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Introduction to ClickShare 14 Mar. 13

YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

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Page 1: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Introduction to ClickShare

14 Mar. 13

Page 2: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Topics

§ It’s a big market/opportunity

§ Solving a known long time problem and a new one

▫ For the end user

▫ For the IT/AV Manager

§ Strong Value Proposition

§ Known Market segments

§ Crossing the Chasm together

2

Page 3: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

It’s a big market

Page 4: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Market trends

▪ Growing importance of mobile devices

▪ Higher bandwidth of wireless connections

▪ Growing acceptance of wireless presentation (from consumer AirPlay/AllShare/…)

▪ Home working / learning and remote collaboration

▫ Growing number of meeting/break-out rooms (versus employee desks / auditoriums)

▫ Towards multi purpose rooms (flexibility)

▪ Growing screen real estate in the meeting room (cheaper screens)

Page 5: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Solving old & new problems

Page 6: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

We all know the problem as end users

What is the right button combination, Fn+?

Losing time connecting to the screen

the cable is too short

Your image is distorted

And???

Page 7: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

We all know the problem

How to share from my mobile device?

Page 8: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

The IT/AV Manager’s problem

§ Analog sunset & Digital sunrize

§ BYOD

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Page 9: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Value proposition

Page 10: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Value proposition for every meeting room

More productive meetings

Increased efficiency

Confident presentations

Payback time: 2 months

Page 11: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Payback time calculation

§ time lost per meeting: 6 minutes

§ Number of people: 4 people

§ Cost per hour: 51 Euro

§ Number of meetings: 8 meetings

§ Cost of ClickShare: 4950 Euro

§ Payback: 43 days

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Page 12: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Small to medium size team collaboration (<4 people)

Software interaface§Easy to use once connected

−3 step connection−Software Click

§Changes network setting§Need to foresee guest access.

Button§ Easy to use & intuitive

−Auto connect−One Click

§ Zero footprint on client§ Guest Friendly

We Present ClickShare

Page 13: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Medium to large size team collaboration >4 people

§High impact by all participants− Everyone has a button− dynamic iPad content− use of peripherals

(f.e. document camera)

§Full size by size visualization−2.2 times more information on screen

Page 14: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

An eye-catching product to transform meeting productivity and provide you with excellent margins and a path for revenue growth

New Revenues CommitmentGood Margins

Value for our partners:

Pillar Messages

SupportingMessages

Enjoy excellent margins We’re committed to your success

Capitalize on a great new revenue opportunity

productAttractive and innovative

product

Easy to sell

you are the route to our successYou can depend on us,

you are the route to our success

significant investmentSignificant marketing and

significant investment

saleOver 20% margin for a typical

sale

Making sure you are our preferred channel

Making sure you are our preferred channel

Low integration and support costs

Low integration and support costs

A new angle to meeting room sales

A new angle to meeting room sales

98% have a highly positive attitude towards ClickShare98% have a highly positive attitude towards ClickShare

Proof Points

Top Level Message

Themes

• Large projects• Standard “fit for purpose “in large

corporations• Global visibility

• Discount model based on value add and volume (margin protection)

• Install in 5 minutes• Users do the demo to their

colleagues

• More than 600 leads shared• Selected channel• Pull marketing/Lead generation• BYOD roadmap• Technical solution for

VGA+DVI+HDMI

Page 15: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Market segments

Page 16: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Key vertical markets

16

Automotive & manufacturing Oil & Gas Pharmaceutical GovernmentFinanceTelecom

Page 17: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Key vertical markets

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Higher Education

Venues & hospitality Consulting

Page 18: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Crossing the chasm together

Page 19: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Back up

Page 20: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Input Rebecca on marketing returns

20

Page 21: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

Sharing of mobile devices

MirrorOp Sender

MirrorOp Receiver

WiFi Docs

WePresent

HW

SWSW

Page 22: YON introduction to ClickShare€¦ · Easy to sell you are the route to our success You can depend on us, significant investment Significant marketing and sale Over 20% margin for

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