Bloggers And Brands:MakeThe

Connection

Give Me Something Good!• Start Your Blog• Set up Social

Media: FB, Twitter, Instagram

• Post regularly for a month or so

Join a Group = Get On The List!• LadyBloggers• Florida Food Bloggers• BlogCon Events• Social Media Club

Your First Event-

What To Do Now?

1. RSVP on FB and by email- ask what the planner needs?

2. Be on time3. Meet the leaders, make conversation4. Take good photos, get details on menu &

event sponsors5. Give the planner what they want- if it’s

hashtag promotion, Instagram posts, blog posts, etc.

6. Bring business cards to exchange with other bloggers.

7. Friend them on Facebook/Follow on Twitter and Instagram and tag each other in the posts for cross-promotion.

But DON’T:• Bring guests

without asking

• Pitch management to partner with you while at the event

• Be salesy• Talk in your

group and ignore the presentation

Follow up:• Write a good

blog post quickly

• Give it a personal spin.

• Good photos- ask if you need more!

• Brand will often share your post

• Visit again• Thank Them

Next Steps….

Start with a contest for free.

Tip # 2: Don’t Get Personal

Make a small ask.

Show Them How Your Audiences Match!

Give Them More Than Their Money’s Worth

Build a long-term marketing partnership

Find ways to help .Ask them to buy an ad on your website.Ask for a sponsorship for a conference.Always show ROI!

Keep An Open Mind, You

Never Know Where An

Opportunity Will Lead!