How to bring Social Media to life at your event?
Lessons from the @IMEXSocialTeam
Gerrit Heijkoop How Can I Be Social (HCIBS)
Twitter: @HCIBS of @GHeijkoop
Facebook: /HCIBS
Photos, Feedback and Findings
Twitter: @HCIBS Facebook: /HCIBS
story
3.500
500
20
Lessons #Haren 1. Power of networks
2. User generated content
3. Acces to mass media
4. Community takes action
How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv
Where do you stand?
“I am doing pretty well on Social Media”
Agree Disagree
“What is the #hash-tag of IMEX?”
Your #hash-tag = “Virtual Venue”
Short
Unique
Predictable
Easy
Recognizable
3 core ideas:
1. Connecting online & offline
2. Adding a personal touch
3. How to organise a Social Team
why
“What is the impact of Social Media on
our communication?”
The impact of Social Media on our communication
The impact of Social Media on our communication
The impact of Social Media on our communication
how
what
“Me and …?”
WARNING: 2 x bullet list!
Learn Love Laugh Location
How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv
Learn Love Laugh Location
“Golden Update Rules”: 1. Always a photo (with yourself)
2. Always hashtag #IMEX13
3. Always stand number/location
4. Always mention (if possible)
5. Always a story without photo
Lessons #Haren 1. Power of networks
2. User generated content
3. Acces to mass media
4. Community takes action
#reflection applying to your own context
Before I go …
I am going to …
Photos, Feedback and Findings
Twitter: @HCIBS Facebook: /HCIBS
Gerrit Heijkoop How Can I Be Social (HCIBS)
Twitter: @HCIBS of @GHeijkoop
Facebook: /HCIBS
How to bring Social Media to life at your event?
Lessons from the @IMEXSocialTeam
Recommended
