Name / Date Project Kick Start for:
Purpose Why are the stakeholders investing in this project?
Audience Who are the primary (and other) users?
Content What do people want to know or do while using the site or application?
Form What logical or visual style will move the app from functional towards meaningful?
Technology What tech considerations are required to deliver this experience?
General Tasks What kinds of activities will help further define each of these attributes?
Next Step! What’s the single, specific next action required to start this project?
Questions? [email protected]
Elevator pitch Mad-Lib
Personas
Field Study
Use Cases
Process Flow
Site Map
Wireframes
Branding Workshop
Comps
Fi-Hi Prototype
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