message Opt-in:
Step 7:
Never forget Call to actionTell users what next steps to take
Step 8:
Get users to upgrade the app versionNotify users about the new app featuresProvide app users exclusive coupons
In App Messaging
Step 9:
Use Email marketing techniques across the channels to encourage users to download the app and subscribe to the app new feature update emails.
Prompt User for App Download
Step 10:
•Collect predictive data which users is about to convert•Run Campaign to push user into right decisions•Broadcast your message to all community of users•Push message which should target unique users•Personalize message based on location, time zone, behavior, device and app usage
Track the Conversion Opportunities
MOBILMINDZMOBILE APPS DEVELOPMENT COMPANY
Address:- 120 Bethpage Road, Suite 304 Hicksville, NY 11801 Contact us:- +1 518 512 9204
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