Transcript
Page 1: CLOUD POWER: The RISE of the Virtual Operators

THE RISE OF THE VIRTUAL

OPERATORS

Danny Peled CEO & Co-Founder

[email protected]

CLOUD POWER: THE RISE OF THE VIRTUAL OPERATORS

Danny Peled CEO & Co-Founder

[email protected]

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CABLE

COMPANIES

SUFFER A

SERIOUS

DECLINE

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WHAT WENT WRONG?

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WHAT DO WE EXPECT?

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WHAT DO WE EXPECT?

LIVE TV

4:24 HOURS PER DAY OF LIVE TV WATCHING

Source: Nielsen 2012

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WHAT DO WE EXPECT?

ON-DEMAND CATCH

UP

LIVE

TV

18-24 YEAR OLDS

Source: YouGov, Feb 2013

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WHAT DO WE EXPECT?

MULTI SCREEN

87%

110%

2012 VIDEO VIEWERSHIP

Source: Ooyala Feb 2013 SMARTPHONES TABLETS

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WHAT DO WE EXPECT?

SOCIAL

50% 25-34 VISIT THEIR

SOCIAL ACCOUNTS

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WHAT DO WE EXPECT?

INTERACTION

43 Mil. POSTS

85,300 TWEETS/MIN

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WHY WE END UP BEING

DISSAPOINTED?

CABLE CONTENT

BUNDLING

OUTDATED

EXPERIENCE ADVERTISING

MODEL

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DISAPPOINTMENT

EXPECTATIONS

+

FRUSTRATION!

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SO FAR THERE WERE NO ALTERNATIVES

AND NOW…

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THE TIME IS RIGHT!

HD VIDEO

STREAMING

MPEG1

MPEG2

H.264

HEVC

BANDWIDTH

2003 1990 1980 2013

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THE TIME IS RIGHT!

DIGITAL

TERRESTRIAL

FREE TO AIR

CHANNELS IN THE UK!

54 (PLUS 24 RADIO CHANNELS)

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THE TIME IS RIGHT!

APP CENTRIC

TV PLATFORMS

$1.7

BILLION Source: Interpret LLC 2012

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THE TIME IS RIGHT!

CLOUD

SERVICES

Source: Forbes 2013

SUBSCRIBERS

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THE TIME IS RIGHT!

INTERNET

CONNECTED TV

Source: Nielsen 2013

WILL BUY INTERNET TVS THIS YEAR

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TECHNOLOGY

FRUSTRATION

+

REVOLUTION!

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CORD CUTTERS!

Source: TDG 2012

17M BY 2017 (US ONLY)

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COST CUTTERS

(OR CORD SHAVERS)

WHO ARE THESE CORD CUTTERS?

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CLOUD TV

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VOD LIVE TV APPS

PERSONALIZATION MEDIA STREAMING MULTI SCREEN

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END-TO-END

SOLUTION

WHY CLOUD TV?

MEDIA AND

SUBSCRIBERS

MANAGEMENT PAYMENT AND

BILLING

ADVERTISEMENT

MULTI SCREEN

APPS

SOCIAL

CONNECTIVITY

FILE

TRANSCODING

/ DRM METADATA

ENRICHMENT

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THE RATIONAL:

BROADCASTERS

RETAILERS

CONTENT

PROVIDERS

INTERNET

SERVICE

PROVIDERS

MOBILE

OPERATORS

EVERYONE CAN BECOME AN OPERATOR!

NEWCO

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• PAY AS YOU GROW

• NO NEED TO SETUP A HEAD-END

• OUT OF THE BOX, END-2-END SERVICE

NO RISK!

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THE POINT

DON’T FIGHT THE STORM.

HARNESS IT

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COME AND VISIT US BOOTH # A407

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THANK YOU [email protected]


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