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ENERGY EFFICIENT PRODUCTS ISSUE: 01 NOVEMBER 2012 A COMPLIMENTARY COPY FROM TET White Goods TURKISH & An award avid design studio Two Turkish brands guiding technology Turkish signature on notebooks

White Goods TURKISH

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Page 1: White Goods TURKISH

ENERGYEFFICIENT PRODUCTS

ISSUE: 01 NOVEMBER 2012A COMPLIMENTARY COPY FROM TET White Goods

TURKISH

&

An award avid design studio

Two Turkish brands guiding technology

Turkish signature on notebooks

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Edito>>>

The first issue of Turkish Electronic and White Goods magazine, which we’ve been working on for a long time now, is finally out. Our magazine is the platform for the Turkish Electro Technology (TET) sector, and will be published biannually. Our goal is to become the voice of the Turkish electronic and durable goods sector, to add value to the Turkish electronic consumer goods sector, and to facilitate easy access of foreign customers to Turkish electronic and white good brands. Turkish Electronic and White Goods features a number of very interesting sections. The “In Demands” section features the latest news from the sector. That’s followed by the “Enterprise” section which includes information on all the major companies in the sector, listed from A to Z. In the “Design” section we have an interview with Dr. Hakan Gürsu, the owner of Designnobis, which has won 69 international awards in six years. Meanwhile, in the “Vision” section, we’ll introduce you to the giant names in the Turkish consumer electronics sector. Perhaps the most interesting part of the magazine is the “Most Wanted” section where we have a detailed breakdown of 20 of the most energy-efficient products by 20 different brands. As for the “Expert Opinion” and “Zoom” sections, you’ll come across informative articles and reviews of some of the newest products in the sector. “In Vogue”, on the other hand, features a topic titled “Turkish Laptops” which outlines just how competitive Turkey has become in the computer sector. Last but not least, the “Contact” section offers all the detailed contact info you need on nearly 350 firms making it an ideal guide to those looking to extend their business abroad. In short, Turkish Electronic and White Goods aims to secure Turkey’s place in the international electronics sector with its content and innovative vision. See you in the next issue, which will be even bigger and better...

Dr.Fatih Kemal Ebiçlioğlu

Istanbul Electrical-Electronics,

Machinery and ICT Exporters’ Association Chairman of the Board

PUBLISHERIstanbul Electrical-Electronics, Machinery & ICT Exporters’ Association (TET)

REPRESENTATIVE OF THE PUBLISHERCoşkun Kırlıoğlu, on behalf of TET

HEADQUARTERS / MANAGEMENTDIŞ TİCARET KOMPLEKSİ - A BLOK Çobançeşme Mevkii, Sanayi Cad. 34197 Yenibosna - Bahçelievler/ İstanbul TurkeyTel: +90 212 454 00 00 Fax: +90 212 454 00 01www.immib.org.tr [email protected]

BOARD OF PUBLISHINGFatih Kemal Ebiçlioğlu, Atilla Eren, Hüsamettin Kavi, Mehmet Kavaklıoğlu, Sami Yılmaz, Melih Reçber, Coşkun Kırlıoğlu, Ümit Koşkan, Hamit Özgenç, Mehmet Kervankıran, Sevilay Uzunoğlu, Kutad Alptürkan, Esra Vurucu

PRODUCTION&PUBLISHINGMaya ArtıMaya Artı Yayıncılık İletişim ve Tasarım Hizmetleri Ltd. ŞtiHalaskargazi Cad. Sait Kuran İş Merkezi No: 145, Kat: 4 Şişli, İstanbulTel: 0212 224 93 30 (pbx) Faks: 0212 224 86 46www.mayailetisim.com

Publishing CoordinatorNevzat Çalışkan (Responsible) [email protected] DirectorŞah Yaycı [email protected] DirectorHalil Özbayrak [email protected] EditorYaşar Burak Meriç [email protected] DirectorHalil Günüç [email protected] Tuna Yılmaz Editor Melike Çetinsaraç Styling Editor Dilara İpek Şatır Translation Maya Communication Translation Tuğçe Erten, Attila Pelit

ADVERTISING Advertising Contact Nazlı Acar [email protected]

MSN Medya Pazarlama A.Ş.Halaskargazi Cad. Sait Kuran İş Merkezi No: 145, Kat: 4 Şişli-İstanbulTel: +90 212 219 19 32 (pbx) Fax: +90 212 219 13 43

Advertising Operations Manager Şükrü Özüdoğ[email protected]

PREPARATION BEFORE PRINTING AND TECHNICAL Punto Baskı ÇözümleriTel: +90 212 231 30 67www.puntops.com

PRINTING Özgün Ofset Tic. Ltd. Şti.Yeşilce Mah. Aytekin Sok. No:21 Seyrantepe, İstanbulTel: +90 212 280 00 09Fax: +90 212 264 74 33

PUBLISHING DATE AND PLACE Istanbul, November 2012 TYPE OF PUBLICATION International Periodical

Turkish Electronic & White Goods is published 2 times a year by Maya Artı Yayıncılık İletişim ve Tasarım Hizmetleri Ltd. Şti. In whole or in part of any material in this publication without prior written permission from Maya Communication and Design Services is expressly prohibited. The written materials are the sole responsibility of each of the writers, and the advertisements published in the magazine are the sole responsibility of each advertiser. A complimentary copy from TET.

White GoodsTurkish Electronic&

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LATEST AND FLASH NEWS FROM

TURKISH TECHNOLOGY.

“A” TEAM OF TECHNOLOGY.

ARÇELİK’S ENERGY

EFFICIENT PRODUCTS.

A TO Z CONTACT LIST OF

TURKISH ELECTRONICS COMPANIES.

TURKISH SIGNATURE ON NOTEBOOKS.

TURKEY’S TECHNOLOGICAL STRENGTH.

CLOSE UP TO LATEST PRODUCTS.

TURKEY’S LEADING

TECHNOLOGY BRAND: VESTEL.

THE RISING BRAND OF SMALL

HOUSEHOLD APPLIANCES: CONTI.

DESIGNNOBIS 69 AWARDS

IN SIX YEARS TIME.

In Demand

Most Wanted

Vision

Contact file

In Vogue

Mentor

Zoom

Enterprise

Design

12

2016

6

28

24

51

4036

46

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Content>>>

A Turkish Signature on Electric

Household Appliances :

ROYAL Ev Aletleri

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BAKIR VE SANAYI SITESI,ORKIDE CAD.NO:11/1,BEYLIKDÜZÜ-İSTANBUL-TURKEY

TEL: +90(212)876 85 96 FAX : +90 (212) 879 02 51

www.royalevaletleri.com.tr - e-mail: [email protected]

Royal Home Appliances Company exports small electric household appliances and personal care appliances in more than twenty countries .

We are proceeding to search the common market and production cooperation with trading partners in target countries.

We are aware of the prerequisite for being a global company is to establish and develop strong trading relations in the international areas .

Mini electric water heaters,hair dryers ,hand blenders and choppers are existing in our product range.

Small detailsyour life.

A Turkish Signature on Electric

Household Appliances :

ROYAL Ev Aletleri

easing

>>>

ROYAL EV ALETLERI

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adve

rtor

ial

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Simfer in Northern Iraq

Simfer produces and sells goods for the Balkans, Eastern Europe, the CIS states, Central Asia, Africa and the Middle East, the Gulf countries and South America, and they now continue their upward trajectory with investments in Northern Iraq. Increasing their overall investments greatly since the day it was established, Simfer distributes to all cities in Northern Iraq, including Erbil, Mosul and Kirkuk. For over 35 years, Simfer has been producing and selling quality, durable and esthetic products to 123 countries, and they now expand into Northern Iraq.

The Tek Robotic Mobility Apparatus (Tek RMC) moves in unison with the body to which it is integrated, developed

to help produce mobility to those suffering from spinal cord injuries, and it has the smallest known wheels for this

kind of apparatus. Designed by Turkish researchers, the Tek RMC features special dimensions and maneuvering capabilities ensuring it‘s balanced and safe, even in the

narrowest of spaces. Thanks to this apparatus, users will be able to walk upright and reach out when and where they like. The Tek RMC comes in different sizes, and can be used

regardless of age or weight.

FOR THOSE WITH

FREEDOM OF MOVEMENT

SPINAL CORD INJURIES

Bosch Security Systems‘ new LC4 series roof speakers feature wide frequency response in combination with

a large opening angle per loudspeaker, significantly extending the coverage for each. In lowered and false

ceiling applications, the LC4 range realizes a large constant frequency coverage resulting in top quality audio and

speech. Due to its compactness and lightness, these loudspeakers are ideal for places with less fitting space like

hotels, ships and offices. They can be painted in whatever color you prefer, thereby harmonizing perfectly with the

surrounding decor.

Invisible loudspeakers

In Demand>>>

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The Sony 77 camera is designed for photo enthusiasts, and stands out with its advanced features. It has ultra-high speed continuous shooting up to 12 frames per second, and it uses Sony‘s new Exmor APS HD CMOS sensor. It features 24.3 effective megapixel resolution and thanks to its ISO 100-16.000 aperture it has a wide sensitivity range and a Translucent Mirror Technology. The 77 takes Full HD quality video and it uses the world‘s first XGA OLED Tru-Finder view finder offers ten times the detail of a classic electronic view finder.

IN THE WORLD

A gaming monster from CasperCasper’s new Intel Core i7-2600K Overclock desktop computer with processing technology offers users high performance. Their new product portfolio is called the “Gaming series”, featuring 8 and 16 GB DDR3 memory, 1 and 1.5 TB storing capacity, and enhanced performance with a 2 GB ATI HD6790 display card. Designed to meet actual and future demands, the new model also stands out with its wide volume exterior panel design. The massive 27 cm cooling fan is designed with gaming enthusiasts in mind, taking this model‘s performance for gamers to whole new levels.

Affordable priceImagine a product meeting all your expectations at an affordable price... Artes offering dissimilar, innovative and always quality solutions; applies all portable operations with its İ9701ips Tablet PC. İ9701ips Tablet PC is a technologic wonder with its 9.7” (4:3) size, and 5 pointed touch screen and stands as a perfect solution to ease your life. Besides its technological hardware and affordable price, İ9701ips Tablet PC draws the attention with its specifications. The device is equipped by 1 GB Ram, 16 GB storage, HDMI connection, 5 MP camera, 2 MP front facing camera and also captures HD videos.

THE FASTEST

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Toshiba celebrates 20 years in Turkey Toshiba‘s 20 year contribution to the Turkish information technologies sector and recent introduction of new technologies was evaluated in a meeting that included the Minister and Chief Negotiator of EU Affairs, Egemen Bağış, who thanked Toshiba European President Alan Thompson and TNB A.Ş. General Manager Aytaç Biter for Toshiba‘s contribution to spread technology in Turkey. TNB A.Ş. General Manager Biter stated they have successfully represented Toshiba in Turkey, and that they plan to close out 2012 with solid growth.

Arçelik’s R&D power and design creativity has given rise to the colorful “In Love“ series of products that redefine the concept of white goods. The “In Love“ series washing machines use 30% less energy than “A+++” products, and also has a multisensor packet with weight, steam, heat, water volume, water pressure, rinse,

spin and voltage sensors that control and manage all aspects of the washing process. In just 20 minutes it can rid delicate laundry of unwanted odors with its aerating program leaves the laundry completely unharmed, leaving it feeling and smelling as if it were newly washed. It also rids clothes of wrinkles, making them easier to iron.

COLORFUL

WASHING MACHINES

In Demand>>>

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Bilgi Teknolojileri (BT) offers technology solutions to outsourcing firms, Unite Information Technologies (Unite BT) and SMEs. They offer Turkey‘s first remote service package “Teknomelek“ under the slogan “If you have a technology problem, we have the answer“. Teknomelek offers solutions to all technology problems and questions through the internet or through its call center, making a dream come true for everyone from housewives to retirees, to entrepreneurs and SMEs.

WE HAVE THE ANSWER

IF YOU HAVE ATECHNOLOGY PROBLEM

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Turkey’s first professional race simulator

Sitron Bilişim and its US and German partners have completed a two-year R&D project that has given rise

to Turkey‘s first race simulator, Simtech. It comes in two separate models, STP3000 and STP3100, and also contributes to the Castrol Ford Team Project in Turkey

with pilot Yağız Avcı. Following painstaking R&D work to create the most realistic simulator possible, the

Simtech simulators are already considered among the world‘s top simulators.

Vestel aims to expand in the BalkansVestel participated in the IP&TV World Forum 2012 technology platform with its new line of television and multimedia systems. The Vestel OTT set-top box was first introduced to the market here, and among the Vestel products on display were the Beesmart IPTV set-top box, Smart TV, Android based LCD monitor and digital box, IP based Interactive TV and digital LED information screens. Vestel Executive Board Chairman Turan Erdoğan stated that Vestel‘s objective was to increase exports to $3.5 billion in 2012. Erdoğan went on to state that 72% of Vestel exports are comprised of electronic goods, and that they plan to expand their IPTV services in Eastern Europe and the Balkans.

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Piranha has invented a traffic navigator which can be used on iPhone and Android, enabling drivers to find the quickest and easiest route through traffic. The new solution saves both fuel and time, and is the result of a two year R&D process. The Piranha Traffic Navigation system also doesn‘t have a monthly membership fee. It covers all 81 provinces, and uses an up-to-date Navteq Turkey map, with which all you have to do is to type the address you need to go to, and to press the “Escape Traffic“ button.

TRAFFIC NAVIGATION

In Demand>>>

Tea machine from Fakir

Fakir Harvest Tea Çay Makinesi (Tea Maker) amplifies your tea making pleasure with its water

heater and one liter infuser. The new tea maker has an automatic turn-off and keep-warm function

using 1650 Watts for boiling and 185 Watts for warm-keeping. The Harvest Tea has a lime

filter with which it cleanses the water, and also a red light to indicate boiling and a green light to

indicate warm-keeping. It features an ergonomic handle and an infuser that can be washed in the

dishwasher, as well as a cable storing hub.

Pristine dishes The Beko D8001 ESB dishwasher‘s new steam generator increases the shininess of dishes, while its alternating rotating motor system and KARMA program automatically adjust the pressure according to the washing and rinsing cycle. This ensures that it washes pots and glasses at differing levels of delicateness, thereby avoiding excess water and energy use. It automatically decides on the correct time, water temperature and water quantity, and also features special functions like Time Delay, Half-Load and Tablet Detergent.

TURKEY’S FIRST ONLINE

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Tea machine from Fakir

High performance tablet

Mobee has created Turkey‘s first multi-core processor tablet, the

Mobee Nett 7 S1200. It‘s defined as a high performance tablet

featuring a power consumption management unit, graphics card

with 3D image management function, and a balance and

gravity sensor, as well as a slim and lightweight design which makes it highly practical and

easy to carry around. The tablet uses the 2.3.4 version of Android and comes with a whole range of

apps already uploaded. The tablet has a use time of six hours, and supports Flash 10.3 and html5, thus offering problem-free web

browsing.

THY picks HPTurkish Airlines is using HP Software Group solutions for their IT infrastructure and service needs. With HP Professional Services group‘s program management and consulting services, the operational performance of Turkish Airlines‘ IT team reaches new heights. HP Turkey Software Country Manager Nil Bağdan states that “With the HP Configuration Management Database software (UCMDB), we can run our Turkish Airlines operations and services grid completely problem-free. Providing automated tracking and auditing systems for companies like Turkish Airlines where critical business processes carry great importance, is crucial in terms of increasing service quality and operational performance.“

With a design inspired by nature, the Samsung Galaxy S III smart phone

recognizes its user and understands their needs. This thin and innovative phone features a 4.8 inch HD Super AMOLED

screen, includes an eight megapixel camera, and a 1.9 megapixel front camera

that adjusts the screens light with its “Smart Stay“ technology. It uses the

Android 4.0 Ice Cream Sandwich operating system and also has Game Hub, Video

Hub and Music Hub, along with Near Field Communication technology (NFC).

THE LATEST INSMART PHONES

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s part of Zorlu Holding, Vestel has managed to evolve and improve itself from day to day in the field of consumer electronics, having already become a global player. Producing 15 million LCD TVs, 10 million units of white goods, and with the world’s second largest single factory at their disposal, Vestel is truly an impressive

success story, and one that stands out for its innovation. The fastest ever dishwasher and Turkey’s first air conditioner that can be remotely controlled from outside the house, are just two examples of its pioneering spirit. We discuss the unstoppable rise of the company with Vestel Executive Board President Ömer Yüngül.

WHAT CRITERIA DOES VESTEL LOOK FOR BEFORE PRODUCING A NEW PRODUCT?Innovation has become a “sine qua non” for our company especially considering the difficult competitive global environment in the field of technology. In a competitive field where the lifespan of technology products has decreased to three and sometimes even one month, we at Vestel focus on creating unique and innovative products. We make sure not only to create practical and technologically superior products but we also place a lot of emphasis on design. We believe design has a great role in terms of making Vestel products stand out in the competition, and the awards we’ve won in this area are proof of this. With these awards and patents, we are a pioneering international brand. In our product designs we don’t focus on specialized products and target markets.

ATURKEY’S LEADING

TECHNOLOGY BRAND:

VESTEL

Enterprise >>>

Vestel’s firsts-1988 first Turkish designed color TV-2000 first TV with DVD production-2002 first LCD TV production-2003 first 87 screen TV-2009 7 million LCD TVs-2009 Turkey’s first mp3 refrigerator-2009 Turkey’s first LED TV-2011 100 million TVs -2011 Turkey’s first Smart TV-2011 Turkey’s first and only cell phone-operated air conditioner: Vestel Smart Plus-2011 The fastest dishwasher ever built: Vestel F18 JetWash

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WITH THE BIGGEST FACTORY IN EUROPE, VESTEL GOES FROM STRENGTH TO STRENGTH WITH

THE POWER OF INNOVATION.by: Yaşar Burak Meriç

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We keep in mind global trends. In design we don’t just follow trends in our own sector but also trends in the automotive, furniture and interior architecture sectors. We can call these “parallel universes” in terms of trends, they affect each other. We focus on color, materials, production technology, esthetics and practical needs.

WHAT IS IT THAT MAKES VESTEL STAND OUT AGAINST ITS RIVALS? We realized early that design gives a much needed added value to a product, and our having invested in Turkish designers before other brands has been our forte. We added esthetic design to our original goal of providing homes around the world with creative and competitive consumer solutions by trusting Turkish designers and provided the highest motivation necessary to realize these goals. We created unrivaled design teams developing unique fields of expertise in every field of design and design management. This way we’ve not just approached design as if it were just a superficial thing, something to do with fashion and trendiness. We integrated design into our whole system. We’ve realized that we exist through design and we continue to receive awards for our efforts in this field, year by year. Vestel’s investment in R&D must be a major fact in its success... We spend around 2% of our total revenue on R&D. But it must be said that Vestel actually

Vestel’s annual

production capacity of

LCD TVs is 15 million.

Enterprise >>>

works with an unlimited budget in R&D. We’ve never curtailed R&D investment due to budgetary considerations. Our R&D department has 1100 employees. We’re one of the few companies in the world that has developed its own unique and independent approach to bettering TV resolution and imaging. Our R&D work in the field of visual processing has won international awards. We’ve patented these innovations, some of which are very important technologies. The algorithm we developed for 3-D technology is accepted as being one of the two best in the world. In a study conducted by Middlebury University, our algorithm for revealing depth in 3-D images came 12th from among 110 algorthms. This algorithm for depth perception improves the picture quality and, enables users to make 3-D adjustments and rids the TV of aspects which tire or bother the eye. Besides this, our Pixellence LCD TVs contain nearly 40 patented algorithms, and one of our refrigerators has been deemed worthy of the Turkish Patent Institute’s Gold Patent Award for its electronically controlled door that can be opened from both sides.

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Founding year: Founded in 1984, incorporated into Zorlu Holding in 1994. Product range: Consumer electronics (TV, digital set box, sound and music systems, white goods, air conditioners, heaters, water heaters, small household appliances, PC and notebook)Brands: Finlux and Luxor, Vestfrost, Graetz, Regal, VestelLocation of production facilities: Manisa – Vestel City, Russia - AlexandrovNumber of employees: 11,700 After-sales centers: Vestel has 800 branches that serve Vestel and other brands. There are 1700 sales points abroad. 59 of those operate as “exclusive showrooms”.Annual production capacity: Vestel City has a production capacity of 15 milion LCD TVs and 4 million digital products, along with 4.5 million LCD modules, and 10 million white goods. Capacity utilization: 67% in white goods, 79% in LCD TVs. R&D investment ratio: 1.3% of total sales volume. Countries exported to: 135 countriesTotal value of exports: $3.216 billionProjected annual growth: The objective for 2012 was to produce 9 million TV sets. But it now seems that that figure will be between 11 and 12 million. As for white goods, 6.5-7 million units are expected in 2012.

Company ID

IN WHICH SECTORS IS VESTEL THE LEADER IN EUROPE AND IN THE WORLD? Vestel City is Europe’s biggest and the world’s second biggest single production plant. We’re third in the European LCD TV market and we’re the leader in the European digital set-top boxes market.

WHICH INTERNATIONAL COMPANIES HAS VESTEL INCORPORATED INTO ITS BRAND? Scandinavia’s popular and respected Finlux was incorporated in 2006. With this new brand we increased the number of countries we’re active in to 32 in 2011. With Finlux, we have 13% of the Swedish and Finnish market. In 2008, we bought one of Europe and Russia’s most prestigious white goods brands Vestfrost, with which we doubled our market share in Denmark. In 2011 we bought the European brands Servis, Electra, New Pol and Atlantic, each of which is a leading white goods brand in its own region. Servis has 6% of the U.K. market, the Italian brand Atlantic and the Spanish New Pol are well-known European refrigerator brands, while Electra is known for its air conditioners. Our aim is to place Electra above OEM brands. With Servis we aim to expand our distribution network in the U.K. market and to place it among the top level brands there. In Spain, New Pol will be placed an average brand and we’ll seek to sell refrigerators, washing machines and dishwashers

to hypermarkets and retailers. In the Italian market we aim to sell both full-sized and built-in washing machines, refrigerators and cooking apparatuses. As Vestel, we aim to shift our OEM production to these brands.

WHAT DOES VESTEL FORESEE IN TERMS OF TECHNOLOGICAL INNOVATIONS IN THE NEAR FUTURE? We, at Vestel, continue to place our emphasis on innovation and technology and to share these with our customers through our products and services as we have since day one. Vestel’s ability to transform its R&D and technological strength into its products has always been our fundamental strength. In the near future we’ll produce such innovative products as 3D TVs which don’t require glasses, a new generation Smart TV and smart wood thereby ensuring that innovation and development remains at the heart of Vestel’s core vision. Vestel’s R&D institution VESTEK has been producing goods and products for the Turkish consumer for many years. Thanks to VESTEK, we continue to introduce new, green and environmental friendly value-added products to the international market. We guarantee our creative work and ideas through approximately 70-80 patent applications we undertake annually, thus contributing to our country’s overall economy. The products we’re now working on are designed to interact smartly with the user, to understand the user and intuit their needs by undertaking tasks automatically. But it’s still too early to go into more detail on this.

IN WHICH SECTORS AND FIELDS DO YOU EXPECT VESTEL TO MAKE ITS PRESENCE MORE FELT IN THE COMING YEARS? We aim to grow faster than the average growth in the Russian Ukrainian, Baltic, Middle East, African, East European and Balkan markets. We’re in close touch with the Japanese in terms of finding new clients and starting new projects. We’ve been doing extensive research and making preparations for entering the American and Asian markets. We’re expecting a major growth in IP based and OTT product sales in Eastern Europe, the Balkans, Russia and Scandinavia, which have a new and developed IPTV market and infrastructure.

WHAT ARE VESTEL’S GOALS FOR 2012? WHERE DO YOU SEE YOURSELVES IN FIVE YEARS TIME? In 2012 we’re planning to invest $100 millions. We aim to increase our TV production to 12 million units and our white goods production to 7 million units per year. Right now 20-25% of all durable goods sold in Europe are produced in Turkey. In the next five years we aim to increase that figure to 70%. In line with this vision, Vestel will also increase its market share and sales accordingly.

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>>>Design

THE TURKISH TEAM “DESIGNNOBIS” LED BY DR. HAKAN GÜRSU COLLECTED 15 AWARDS AT A’DESIGN AWARD HELD IN BRUSSELS AND SPONSORED BY THE EUROPEAN UNION DESIGN AGENCY. GÜRSU BELIEVES THE REASON FOR THEIR SUCCESS IS THEIR “ABILITY TO INTERPRET WHAT IS NEEDED.”

r. Hakan Gürsu is one of the first names that come to mind when one mentions the word “design” in Turkey. As the head designer of Designnobis, Gürsu has won many awards. His interest in design began when he was a child designing wooden toys and making models out of tin. He graduated top of his class at the METU Industrial Product Design Department

before going on the get a masters and a PhD. His project for the Japanese metro won the Pioneer of Design award in 1991. In 2006 Designnobis created its product development center as they kept up their heavy workload on national and international scale projects. Gürsu also teaches at METU and works as a patent expert.

DESIGNS THAT USE TECHNOLOGY IN A SMART WAYDr. Hakan Gürsu makes sure his designs are innovatived visionary and practical, and they have a value added aspect. He believes, for a product to be competitive, it has to be both

D

69awards in six years timeDesignnobis

by: Melike Çetinsaraç

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practical and able to address industrial needs it’s designed for while also being environmental friendly and capable of using technology wisely. The Designnobis team is mainly comprised of designers, with architects, graphic designers and animation experts along with mechanical and electrical engineers. With the Chinese producers’ help, they provide production support and control to companies lacking production capabilities. Dr. Hakan Gürsu has recently been working on a new boat called the Volitan, which is the third sea vessel he designed following the Foscat32 and SurfSail42. He also has in his portfolio taximeters and tachometers like Testaş and Mebi, an RGB lighting apparatus for LSP, a Ledmax External Filling Unit he designed for Benlioğlu, a water counter and validator for

İnovasis, and an electronic hand terminal for Logicode, and all these have garnered electronic awards from the E.U. One of his most outstanding designs is an electronic voting box designed for Havelsan. Gürsu states, this year they designed a telephone switchboard for a local firm, and although it’s yet to go out on the market, he says “the product includes many innovations”. Among the designer’s latest products are the “Sustainable Innovation Center” (SIM) he’s designing for the State Planning Authority and the Ankara Development Agency, and which will be something beyond a technology city. This center is expected to offer SMEs and big companies; design and product development services to contribute in overall national development. With this model enabling small companies

Chargeable Compact Mixer This handheld compact mixer greatly eases all grating whisking and other functions in the kitchen. The product won an award in the IMMIB Kitchen Appliances Category in 2007.

>> DR. HAKAN GÜRSU MAKES SURE HIS DESIGNS ARE INNOVATIVE, VISIONARY AND PRACTICAL, AND THEY HAVE A VALUE ADDED ASPECT.

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>>>DesignLSP RGB lighting q

L.S.P. is a both outdoor and indoor lightning unit which can attach to other units. It is a remarkably easy to manufacture and easy to assemble bench in which the least amount of material is used. It has a strong extrusion aluminum body with a specialized part that provides a connection between body and cables. The L.S.P. unit also stands out by containing different colored LEDs. This product won the Lighting Award at the A’Design Awards.

Havelsan electronic voting box

This product enables the user to have a completely

electronic voting process, offering the assurance of

more than one security and reserve

mechanism. This brings voting into the digital realm.

access to R&D services without having to build their own laboratories, it’s expected that 10-11 completed products will be designed and produced every month.

15 DESIGNS 15 AWARDSDesignnobis won 15 awards at A’Design Award sponsored by the European Union Design Agency, as well as winning four awards for three projects at the prestigious International Design Awards in the U.S. Since it was first established six years ago, Designnobis has collected a total of 69 awards, their award wins exponentially increasing every year. In Gürsu’s own words, “Designnobis products have been designed to be top quality, exciting, practical and human-centered innovative designs that can compete on the international market.”

THE VISION BEHIND THE DESIGNDr. Hakan Gürsu believes that technology is an opportunity and explains it thus: “When you ask yourself from a visionary perspective ‘Where is the world headed?’, you get the chance to figure out what there is a global need for. It’s possible to create ‘smart products’ that are not necessarily hi-tech but use known technologies in a practical, new and rational way while also creating new product types. A good example of this is our product “Pure”, which filters two liters of water through a mechanical and biological refinement process, thereby enabling you to hygienically wash fruits and vegetables in the kitchen. The fact that the only award in the “Kitchenwares” category at last year’s International Design Awards was given to “Pure” is proof of the vision and technology from which this product was born.” www.designnobis.com

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Pure fruit-vegetable washer Pure Fruit-Vegetable Washer Pure enables you to clean and dry your fruits and vegetables while saving water use. The product has an esthetic design and an interface that eases use as the fruits and vegetables are refined biologically and mechanically, and the water is recycled.

Logicode hand terminal Logicode allows easy and fast data computing solutions in logistics. Bringing new solutions to corporate and industrial standards, Logicode makes it easier and more effective to transfer data. Used in retail, storage and supplies stones, the handheld terminal has a barcode reader and allows variable media input (such as SD card, audio in) or output (mini USB and audio out) for data recording and transfer. The product has several more connection options on the cradle, such as USB and ethernet inputs, and is charged by DC input on the cradle. The body’s ergonomic design is due to the use of rugged materials designed to withstand outdoor conditions. The product has an Electronic Award from the A’Design Award competition (2011).

>> DESIGNNOBIS WON 15 AWARDS AT A’DESIGN AWARD SPONSORED BY THE EUROPEAN UNION DESIGN AGENCY.

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CONTI MAKES ITS NAME HEARD IN THE SECTOR OF SMALL HOUSEHOLD

APPLIANCES BOTH WITH ITS OWN BRANDS AND THE PRODUCTS IT

PRODUCES FOR THE BIG BRANDS IN THE ELECTRONICS SECTOR.

ne of the first brands in Turkey to be remembered for vacuum cleaners Conti has been manufacturing both for domestic and international markets since 1989. Apart from their own brands their portfolio holds many other including several big electronics brands such as Bosch-Siemens, Beko, Philips, Vestel... Conti has been “leading the way ” by

its R&D department with products such as “water filtration vacuum cleaner”, and it stands out among its competitors with an error margin of 1,5 in production. We had a chat about the current situation of Conti with its CEO, T. Bülent Durlanık, who is also an expert in the sector.

CAN YOU TELL US THE STORY OF CONTI’S BIRTH?We make productions both as an OEM and an ODM. Apart from products we design for our own brands, we also manufacture for various brands. Between 1975 and 1980, we manufactured small household appliances under the brand name of Esem. In 1980s, we started producing as Rowenta. In 1989, the brand name Conti, was born. Since 1994 we have established our own R&D and started to manufacture only

O

Interview: Yaşar Burak MeriçPhotos: Tuna Yılmaz

rising brand of smallTHEhousehold appliances

CONTI

APART FROM THEIR OWN BRANDS THEIR PORTFOLIO HOLDS MANY OTHERS, INCLUDING SEVERAL BIG ELECTRONICS BRANDS SUCH AS BOSCH-SIEMENS, BEKO, PHILIPS, VESTEL...

Enterprise >>>

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household appliances

small household appliances. Today we still manufacture as Esem, Conti and Rowenta. While aiming the international market with Conti, we manufacture for the domestic market with Esem. We manage Rowenta in both domestic and international markets. Those three brands make up the 50% of our production. The rest is for the other 60-70 large and small world brands we manufacture including Bosch-Siemens, Hoover, Singer, Philips, Karcher Kress, Arçelik, Beko, Vestel, Arzum, Homend, Profilo. Currently we are one of the biggest producers of vacuum cleaners in the world.

WHAT KIND OF PROCESSES DO YOU FOLLOW DURING THE PRODUCTION PHASE?At the moment we manufacture vacuum cleaners mainly.We produce almost all the parts of vacuum cleaners in our factory. From the vacuum motor to the hose, a lot of different parts are manufactured here. This provides us serious flexibility. This means we can switch to another product easily. When we are requested to develop a product for a brand, firstly the producer specifies the technical features of that product. Then our designer draws its outlook. In case of an agreement with the marketing and production group CAD design process starts. All the parts are drawn one by one. If there is no problem there, we immediately produce a prototype. This prototype is presented to the customer after various tests are conducted on

it. When they like it, we move on to the molding stage. In short, if a company asks us to design a product for them, we make this product ready for sale within 6 months.

WHAT IS YOUR ANNUAL PRODUCTION CAPACITY?We have 315 employees in our factory. Currently we produce approximately 750-800 thousand vacuum cleaners. However, in case there is demand, we have a capacity to manufacture 1,5 million vacuum cleaners a year. We produce 300-400 steam irons a year. For steam irons, we have a capacity to produce 2 million pieces. Yet, soon we will start working in our new factory built on 17 thousand square meters in Çekmeköy.

HOW MUCH DO FASHION TRENDS AFFECT YOUR PRODUCT DESIGNS?Lifespan of small household appliances is not as long as of white or brown household appliances. Also, the customer reaches the satisfaction point really fast with these products. Therefore you have to renovate the designs of the products soon afterwards. Colors and details are also very important for

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small household appliances. This is why we closely follow the designs, colors and innovations in fashion. Of course we don’t only renovate the design, but also technical features as well – because soon after changing the design solely is not enough. Therefore our R&D department is always in serious innovative work.

ARE THERE ANY DESIGNERS YOU WORK WITH WHILE RENOVATING A PRODUCT?We are working with three Italian designers abroad. After sending them the aesthetical design examples, we receive some alternatives. Our employees implement these alternatives in our factory; then these become our industrial designs.

Establishment date: 1989Product range: Small Household Electrical Appliances (Vacuum Cleaner, Steam Iron, Kitchen Appliances)Brands within the company: Conti, Rowenta, Esem.Manufacturing sites: Sefaköy, IstanbulNumber of employees: 315After sales centers: 453Annual production capacity: 1,5 million vacuum cleaners, 2 million steam ironsCapacity utilization: 50% vacuum cleaners, 20% steam ironsPercentage of investments in R&D: 0,8 of total salesImporting countries: Europe, Middle East, North Africa and other 47 countriesExport profit: 15 million US Dollars (2011)Turnover target for the current year: 17-18 million US DollarsAnnual growth target: 12%

Company ID

Enterprise >>>

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>> CONTI CURRENTLY PRODUCES ABOUT 750-800 THOUSAND VACUUM CLEANERS IN A YEAR AND IN FACT THEY ARE ARE ABLE TO MANUFACTURE 1,5 MILLION VACUUM CLEANERS ANNUALLY.

ARE THERE ANY “FIRSTS” YOU’VE BROUGHT TO THE SECTOR?Following these innovative works, we developed the first water filtration vacuum cleaner in Europe. This was not easy. This success belongs completely to our R&D department and our Turkish engineers. Water filtration vacuum cleaner means keeping the dust in water instead of paper. With our innovative works, we increased the dust suppression rate of water up to 98%. This percentage was tested in Bosch-Siemens laboratories. We have obtained 20 patents in the last 5 years by our investments to the R&D department.

WHAT ARE THE FEATURES THAT MAKE YOU DIFFERENT THAN YOUR COMPETITORS?The product quality is set by the company quality. We have strict rules here in our laboratories starting especially from our motors. The parts obtained externally go through a strict control as well. In case there is a flaw in the parts we have bought, we immediately stop working with that company. Internally, we implement different controls on every machine line. In case the failure rate is more than 0,5, we immediately cease production. We also choose 20 products randomly from every 3500 products we have manufactured and test whether they work well or not. Currently the failure rate is 1,5% in total of our products. In this sense, we can say that we are in a good position within European standards. On the other hand product lifespan of motors imported from China do not exceed 500 hours and they are the main part of vacuum cleaners, and Chinese made motors are used in 70% of the products on sale now. However, the motors we manufacture have a lifespan of 800 hours which means it is 60-70% above the market average.

WHICH COUNTRIES DO YOU EXPORT TO?We used to export to European Union countries before, yet now this has changed depending on the economic conjuncture. At the moment we export mainly to Northern African, Middle Eastern and Balkan countries. We also export to Malaysia and Indonesia, two countries of Asia-Pacific. Our exportation is worth a total of 15 billion dollars.

WHAT ARE YOUR TARGETS FOR THE END OF 2012? WHERE DO YOU WANT TO SEE YOURSELF WITHIN 5 YEARS’ TIME?Last year was a good one for household electric appliances. We aimed a growth of 10-15% and we ended with 20%. However this year we might not be able to reach our last year’s goal. If you check the macro data you can see that the economic growth of Turkey has been slowed down. They have to do this due to the current deficit. Even so, at worst we will stay 1-1,5% behind of what we aimed for last year. Our primary aim for the next 5 years is to preserve our market share of 30% within domestic manufacturers. If we reach the economic factors we presume we plan to increase our export rate from 30-40% to 60-70%.

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Vision>>>

The Greenest Vision by the Most Innovative Company of Turkey:

“Respects the Globe, Respected Globally”24 >

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Year of Establishment: 1955 Headquarter: Istanbul, TurkeyProduct range: Refrigerators, freezers, washing machines, dishwashers, tumble dryers, air-conditioners, ovens, hobs, hoods, electric motors, Turkish coffee machines, small household appliances, TV, video, audio, cash register, monitor, PC, notebook and set top box (PVR), sound and music systems and other consumer electronics Brands: Arçelik, Beko, Grundig, Blomberg, ElektraBregenz, Arctic, Leisure, Flavel, Defy and Altus.The consolidated net sales turnover: 8,437 million Turkish liraNumber of Employees: 23,000 employees (950 R&D employees)Position in Turkey: Market leader in white goods, LCD TV and air conditionersGlobal Operational Network: 14 production facilities in 5 countries, international sales and marketing organization in 20 countries, products and service in over 100 countries.International Position: Arçelik A.Ş. is the leader of the home appliances sector in Turkey, Romania and South Africa and the third biggest company in white goods sector in Europe.

Corporate OverviewBlack Orbital Refrigerator Saves Two Keban Dam

“Black Orbital” refrigerator is the “World’s Least Energy Consuming first A +++ No-Frost Refrigerator”.

It is first A+++ product in Turkey. It consist of VIP (Vacuum Insulation Panel) technology which was

developed in R&D. Some competitors decided to follow this Black. If all of refrigerators in Turkey are replaced with this A+++ model, there are two Keban

dam potential.

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Vision>>>

MILESTONES ON ENERGY EFFICIENT PRODUCTS POWER OF R&D AND PATENT CHAMPIONSHIPThe legal regulation on energy labeling of the energy efficient products was published in 1995, in Europe. After seven years it was regulated in Turkey. Arçelik implemented the energy labeling into its products earlier than the Turkish regulation (in 1999). Since the passing years, the energy efficiency in the product range was the first goal of the Arçelik’s innovative approach. While achieving this, R&D activities were on the heart of the progress; and which resulted in patent championship in Turkey. Arçelik A.Ş. became the 101 st among the top 500 companies with the highest rate of applications around the globe. Arçelik A.Ş. is the one and only Turkish company in international World Intellectual Property Organization (WIPO) list, leaving behind many global firms. The major milestones of the Arçelik’s Energy Efficient Products can be found below :

COMMITMENT ON CLIMATE CHANGEArçelik has declared its climate change strategy in 2011 and signed “The 2oC Challange Communiqué” on 28 November 2011, prepared by Corporate Leaders Network (CLN) and signed by more than 200 corporate officers operating in various industries in 29 countries.

LOWERING CARBON FOOTPRINTMost of the CO2 emissions based environmental impacts emerged throughout the lifecycle of the products occur during the product use phase. Thus, Arçelik mitigates the greenhouse gas emissions of the products by reducing the energy consumptions of the products with its innovative approach.

ZOOM TECHNOLOGY AND BOOM EFFICIENCY: A+++ AND BEYOND ENERGY EFFICIENT PRODUCTSThe EU legal regulation on energy labeling of the energy efficient products was revised in November 2010. Starting with clearance of the definition on A beyond energy label products in EU regulation, Arçelik has first started its product range into A beyond energy label as voluntary, and then A+++ beyond, again as voluntary. Arçelik has boomed in technology leader on energy efficiency. Some of Arçelik’s the most energy efficient products can be found below :

ARÇELİK AT DURBAN CLIMATE CONFERENCEMr. Levent Çakıroğlu, Arçelik CEO, represented Turkey as the term spokesperson for the Turkish Climate Change Leaders’ Group during the UN Climate Change 17th United Nations Framework Convention on Climate Change in Durban. Mr. Levent Çakıroğlu presented his views on the subject at a panel discussion titled “Towards Rio+20: Business Leaders Envisage Change” and also participated in the Global Business World Day and spoke as a guest speaker in another panel meeting titled “Carrying on with Action: Development for the Business World and Everyone”.

1999 The first A energy label refrigerator2003 The first A energy label no-frost refrigerator in Turkey2005 The first A energy label air-conditioner in Turkey2006 The world’s least water consumed dishwasher2008 The world’s least energy consumed A++ no-frost refrigerator in its class2009 The world’s least energy consumed washing machine2010 The world’s most energy efficient dishwasher2010 A+++ energy label no-frost refrigerator2010 The world’s most energy efficient oven (less than 30% than A energy label)2011 The world’s most energy efficient washing machine2012 A+++ energy label washing machine2012 6 liters of water consumption (world record), A++ energy label dishwasher

Milestones on Energy Efficient Products

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Product  logis-cs,  <0.1%  

Produc-on  and  raw  material  supply,  <4%  

Consumer  use,  94-­‐95%  

Product  recycling  <0.3%  

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Cactus was at Rio The world’s least water consuming

and the most energy efficient dishwasher: Cactus

New Ecologist Dishwasher: World Record Holder

First Ecolabelled TV

Economist Washing Machine holding EU Environment Award

Best EnergyEfficient Tumble Dryer

SURF Oven with Technology Oscar

“Economist” Washing Machine is the “Least Energy Consuming Washing Machine in the World” with its 8 kg. capacity. It is 30% more efficient than A+++ class, still holding European Union Environment Award.

Another excellent example for the energy efficient products is a tumble dryer. It consist of a number of patents and 60% more efficient than A energy label. This is the best one in all around the world; and it is ready for the first A+++ energy level in Europe.

One of the good example of energy effecient products is SURF Oven. It was awarded by TÜBİTAK, TTGV and TÜSİAD. This product has 40% more efficient than A energy label. We believe that SURF will be first A+++ energy label oven in Europe in the near future.

“New Ecologist” dishwasher is 10 % more efficient than A+++ class which is the highest energy

class defined in new energy label

regulation to put into practice in Turkey, even in European Union countries.

Arçelik was the first company which received Ecolabel in Turkey.

Now Arçelik LED TVs has A energy label.

One of the best practices of the most energy efficient products, the “Cactus” dishwasher has been appointed to present Turkey in Rio +20 Conference. The “Cactus” dishwasher presented Turkey at the Rio+20 United Nations Conference on Sustainable Development (Rio+20) to held on June 20-22, 2012 in Brazil.6 liters of water consumption, A++ energy label.If all of these dishwashers in Turkey are replaced with “Cactus” dishwashers;22 million tons/year of water saving,900 GWh /year of energy saving, 420.000 tons of eCO2 greenhouse gas emission (GHG) reduction.

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PRODUCING ENERGY IS EXPENSIVE AND SOURCES ARE LIMITED. THIS IS WHY ENERGY SAVING

PRODUCTS ARE IN GREAT DEMAND: BEING ABLE TO BENEFIT FROM THE COMFORT OF TECHNOLOGY IN

THE CHEAPEST WAY, USING MINIMUM SOURCES.

nergy consumption increases alongside with the number of technology products which make life easier. The solution to meet the increasing need for energy comes from the technology companies who create this problem.

A few years ago “A” class products were mentioned for low energy consumption, and now “A+++” class electronics, which decrease energy consumption even lower, are on the market. Nowadays it is possible to use much less energy thanks to the electronics “using less energy than a light bulb” and operate more appliances. For example, vacuum cleaners saving up to 50% energy compared to “A” class built-in ovens consuming 30% less energy and more... The aim is to balance the energy consumption rate electric products cause and new products which use little energy. The number of establishments working for this aim is not low. Here are 20 products that make the consumers’ lives easier without them having to give up either technology or energy conservation...

E

by: Yaşar Burak Meriç

“A” Team Technologyof

All In One Led TV

Most Wanted>>>

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TURKCELL İletişim Merkezi > 03

Brighter dishes

Arzum Cleanart Eco

All In One Led TV

Beko D8001 ESB dishwasher enhances the brightness of plates by its steam generator. The dishwasher contains a variable speed motor and auto wash program which adjusts the pressure automatically according to the washing and rinsing process. This means, the dishwasher cleans pots and glasses at the same time with different sensitivity, which results in energy and water conservation. It also makes life easier with its special functions such as postponement, half-load and tablet detergent using programmes. Its half-load function enables the dishwasher to adjust the right amount of water even if it is not full. Beko D8001 ESB has a special “58-Minute Speed Program” which makes it possible to clean lightly soiled dishes in just 58 minutes.

Arzum, who offers practical solutions and makes life easier with its small appliances now solves the problem of dust and dirt with its new, nature-friendly vacuum cleaner Cleanart Eco. Cleanart Eco is easy to use in houses and workplaces and it works with a performance of 100% as opposed to its 50% energy conservation. Thanks to its special technology, this vacuum cleaner has a motor power of 1600 Watts yet it provides a suction power of 2400 Watts; it is also possible to set the suction power either electronically or mechanically. With its 5-layered HEPA filter Cleanart Eco also makes the environment more hygenic for those who have dust allergy or hay fever. Also, Cleanart Eco keeps dust off the motor thanks to its washable air intake filter (motor protection). Cleanart Eco is also “nature-friendly” with its 95% recyclable parts and box.

Arçelik All In One 3D LED TV draws attention with its elegant and stylish design and offers a more natural display with its LED technology. This smart TV is suitable for cable-broadcasting cards and it makes it possible to connect many devices from sound systems to game consoles. Apart from the fact that it is Full HD, you can also watch the movies and pictures on your flash disk directly, without needing any other device, as the TV has a USB jack. You can also record the 3D and digital programs on your flash disk. Another significant feature of the TV is this; it can pause a program watched on digital broadcast up to 20 minutes. Arçelik 3D LED TV, which is nature friendly with its low energy consumption, can also be used as a PC monitor by its PC connection jack.

Beko, www.beko.com.tr

Arçelik, www.arcelik.com.tr

Arzum, www.arzum.com.tr

Beko D8001 ESB

Friendly both to environment and

budget

Arçelik A46-LEG-6BS

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BSH, www.bosch.com.tr

Kumtel, www.kumtel.com.tr

Klimasan, www.klimasan.com.tr

Klimasan DD 1000 Cd Hd

Let kitchens winİnoksan gas combi

(steam) ovenİnoksan, introducing the firsts to professional kitchens since

1980, brings in something new. Due to its premix fire

system, Gas Combi (Steam) Oven provides energy

conservation by increasing the fire performance by

90-95%. The oven prevents the contact of burnt gas to the cooking food and

enables cooking many dishes simultaneously. It also makes

life easier with its features such as fast cooling, cooking

with one touch, 4 level fan speed and hand shower.

Three different auto-washing programs of the oven also

offer an easy and effortless cleaning after cooking.

Luxell Master Pastry ChefDesigned by Luxell based on the experiences of the famous chef Oktay Usta draws attention even at the first look. The oven, designed in different colors inspired from the Yeşil Elma (Green Apple) show by Oktay Usta, brings a new air to kitchens with its apple shaped, stylish buttons. The enamel sheath prevents the viruses and bacteria spread and it is 100% durable to wear-off impacts. With its ellipsoidal resistance technology, Master Pastry Chef conveys temperature more efficiently than usual and provides energy conservation. When the oven reaches the desired temperature its thermoregulator turns it off automatically.

Compared to the other Double Door products, Klimasan’s “cassette deck” provides 45% energy conservation by its newly developed

series of technology and R600HC gas consumption. This product uses as little energy as a one door refrigerator. A LED option is

also available upon request and so the energy conservation can be maximized. Apart from the fact that it is nature friendly, the

removable cassette system promises easier and faster service. The cassette which carries all the cooling and electrical parts, is located

in front of the refrigerator and can be removed in five minutes. In case of a problem, this feature makes it possible to fix the parts

without having to relocate or empty the refrigerator.

Delicious pastries in a short time

Way ahead of its competitors

Most Wanted>>>

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BBosch built-in

oven

uilt-in ovens of Bosch Home Appliances which bring a different air to kitchens with the stylish designs now

offer more economical and less energy consuming cooking options. New Bosch built-in ovens with HotAir

Eco feature, contribute to nature and the family budget as they use 30% less energy than usual “A”

class appliances. Developed as an answer to consumer needs HotAir Eco, the hot air technology of Bosch

Home Appliances, is based on a simple concept: stable and constant temperature control is designed to

cook in one level. This technology keeps the cooking conditions stable and prevents energy originating from

temperature changes.

BSH, www.bosch.com.tr

Minimum energy consumption, maximum taste!

Homend Adventouch

Adventouch 1108 and 1109 digital irons, awarded with TUV Rheinland energy yield certificate, offer 46% energy conservation.With its structure producing strong steam even on minimum temperatures, Homend Adventouch digital irons contain and ECO mode for those who would like to use less energy. Even in this mode Adventouch offers maximum efficiency thanks to its patented double-heater technology. Under the iron you can also find a guide: the LCD monitor shows temperature and steam values! Furthermore, its micro pump system enables the iron to pump steam with same intensity – which means you won’t need the water spray to iron the hardest wrinkles.

Homend, www.homend.com.tr

Hewlett-Packard Tech. Solutions, www.hp.com.tr

Saving both time and energy…

Low cost, high qualityOne of the innovative products of HP, HP Officejet Pro 8600 series, offers up to 50% lower cost for each page compared to other laser printers. HP

Officejet Pro 8600 series combines the functions of printers, scanners fax and photocopy machines in one device. Its ePrint feature also makes

it possible to get a print-out wherever internet is available. HP, which combines all these features in one printer, appeals to small businesses.

Businesses can easily see their technical problems and correct their mistakes by HP Officejet products which offer solutions of

two-sided prints without margins with newly developed inks.

HP Off icejet Pro 8600 series

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T

King Pazarlama, www.king.com.tr

Klass Int. Trade, www.klass.com.tr

King K 6400 DuoFresh

King Small Home Appliances added a new product to its 50%

energy saving, nature-friendly series “DuoFresh Aircon”.

DuoFresh, which offers A class energy consumption while

cooling the room down is only produced in limited numbers.

DuoFrech air conditioner offers a 9000 Btu/h of heating capacity as well as 9000 Btu/h

of cooling capacity. DuoFresh air conditioner brings comfort to

both hot and cold days with its 21,6l/day dehumidifying feature

washable, antibacterial filter and special digital indicator.

50% less energy consuming Air

Conditioner

Most Wanted>>>

>> LONG-TERM TABLET PC

Oblio Tablet Mint 7CXOblio Tablet Mint 7CX takes its name from the combination of the words “media” and “internet” and it stands out with its six-hour battery life. Oblio Tablet Mint 7CX is quite talented on internet; it enables the complete use of both media and internet, just like they should be on a mini device. Social network applications such as E-buddy, Skype, MSN and Facebook can be easily run on this device, and it has a 7 inch monitor which enables the user to watch movies, see photographs and listen to music. It is suitable for 3G, and thanks to its WiFi feature it is possible to connect to the internet wherever there is a WiFi signal. Eftaş, www.oblio.com.tr

Cooking will be enjoyable

his oven is one of the new products of Klass and it was designed for those

who like their kitchen stylish. Klass adds an

unusual beauty to kitchens with its mirrored surface

and perfectly designed accessories. With this product

Klass proves it works with the principle of creating

solutions considering both environment and family

budget. The product has A class energy performance

and provides energy conversation of 28% more

compared to B class and 42% more compared to C

class products. It promises maximum performance

with minimum energy consumption. Consequently

it offers a unique alternative for cooking the most

delicious meals in the fastest and most economical way.

Klass 60x60 free standing oven

Vestel, www.regal.com.tr

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T

Siemens, www.siemens.com.tr

Energy consumption on a higher level

TURKCELL İletişim Merkezi > 03

High capacity, low energy consumptionRegal Ecojet series washing machines received IF Product Design and Red Dot Design Awards with its stylish design, and they stand out by their Ecojet Technology, high-capacity and low energy use. Regal Ecojet makes use of the detergent sunk at the bottom of the machine and helps the detergent penetrate better into dirty clothes. Regal Ecojet washing machines provide most of the energy conservation by adjusting the amount of water and energy used according to the load. Therefore, compared to A energy class, Regal Ecojet with a capacity of 8kgs grant 50% and Regal Ecojet with a capacity of 9kg grant40% energy conservation.

Siemens Green Power vacuum cleaner provides

almost 50% energy conservation by its

compressor technology while cleaning the

100% of the dust. The specially-designed,

nine-knifed aerodynamic disks located in the

motor of the vacuum cleaner, 2400 watts of motor performance is

achieved by using 1200 watts. 100% of dust is

sucked with a 50% less electric consumption.

The innovative aerodynamic air flow

motors provide an optimum dust sucking capacity as well as low

energy consumption by the perfect air direction

in this appliance.

Simfer carries the traces of a simpler and more natural life to kitchens with its 7040 Multi Turbo Oven and makes possible to cook the food on the desired time with its analog timer. Simfer 7040 Rustic Multi Turbo Oven is here to stay with six different cooking functions, A class energy consumption, large capacity of 64 litersanalog timer, cooling fan, removable inner wire racks, single file telescopic rail system inner lighting, one standard and one deep tray as well as two standard grills.

Regal Ecojet

Simfer 7040

Vestel, www.regal.com.tr

Simfer, www.simfer.com.tr

Rustic breeze in kitchens with Simfer

Siemens Green Power

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Toshiba LDAC0827Toshiba’s new light bulbs protect the environment by providing 80% more energy conservation than incandescent lamps. The product not only gives out more light than conventional light sources, but also features a remarkable design. The IF Product Design Award it received in 2012 highlights the universal appeal of this product’s particular design. Unlike its counterparts, this lead-free bulb doesn’t radiate in IR and UV spectrums. It uses a 260 °C incandescent filament and is resistant to impacts and falling. It emits 470 lm with 7,5 Watts; and boasts a 25000 hour lifetime – 4 times longer then its counterparts. TNB A.Ş, www. toshibatr.com

More than just a light bulb

Most Wanted>>>H

oove

r D

DY 0

95

Uğur USS 374 DTKLG A world first

Süsler, www.susler.com.tr

Uğur Soğutma, www.ugur.com.tr

Hoover’s new A+ energy class DDY 095 T dishwasher brings a new dimension to dishwasher design with its third basket technology. The dishwasher has a maximum load capacity and it can easily clean light or heavy load dishes including both small and big pieces. DDY 095 T doesn’t disturb with its Super Silent technology which works at 42 dBA and night program which works at 39 dBA noise level. With its super economic program, you can clean the dishes of 15 people with only 10 liters of water and its Green Ray technology provides up to 70% energy conservation.

Refrigeration units which are working 24/7 in market stalls, and bakeries, are becoming a part of history by the energy

saving products developed by Uğur Cooling Machines for the first time in the world. Uğur refrigeration units save energy for

the future and relieve store owners of their burden. The new USS 374 DTKLG refrigeration unit uses 51% less energy than

its ordinary counterparts. The special interior design allows higher load capacity in its 345 liter interior.

The product uses environment-friendly R600a gas cooler supported by its internal fans.

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RGroupe Seb İstanbul Ev Aletleri,

www.rowenta.com.tr

Vestel, www.vestel.com.tr

HOW TO MAKE SAVINGS WHILE USING YOUR ELECTRICAL APPLIANCESRefrigerator: Regular maintenance is key to retain the efficiency of refrigerators. Additionally, the area around the refrigerator must be cleansed of dust and any other material which may prevent air circulation, and should be away from any heat sources.

Air conditioners: Using a larger air conditioner than needed causes energy loss. Passive cooling methods such as creating shade with trees, window tinting, and canopies reduce load on the air conditioner and help save energy.

Stoves and ovens: If multiple ovens are owned, the smallest one should always be preferred when possible. Pre-heating should not be done unless necessary, and when necessary should not exceed 10

minutes. Cooking in microwave ovens can be done in 2-10 minutes, and heating can be done in 10-30, seconds. As a result, microwave ovens use 66% less electricity than traditional ovens.

Washing machines: Washing with warm instead of hot water, and rinsing with cold water is the most efficient. Also, it is important to not have the machine working at full settings. If possible, using driers should be avoided and clothes should be dried outside with help from the wind and sun for further energy saving. On a side note, washing machines front loaders use less energy than top loaders.

Dishwashers: When placing the dishwasher, leave at least 5 cm of open area around it to help

the dissipation of hot air which will be produced during washing. In summer, using the machine in the evening reduces heat and humidity, protecting the dishwasher from unnecessary wear and reducing energy usage. Unless high temperatures are required for the sanitation of the dishes being washed, 55 °C is enough. Using the dishwasher before it is completely loaded results in wasted energy and detergent.

Vacuum cleaner: The simplest precaution is to frequently empty your vacuum cleaners dust bag. This increases the suction power and results in faster, more efficient cleaning. Also, cleaning the dust and lint out of the motor section of the vacuum cleaner at least once a year is important.

Rowenta Silence Force

Extreme

Vestel F18 JetWash

owenta Silence Force Extreme reaches maximum power with minimum noise, and sets itself apart from its counterparts with its ergonomic and attractive design, cleaning becomes a practical and enjoyable activity by eliminating the noise. Various models with dust bags as well as those without bags, easily accommodate to different user preferences. The new generation high efficiency motor technology provides 50% energy saving while the ergonomic design and rich selection of accessories make cleaning easier. The Rowenta Silence Force Extreme jumps one step ahead in the competition by allowing you to wield its 2200 Watt power while only making 62 decibels of sound.

Vestel’s F18 JetWash dishwashers are rated class A for their energy consumption as well

as their washing and drying performance. This is achieved by automatically adjusting

the washing time based on the load, and minimizing water and electricity usage. These new dishwashers not only provide 10% more

energy savings than the class A requirements, but also happen to be the fastest performing dishwashers within their class. They are able

to wash dishes in 18 minutes with 12 liters of water, and have been awarded by various

international design awards such as the IF Design and Plus X awards. This new series

includes six different programs which can be used to set the temperature and washing time.

The world’s most silent vacuum cleaner

The fastest dish washer of all times

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ACCORDING TO THE LATEST WORLD ECONOMIC FORUM REPORTS, TURKEY IS NOW A COUNTRY THAT HAS

PROGRESSED FROM BEING A PRODUCTION CENTER TO ONE, BECOMING AN INNOVATION CENTER.

by: B. Deniz Bayhan TTGV Project and Program Analysis

and Evaluation, Head Expert

TechnologicalTurkey’s

Strength

Mentor>>>

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Among the factors which determine a country’s place in the world is its level of technology and innovation. These days, a country’s science and technology infrastructure and its ability to use this infrastructure effectively for the manufacturing of products, thereby contributing to the country’s overall wealth is considered an important national asset from both a political and strategic standpoint. Global technology production is undertaken in 15-20 countries which account for 95% of the world’s R&D activity, with the remaining 5% shared between the rest 70% of the world population.Before assessing Turkey’s place in the science, technology and innovation fields, it’s best to take a closer look at its industrial structure and development. In the 1980s, Turkish

industry started off as an assembly industry, and was heavily import driven. The period between 1980 and 1990 saw an economy of scale, low technology and export-driven strategy of growth. The concept “Technology Policy” was first included in the IV. Five-Year Development Plan (1979-1983). Due to increased foreign investments from the end of 80s until the 90s, industry slowly advanced to mid-technology levels. The first serious step to creating a national innovation system was taken in the 1990s, thanks to an R&D program that was instigated and developed by the Technological Development Fund of Turkey (TTGV) and TUBITAK. Due to important investments in the telecommunications infrastructure and various support programs, there has been a significant increase in R&D

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investments in the 2000s. While the R&D/GNP ratio was 0.37% in 1998, that figure had risen to 0.84 by 2010.

INCREASED INVESTMENT IN INFRASTRUCTUREWhen we look at which technology groups dominate in fixed capital investments, we get a better idea of the “technological structure” of the manufacturing industry. While in the 1990s 20% of fixed capital investments were achieved through high and medium level technology, in 1995 this figure was 21%, in 2000 28.2%, in 2005 29.8%, and in 2010 32% (1997 – 2010 figures MMO MİS Research, 2010). High-tech fields like aerospace and aviation, computing, electronics-communications and medical investments comprised 3.4% of these investments. Of the manufacturing industry’s fixed investments, 67.99% was in

medium and low technology groups like rubber and plastic manufacturing, shipbuilding, iron & steel, metal goods, textiles confectionary and leather, food, forestry and furniture. The Turkish Statistics Institute’s “2010 Research and Development Activities Research” and “Innovation Research 2008-2010” reports which were published in November 2011 gives us a good idea of the state of development of technology and innovation in Turkey. In 2010, R&D investment per overall GNP increased 14.6% compared to the previous year, reaching a figure of 9,268 million TL (0.84%). Although R&D spending as a percentage of GNP has risen steadily since 2000, it’s still under 1% today. The share of private sector R&D was at 33.4% in 2000 and although that figure had risen to 42.5% by 2010, it failed to reach the 50% objective that had been set. Another important determinant of technological advancement is that of qualified human resources in the field of science and technology, which in Turkey is 36.2 Full-Time Equivalent personnel per 10,000 people. According to the results of the “Innovation Research, 2008-2010” report, 35.2% of companies engaged in technological innovation activities in that three-year period. As part of their technological innovation activities, 33.2% of companies engaged in product and systems innovation, while 14.6% carried out technological innovation activities in the same period.

WE’RE RANKED 59TH IN COMPETITIVENESSThe most important statistic indicating where Turkey stands globally in terms of technology is the “Global Competitiveness Index”. According to the World Economic Forum’s 2011 Global Competitiveness Index, Turkey is ranked 59th among 142 countries. The WEF report classifies countries according to their stages of development, looking at production factors with particular emphasis on efficiency and innovation. According to this report, Turkey is classified as being among those countries that have progressed from being a production center to one becoming an innovation center. In the categories of “infrastructure”, “health”, “product market sophistication” “financial market sophistication”, “technological infrastructure” “market size” and “business sector sophistication” Turkey is above the average among 142 countries, while in the categories of “corporate structure”, “higher education and workplace education”, “labor market sophistication” and “innovation” Turkey remains below average. When compared to EU countries, Turkey is behind in all fields except “market size” according to 2009-2011 figures. It’s well known that innovation is an important factor in achieving a high level of competitiveness. This “innovation” factor is comprised of innovation capacity, the sophistication level of scientific research institutes, companies’ R&D expenditures, university-industry cooperation in R&D, public purchasing policies for advanced technologies, the quality and

B. Deniz Bayhan

Mentor>>>

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number of scientists and engineers, patents, and protection of intellectual rights. In the innovation category, Turkey scored the same points it had in 2011 (3.15), although it dropped two rungs in the ranking to 69th. In the “technological infrastructure” category which includes such as factors the extent of use of the latest technologies, the use of the latest technologies by firms, foreign investment, technology transfer and information-communication technologies, Turkey shows an upward trajectory. A good indicator of Turkey’s rise in the information-communication technologies category is that it was ranked 41st in the Economist Intelligence Unit’s 2011 Information Technologies Sector Competitiveness Index report, up five spots from before.

QUICK ADAPTATION TO MARKETS While Turkey has moved up the competitiveness rankings what has effected its export performance? According to the International Trade Center’s (ITC) Trade Performance Index, Turkey dropped from 8th to 18th in competitiveness between the 2000-2005 period and the 2005-2009 period, but has

jumped from 14th to 4th in terms of its capacity to adapt to new and emerging markets. In short, we can say that in the last ten years, Turkey has become less competitive but quicker to adapt. When we look at the adaptation figures, we find that growth was due mainly to an increase of “low and medium level technology” product exports to the Middle East, North Africa and Asian markets. (Turkey’s Export Performance TEPAV, March & May 2011) .

WE HAVE TO BE EFFECTIVE IN R&D In order for us to be able to talk about the technological strength of a country, it’s more important to look at whether and to what degree and extent technological development is domestically generated and produced, rather than the extent to which it is utilized. It’s no longer possible to have command of technology, to develop technology, and to convert that technology into products if you don’t have a sufficient degree of scientific research to back it up. Although scientific research is very important for “technological strength”, it’s not enough on its own. Beyond scientific research, you have to be effective in all branches of R&D (A. Göker, CBT 22 April 2011). A series of strategic programs, action plans and public incentives have been introduced in Turkey since the 1990s in order to advance and strengthen our scientific and

technological base. While before 2009 all public incentive programs were carried out without emphasis on

particular sectoral or technological fields, the situation changed in 2010. The Advanced Technology Project Support program which was instigated by TTGV was the first to apply

a directed strategy with specific goals. The “TÜBİTAK 1511 Priority Fields Research Technology, Development and Innovation Projects Support Program” published in April 2012, and additional new support systems that are to be implemented in 2012, show that sectoral and regional priorities will continue. But it would be a mistake to expect us to become a technological power with just one incentive package. Only through long-term, integrated, inclusive policies and actions that coordinate and bring together

all actors from all sectors and fields, and which further incorporate the right

measuring-analysis-evaluation procedures can a country become a competitive and sustainable

technological power. This also applies for Turkey.

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SIGNATURE

>>>

VACATION, HOME OR WORK... IT IS IN YOUR HANDS TO MAKE EVERY MOMENT OF LIFE EASIER WITH TURKISH NOTEBOOK PCS...

Turkish SIGNATUREon Notebooks

Nett 7 inches S800Mobee

USB 3.0, 21MM SLIM, BATTERY LIFE MORE THAN 5 HOURS.

OPERATING SYSTEM: ANDROID 2.2 FLASH 10.1 DISPLAY: 7 INCH MULTI-TOUCH MONITOR 800X400 PIXELS

PROCESSOR: VIA 8650 800MHZ RAM: 256 MBSTORAGE: 4 GB NAND FLASH WIRELESS CONNECTION: IEEE 802.11 B/G

SIGNIFICANT FEATURES: MICROSD CARD SUPPORT UP TO 32 GB, 2 USB, 1 ETHERNET, 0,3 WEB CAM, BATTERY LIFE OF 6 HOURS, 400 G WEIGHT

Styling: Dilara İpek ŞatırPhotos: Tuna Yılmaz

In Vogue

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Nett 7 inches S800

GR 14UB i3Grundig ultrabook

USB 3.0, 21MM SLIM, BATTERY LIFE MORE THAN 5 HOURS.

OPERATING SYSTEM: WINDOWS 7 HOME PREMIUM, DISPLAY: 14 INCHESPROCESSOR: INTEL SANDY BRIDGE (I3-2377M), GRAPHICS CARD: INTEL HD 3000

PROCESSOR: VIA 8650 800MHZ RAM: 256 MB

CONNECTION: WIFI + BLUETOOTH, SIGNIFICANT FEATURES: INTEL ANTI-THEFT TECHNOLOGY, INTEL IDENTITY PROTECTION TECHNOLOGY, VGA AND HDMI OUTPUTS

RAM: 4GB, STORAGE: 32GB SSD + 500GB HDD, DVD WRITER: YES, WIRELESS

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In Vogue>>>

SPECIAL WHITE PIANO AND CHROME EDGE DESIGN UNIQUE TO CASPERLONG BATTERY LIFE WITH 8-ELL BATTERY.

OPERATING SYSTEM: WINDOWS 7 HOME PREMIUM, DISPLAY: 15.6 INCHESPROCESSOR: INTEL CORE I7-2760QM, GRAPHICS CARD: 3 GB ATI RADEON HD6610

CONNECTION: WIFI + BLUETOOTH, SIGNIFICANT FEATURES: WIDI ENABLED 1.3 MP WEBCAM, 3 USB, 1 HDMI, QUAD-CORE PROCESSOR,

RAM: 8GB, STORAGE: 1 TB HDD, DVD WRITER: YES, WIRELESS

Cme.2760-8T45P-BCasper Nirvana

42 >

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SPECIAL WHITE PIANO AND CHROME EDGE DESIGN UNIQUE TO CASPERLONG BATTERY LIFE WITH 8-ELL BATTERY.

1.3 MP WEBCAM, 3 USB, 1 HDMI, QUAD-CORE PROCESSOR,

Cme.2760-8T45P-B

e-tabGeneral Mobile

Operating system: Android 2.3 (Gingerbread)

Display size: 8,9 inches 1280 x 768 pixels

Processor: 1.0 Ghz

RAM: 512 MB

Storage: 32 GB

Wireless connection: (802.11 b/g/n), Bluetooth 2,1, A2DP

Significant features: 1,3 MP Webcam, HD Video Player and Video Recorder, Dolby Sound, SMS sending

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In Vogue>>>

OPERATING SYSTEM: WINDOWS 7 HOME BASIC, DISPLAY: 15.6 INCHESPROCESSOR: INTEL PENTIUM B950 2.10 GHZ, 2MB L3 CACHE

4 USB, 1 HDMI, MULTI CARD READER, 1,3 MP WEB CAM

Easypad P10ManExper

Operating system: Android 3.2

Display size: 9.7 inches WXGA (1024x768) LED

Graphics Processor: Nvidia Tegra 250

RAM: 1 GB DDR2 533

Storage: 32 GB eMMC

Wireless connection: (802.11 b/g/n), Bluetooth 2,1

Significant features: 5 MP web cam, stereo speakers, high-quality multimedia experience

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Onyx Plus 156X-B950-D32-B7Vestel NB

OPERATING SYSTEM: WINDOWS 7 HOME BASIC, DISPLAY: 15.6 INCHESPROCESSOR: INTEL PENTIUM B950 2.10 GHZ, 2MB L3 CACHE

GRAPHICS CARD: 2 GBD DDR3NVIDIA GT520 (1 GB EXTERNAL RAM)

CONNECTION: WIFI 802.11 B/G/N SIGNIFICANT FEATURES: 6 CELL BATTERY, 4 USB, 1 HDMI, MULTI CARD READER, 1,3 MP WEB CAM

RAM: 4 GB DDR3, STORAGE: 320 GB SATA, DVD WRITER: DVD RW DUAL

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Fantom SS 2400 Electric Vacuum Cleaner creates hygienic living spaces by its high suction power, and also features an ergo-nomic handle offering maximum control.

With a maximum power capacity of 2400 Watts, the Fantom Ultra Quiet Electric Vacuum Cleaner also has a suction power of 2800 mm/SS. Thanks to this high air suction rate, it collects all dust particles it comes into contact with, and also works far more quietly than other similar vacuum cleaners. The suc-tion adjustment controls are in the vacuum cleaner’s frame. It can suck up and compact dust in its 1+5 SMS bag. The special steel wire hose is 180 cm long. Its ergonomic design makes it easy to use and very functional. It has a special handle, automatic cable coiler, a dustbag capacity display and both vertical and horizontal parking capability, as well as two hepa filters. Fanset, www.fanset.com

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High suction power Fantom SS 2400 Electric Vacuum Cleaner

Zoom >>>

HEALTHIER FRIED FOODARZUM SPINFRY FRIERArzum brings practi-cal solutions with small household appliances and their Spinfry Frier reduces oil in fried foods by as much as 55%.

Arzum offers functionality and chic design all in one and the new Arzum Spinfry Fritöz turns fried foods into a feast of flavor. It has 2000 W power, and it can reduce oil by as much as 55%, ensuring a healthy meal. Its cleaning is as easy as its cook-ing, thanks to its detachable oil

receptacle. The frier’s heating, time and speed functions can all be done through a single button and thanks to its glass lid, you can keep track of your food by just looking in. The frier lets the user know when the food is ready through a warning light and the top lid can be easily removed to place the food in. Arzum Spinfry Frier comes in white and black color options and also has a thermostate and automatic on-off switch.Arzum, www.arzum.com.tr

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Arçelik All In One 3D LED TV can pause digital broadcasts for up to 20 minutes and also eliminate visual noise.

With its elegant and thin design, the “Arçelik All In One 3D TV” offers a natural image by its LED technology. The TV comes with a built-in Digitürk satellite receiver, and can connect to everything from sound systems to game consoles through its four HDMI slots. With its FULL HD feature, the TV is compatible with high resolution programming, and you can also record 3D and digital programs to USB. That way you can watch digital content in various mobile medias. Arçelik All In One 3D LED TV can pause digital broadcasts for up to 20 minutes and can even convert 2D content into 3D. The Dynamic Contrast Plus feature eliminates visual noise by its Noise Reduction capability, and with SWAP you can return to previous channels by just one button. Arçelik, www.arcelik.com.tr

CONVERTS 2D PROGRAMS INTO 3DARÇELİK ALL IN ONE 3D TV

Arnica brings a new dimension to handheld vacuum clean-ers, developing a product that is so stylish it contributes to the home’s decor. The new “Merkür” can do both wet and dry cleaning, and it features a strong 14,4 V motor that can vacuum even the toughest dirt and grime. By its wet suction apparatus, it can also be used to clean rugs and carpets, sav-ing users from the hassle of dealing with cords. It’s frame is designed so that it stands upright, and an LED light also serves as a night lamp. Senur, www.arnica.com.tr

ERGONOMIC CHARGEABLE HAND VACUUM ARNICA MERKÜRArnica designs functional products for practical cleaning solutions, and its new product Merkür, is a chargeable handheld vacuum cleaner which is as stylish as functional.

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SMART TEA MAKERS HOMEND ROYALTEA1708-09 TALKING TEA MAKERThe Royaltea1708-09 stainless steel Talking Tea Makers can also prepare food for your child as well as coffee.

Homend stands out with its TÜV Rhein-land A energy class energy saving and smart small household appliances, serv-ing customers since 2010 under the slogan “Serving Life”. Homend Roy-altea1708-09 Speaking Tea Maker ena-bles you to set the ideal water tempera-ture with a single touch of the button

and with its stainless steel frame, it also adds an element of elegance to the home. Classed as a “smart” product, the tea maker can also maintain a set tempera-ture for baby food for up to five hours, tea for up to two and herbal tea and coffee for an hour by its “Stay-Hot System”. With a single button you can boil water at up to 100 degrees thereby killing all germs and bacteria, and you’ll be told when the pro-cess is complete through a vocal notifica-tion system. Homend, www.homend.com

Playing 3D games and watching videos is more fun with the new Qosmio X870 models.

Toshiba Qosmio X870 and X870 are designed for much-anticipated games and are ideally designed for 3D gaming. They have 17.3 inch screens with new Intel Quad-core processor technology and offer stronger performance with the NIVIDA GPU. Their RAM can be increased to up to 32GB, easily handling even the biggest and toughest games. Thanks to the 3D function of the X870, 3D images are twice as bright and advanced as traditional 3D images. Also, by bigger lenses, they add true depth to 3D games. The Qosmio X870 models feature sporty designs and powerful 2 x 2W Harman Kardon stereo speakers that give a live, multi-speaker experience. Their rounded design make them as esthetic as it is powerful.TNB Bilgisayar ve Görüntü Sistemleri, www.toshibatr.com

FOR GAMING ENTHUSIASTSTOSHIBA QOSMIO X870 AND X870 3D

Zoom >>>

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Telefunken GPS navigation devices

Telefunken Navigation devices make travel easier and more fun, eliminating the risk of getting lost along the way.

With its in-built antenna and high quality stereo speakers, the Telefunken GPS navigation device offers a chic and thin design and works on a Windows CE Net 6.0 Core processing system. It has 128 MB memory as well as a 4 GB flash slot and Bluetooth capability. It also has added features such as music, video, e-book and photo support options. Telefunken GPS navigation de-vices have a special system that prevents a dark-ened screen in the sunlight and also features anti-glare. It features 22 languages for the screen and can offer spoken guidance in Turkish and English. They can also be used as road comput-ers, displaying the speed, distance to and aver-age and maximum speeds of your vehicle. Profilo, www.telefunken.com.tr

ADVENTURE RESISTANT OREGON SCIENTIFIC ATC9K HD ACTION CAMERAKnown for their innovative products, Oregon Scientific’s new ATC9K HD Action Camera can shoot HD videos as well as photos up to 5 MP.

Oregon Scientific ATC9K HD Action Camera is designed for extreme sports enthusiasts. For those who’d like to record every moment in the heat of the action the camera is perfect, with 1080 pixel HD video and 5 MP photo shooting capability. During exceleration it can track all changes in gravity, thereby captures everything down to the finest detail. Thanks to its GPS module it can track the distance, course and altitude that have been tra-versed through Google Maps or Google Earth. With its special software, it can show GPS info at the same display as the route traveled. It can be mounted on a helmet or any other surface, and can also be operated by remote control, and also comes with other options like vacuum suction and motorcycle bar fixing equipment. Index Grup, www.neotech.com.tr

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The refrigerator is reinvented: Vestel A+ energy class no-frost combined refrigerator series

Vestel’s new A+ energy class no-frost refrigerator series are easy to use, and feature excellent design as well as offering environmentally friendly features.

Vestel noticed that the cooling section of fridges was accessed more, and so they changed the

places of the cooling and freezing sections. With this new design, users can access the most used sections like the vegetable and fruit compartments without having to bend down, making them far more easily accessible. Vestel’s A+ energy class new no-frost refrigerator has both an “economy” and a “holiday mode”. By only keeping the cooling section working when users aren’t home it ensures that frozen products don’t spoil. The new combined fridge offers users the latest in refrigerator technology including the multiflow cooling system which blows cold air from different directions to create a homogenously cold environment thereby ensuring that products are preserved for a longer period of time. The integrated water fountain saves users from the expense of buying an extra component. The fridge also features rich details like LED lighting, glass shelves and electronic LCD screens. Vestel, www.vestel.com.tr

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YOGHURT MAKING MIDI OVEN“SİMFER ALBENİ YOĞURT YAP”

Simfer’s new product Albeni Yoğurt Yap yoghurt maker is an oven that has the added benefit of enabling you to make your own yoghurt.

Simfer is known for making durable and esthetic cookers, and their new “Albeni Yoğurt Yap” yoghurt maker is a first. By adding a yoghurt making function to midi ovens, Albeni enables you to make yoghurt in the comfort of your own home. The 0+7 function turbo midi oven stabilizes the perfect temperature to ensure the natural fermentation process. Specially designed for those who love homemade yoghurt, the “Simfer Albeni Yoğurt Yap” features a stainless steel panel, has a spacious interior, in-oven lighting, special stainless steel POP-UP buttons and offers low energy consumption. Thanks to the square and round trays, traditional Turkish cuisine can be carried right from the oven to the table. You can make either plain yoghurt or fruit yoghurt, and it’s also elegant and stylish, adding value to the kitchen’s overall decor. Simfer: www.e-simfer.com

Zoom >>>

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FOR MORE INFORMATION ABOUT

[email protected]

Dış Ticaret Kompleksi-A Blok Çobançeşme Mevkii, Sanayi Cad. 34197 Yenibosna Bahçelievler-İstanbul / TURKEY

Tel: +90 212 454 00 00 Fax: +90 212 454 00 01 e-mail: [email protected] - www.tet.org.tr

TURKISH ELECTRONIC AND WHITE GOODS PLEASE CONTACT US

CONTACT FILETET ELECTRIC TURKEY CONTACT FILE>>>contact f ile

Page 52: White Goods TURKISH

CONTACT FILETET ELECTRIC TURKEY CONTACT FILEInfo>>>

52 >

AC/DC ELEKTRONİK DAN. SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 320 20 07 Fax: +90 (212) 320 20 09Web: www.acdc.com.tr Contact: ENGİN ULUBAŞe-mail: [email protected]

AGOP HAVLUÇİYAN X RAY GÜVENLİK SİST. LTD. ŞTİ.Tel: +90 (212) 665 13 28 Fax: +90 (212)665 13 34 Web: www.x-raycenter.comContact: SERKAN KARAMANe-mail: [email protected]

AIRTIES KABLOSUZ İLETİŞİM SAN VE DIŞ TİC. A.Ş.Tel: +90 (212) 318 62 00 Fax: +90 (212) 318 62 98 Web: www.airties.comContact: HİLAL KÖKDENe-mail: [email protected]

AİSİN OTOMOTİV PARÇALARI SAN. VE TİC. A.Ş.Tel: +90 (216) 593 21 30 Fax? +90 (216) 593 21 41 Web: www.aisinotomotiv.comContact: DAMLA ÖNDEROLe-mail: [email protected]

AKFA TEKNOLOJİ SES VE GÖRÜNTÜ SAN. VE TİC. A.Ş.Tel: +90 (216) 516 02 00 Fax: +90 (216) 462 47 77 Web: www.akfagroup.comContact: YASİN İLHANe-mail: [email protected]

AKNOR MEDİKAL DIŞ TİC. LTD. ŞTİ.Tel: +90 (216) 308 02 27

AKSA ENERJİ ÜRETİM A.Ş.Tel: +90 (212) 478 66 66 Fax: +90 (212) 657 55 16 Web: www.aksa.com.trContact: NAZMİ ATABAŞe-mail: [email protected]

AKSU TOST MAKİNALARI SANAYİ VE TİCARET LTD. ŞTİ.Tel: +90 (212) 886 61 69 Fax: +90 (212) 886 69 19 Web: www.aksutost.comContact: ÇİĞDEM BAKANAYe-mail: [email protected]

ALBİM BİLGİ İŞLEM İTHALAT VE TİCARET A.Ş.Tel: +90 (216) 469 23 00 Fax: +90 (216) 469 22 90Web: www.albim.comContact: TÜNAY ARSLANe-mail: [email protected]

ALCATEL TELETAŞ TELEKOMÜNİK. ENDÜSTRİ TİC. A.Ş.Tel: +90 (216) 579 20 00 Fax: +90 (216) 420 75 43Web: www.alcatel.com.trContact: HAMZA YILDIRIMe-mail: [email protected]

ALCE ELEKTRİK SANAYİ VE TİC. A.Ş.Tel: +90 (0216) 585 42 00 Fax: +90 (0216) 378 26 43Web: www.alce-elektrik.com.trContact: OZAN ÖNSELe-mail: [email protected]

ALFANORM MİMARLIK MÜHENDİSLİK LTD. ŞTİ.Tel: +90 (212) 438 18 68 Fax: +90 (212) 438 18 70Web: www.alfanorm.com.trContact: CEMİLE IŞIKe-mail: [email protected]

ALKANLAR ELEKTRİK SANAYİ VE TİCARET LTD. ŞTİ.Tel: +90 (216) 561 28 19 Fax: +90 (216) 311 19 48Web: www.alkanlar.comContact: TANKUT TAN/ENİS ALKANe-mail: [email protected] / [email protected]

ANEL DOĞA ENTEGRE GERİ DÖNÜŞÜM ENDÜSTRİ A.Ş.Tel: +90 (262) 352 25 20 Fax: +90 (262) 352 32 40Web: www.dogaentegre.comContact: DİLEK ATAÇe-mail: [email protected]

ANELES ELEKTRONİK ÜRETİM SAN. VE TİC. A.Ş.Tel: +90 (216) 636 20 00 Fax: +90 (216) 636 25 00Web: www.aneles.com.trContact: TARIK ESKİe-mail: [email protected]

ANT TEKNİK CİHAZLAR PAZ. VE DIŞ TİC. LTD. ŞTİ.Tel: +90 (216) 422 67 00 Fax: +90 (216) 422 39 54 Web: www.antteknik.comContact: ALİ KEMAL KARAKe-mail: [email protected]

AR TEKNİK DIŞ TİCARET A.Ş.Tel: +90 (212) 292 78 78 Fax: +90 (212) 235 61 31Web: www.armakina.comContact: AYHAN KIRCIe-mil: [email protected]

ARÇELIK A.Ş.Tel: +90 (212) 314 34 34 Fax: +90 (212) 314 34 52Web: www.arcelik.com.trContact: MURAT BÜYÜKERKe-mail: [email protected]

ARENA BİLGİSAYAR SAN. VE TİC. A.Ş.Tel: +90 (212) 364 64 64 Fax: +90 (212) 310 46 80Web: www.arena.com.trContact: FUNDA KÖSEOĞLUe-mail:[email protected]

ARK BİLGİSAYAR İNŞ. DAN. SAN. VE TİC. LTD. ŞTİ.Tel: +90 (312) 436 47 12 Fax: +90 (312) 436 47 13Web: www.arkbilgisayar.comContact: GÖKHAN GÖREVe-mail: gö[email protected]

ARMADA BİLGİSAYAR SİSTEMLERİ SAN. VE TİC. A.Ş.Tel: +90 (212) 467 38 00 Fax: +90 (212) 493 47 27Web: www.armada.com.trContact: ONUR AYDINe-mail: oaydı[email protected]

ARSİS REKLAM HİZMETLERİ LTD. ŞTİ.Tel: +90 (216) 518 23 20 Fax: +90 (216) 518 23 66Web: www.arsisbilisim.com.trContact: TUBA ŞENYURLUSESe-mail: [email protected]

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ARTESİS TEKNOLOJİ SİST. A.Ş.Tel: +90 (262) 678 88 60 Fax: +90 (262) 678 88 55Web: www.artesis.comContact: ELİF ŞAHBAZOĞLUe-mail: [email protected]

ARZUM ELEKTRİKLİ EV ALETLERİ SAN. VE TİC. A.Ş.Tel: +90 (212) 467 80 80 Fax: +90 (212) 467 80 00Web: www.arzum.com.trContact: ALP SONYÜREKe-mail: [email protected]

ASBİS TR BİLGİSAYAR LTD. ŞTİ.Tel: +90 (216) 470 74 40 Fax: +90 (216) 470 74 58Web: www.asbis.com.trContact: BİLAL ARIKANe-mail: [email protected]

ASEL DIŞ TİC. VE PAZ. LTD. ŞTİ.Tel: +90 (212) 549 28 00 Fax: +90 (212) 549 28 04Web: www.asel.com.trContact: HAYRULLAH GÜRe-mail: [email protected]

ASELSAN ELEKTRONİK SANAYİ VE TİCARET A.Ş.Tel: +90 (312) 592 10 00 Fax: +90 (312) 354 13 02Web: www.aselsan.com.trContact: İRFAN CEYLANe-mail: [email protected]

ASİMETRİK SES IŞIK VE GÖRÜNTÜ SİSTEMLERİ LTD. ŞTİTel: +90 (312) 490 91 01 Fax: +90 (312) 490 91 07Web: www.asimetrik.com.trContact: TUBA GÖÇERe-mail: [email protected]

ASLAR PRES DOKÜM SANAYİ TİCARET A.Ş.Tel: +90 (216) 593 25 60 Fax: +90 (216) 593 25 70Web: www.aslarpres.comContact: ZÜBEYDE İDECİe-mail: [email protected]

ASTAŞ ENDÜSTRİ TEKS. MAK. SAN. VE TİC. A.Ş.Tel: +90 (212) 630 89 00 Fax: +90 (212) 630 89 29Web: www.astasjuki.netContact: TURGAY AŞÇIe-mail: [email protected]

ATEK ELEKTRONİK SENSÖR TEKNOLOJİ SAN. VE TİC. A.Ş.Tel: +90 (216) 457 19 31 Fax: +90 (216) 457 19 30Web: www.ateksensor.comContact: REYHAN SAKALLIOĞLUe-mail: [email protected]

ATMACA ELEKTRONİK SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 412 12 12 Fax: +90 (212) 412 14 99Web: www.sunny.com.trContact: ALPER GÜRELe-mail: [email protected]

AVCI TARIM DIŞ TİC. PAZ. TAAH. VE DAHİLİ TİC. LTD. ŞTİTel: +90 (326) 216 46 79 Fax: +90 (326) 216 26 95Web: www.avcigroup.com.trContact: MEHMET AVCIe-mail: [email protected]

AVKOM BİLGİSAYAR VE ELEKTRONİK SİST. SAN. TİC A.Ş.Tel: +90 (212) 320 88 20 Fax: +90 (212) 320 88 27Web: www.avkom.comContact: TANZEL KAYABAŞLIe-mail: [email protected]

AVNET TECHNOLOGY SOLUTIONS SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 315 49 00 Fax: +90 (212) 315 49 99Web: www.avnet.com.trContact: ESRA KALENDERe-mail: [email protected]

AY SANAT PRODÜKSİYON VE YAPIM ANONİM ŞTİ.Tel: +90 (212) 259 57 57 Fax: +90 (212) 259 62 81Web: www.ayyapim.tvContact: MİTHAT TOPAÇe-mail: [email protected]

AYGÜN CERRAHİ ALETLER SANAYİ VE TİCARET A.Ş. Tel: +90 (362) 266 66 80 Fax: +90 (362) 266 98 44Web: www.aygun.comContact: HÜSEYİN TANERe-mail: [email protected]

AYSET PLS. ELEK .GIDA TEM. MAD. SAN. A.Ş.Tel: +90 (322) 441 12 99 Fax: +90 (322) 441 12 98Web: www.ayset.comContact: MUSTAFA YILMAZe-mail: [email protected]

AYSMED MEDİKAL TURİZM İTH. İHR. LTD. ŞTİ.Tel: +90 (312) 440 87 51 Fax: (312) 440 34 91Web: www.aysmed.com.trContact: SENİL KANBAYe-mail: [email protected]

AYVAZ SINAİ ÜRÜNLER TİC. VE SAN. LTD. ŞTİ.Tel: +90 (212) 771 01 45 Fax: +90 (212) 771 47 27Web: www.ayvaz.comContact: YEŞİM SARAÇe-mail: [email protected]

BALÇIK ISI ELEMANLARI SAN. VE TİC. A.Ş.Tel: +90 (312) 814 51 20 Fax: +90 (312) 814 51 29Web: www.balcik.com.trContact: BUĞRA CAN BALÇIKe-mail: bugracan.@balcık.com.tr

BAREM BİLGİSAYAR HIZ. TİC. LTD. ŞTİ.Tel: +90 (212) 213 68 80 Fax: +90 (212) 213 35 45Web: www.barem-ltd.com.trCotact: RAHİME KARAKAŞe-mail: [email protected]

BARIŞ MAKİNA OTOMOTİV SANAYİ VE TİCARET A.Ş.Tel: +90 (232) 469 69 11 Fax: +90 (232) 469 73 30Web: www.barismakina.comContact: NİGAR ODABAŞIe-mail: [email protected]

BAYDES DIŞ TİCARET A.Ş.Tel: +90 (212) 512 30 31 Fax: +90 (212) 513 76 13Web: www.baydes.come-mail: [email protected]

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BAYKON KONTROL SİSTEMLERİ SAN. TİC. A.Ş.Tel: +90 (216) 593 26 30 Fax: +90 (216) 593 26 38Web: www.baykon.com.trContact: NADİR GEZERe-mail: [email protected]

BAYMES MEDİKAL KOZMETİK TİC. SAN. LTD. ŞTİ.Tel: +90 (216) 6428280 Fax: +90 (216) 642 82 88Web: www.baymesmedikal.comContact: AKİF GÜZELSEVDİe-mail: [email protected]

BC YAPI İNŞ. SANAYİ DIŞ TİCARETTel: +90 (212) 588 13 97 Fax: +90 (212) 585 00 39Web: www.bcyapi.comContact: ALİ KARHANe-mail: [email protected]

BENLİOĞLU DENTAL İTHALAT İHRACAT SAN. VE TİC. A.Ş.Tel: +90 (312) 468 05 25 Fax: +90 (312) 468 29 19Web: www.benlioglu.comContact: ZÜLAL BENLİOĞLUe-mail: [email protected]

BESKOM ELEKTRONİK TİC. LTD. ŞTİ.Tel: +90 (312) 446 55 91 Fax: +90 (312) 447 38 89Contact: GÖKÇEN BAYHANe-mail: [email protected]

BESMAK İNŞ. TEST MAK. SAN. VE TİC. LTD. STİ.Tel: +90 (312) 815 56 20 Fax: +90 (312) 815 56 25Web: www.besmaklab.comContact: ONUR ÇABUKe-mail: [email protected]

BİLGİ SİSTEMLERİ SAN. VE DIŞ. TİC. LTD. ŞTİ.Tel: +90 (216) 331 35 90 Fax: +90 (216) 331 35 18Web: www.bilgisistemleri.com.trContact: FATİH MEHMET GÖKSUe-mail: [email protected]

BİLGİNOĞLU END. MALZ. SAN. TİC. VE A.Ş.Tel: +90 (232) 433 72 30 Fax: +90 (232) 457 37 69Web: www.bilginoglu-endustri.com.trContact: BAŞAK DÖGERe-mail: [email protected]

BİLKOM BİLİŞİM HİZMETLERİ A.Ş.Tel: +90 (216) 554 90 00 Fax: +90 (216) 651 89 00Web: www.bilkom.com.trContact: HANDE ÇELEBİe-mail: [email protected]

BİLMET OFİS GEREKS. İÇ VE DIŞ TİC. LTD. ŞTİ.Tel: +90 (312) 255 98 90 Fax: +90 (312) 255 97 66Contact: MEHMET AKYILDIZe-mail: [email protected]

BİMSA ULUSLARARASI İŞ BİLGİ VE YÖNETİM SİST. A.Ş.Tel: +90 (216) 425 10 50 Fax: +90 (216) 425 10 49Web: www.bimsa.com.trContact: EMEL AYFERe-mail: [email protected]

BİOMET DAĞ. PAZ. İTH. İHR. VE DIŞ TİC. LTD. ŞTİ.Tel: +90 (212) 573 76 65 Fax: +90 (212) 573 76 67Web: www.biomet.com.tr

BİSAR BİLGİ TEKNOLOJİLERİ SAN. VE TİC. A.Ş.Tel: +90 (216) 474 43 74 Fax: +90 (216) 474 43 75Web: www.bisar.com.trContact: ENVER KAYAÇANLIe-mail: [email protected]

BNTPRO BİLGİ VE İLETİŞİM HİZMETLERİ LTD. ŞTİ.Tel: +90 (212) 272 18 00 Fax: +90 (212) 272 18 01Web: www.btegitim.comContact: SEMİH YÜKSELe-mail: [email protected]

BOĞAZİÇİ BİLGİSAYAR TİCARET VE SAN. A.Ş.Tel: +90 (212) 331 10 00 Fax: +90 (212) 331 10 10Web: www.bogazici.com.trContact: MUHİTTİN AKBULUTe-mail: [email protected]

BORUSAN MAKİNA VE GÜÇ SİST. SAN. VE TİC. A.Ş.Tel: +90 (212) 393 55 00 Fax: +90 (212) 653 85 13Web: www.borusangucsistemleri.comContact: MESUDE TAPKANe-mail: [email protected]

BOSCH SAN. VE TİC. A.Ş.Tel: +90 (224) 219 25 00 Fax: +90 (224) 219 23 82Web: www.trbosch.comContact: LEVENT ARSLANGİRAYe-mail: [email protected]

BOZDEMIR İNŞ. VE MÜH. LTD. ŞTİ.Tel: +90 (312) 442 54 84 Fax: +90 (312) 442 54 43Web: www.bozdemir.com.trContact: ERSOY AKÇAYe-mail: [email protected]

BSH EV ALETLERİ SAN. VE TİC. A.ŞTel: +90 (282) 748 30 00 Fax: +90 (282) 726 41 77Web: www.bsh.com.trContact: BURÇİN POYRAZLARe-mail: [email protected]

BXL-BEXEL DIŞ TİC. LTD. ŞTİ.Tel: +90 (222) 236 00 93 Fax: +90 (222) 236 14 01Web: www.bxl-bexel.comContact: İSMAİL KARAe-mail: [email protected]

CASPER BİLGİSAYAR SİSTEMLERİ A.Ş.Tel: +90 (216) 528 66 66 Fax: +90 (216) 528 66 69Web: www.casper.com.trContact: ALİ AŞKINe-mail: [email protected]

ÇELİKHAN ELEK. SAN. TİC. LTD. ŞTİ.Tel: +90 (212) 444 10 28 Fax: +90 (212) 428 44 99Web: www.celikhan.com.trContact: İLKAY GÜNDOĞDUe-mail: [email protected]

CERAGEM EURASIA MASAJ EKİPMANL. SAN. VE TİC. A.Ş.Tel: +90 (212) 212 92 43 Fax: +90 (212) 212 71 83Contact: HALİT KUTe-mail: [email protected]

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ÇETİNKAYA AYDINLATMA SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 612 92 72 Fax: +90 (212) 612 87 65Web: www.cetinkayaregulator.comContact: SELDA YAVUZe-mail: [email protected]

ÇETİNKAYA PANO SAÇ TABLO VE PLASTİK SANAYİ A.Ş.Tel: +90 (212) 252 92 43 Fax: +90 (212) 244 21 77Web: www.cetinkayapano.comContact: CEMİL NALBANTe-mail: [email protected]

CONTİ ELEKTRİKLİ EV ALETLERİ SAN. VE TİC.Tel: +90 (212) 282 98 00 Fax: +90 (212) 282 98 09Web: www.contivac.comContact: ALPER KİRİŞCİLERe-mail: [email protected]

DATA MARKET BİLGİ HİZMETLERİ LTD. ŞTİ.Tel: +90 (212) 337 07 07 Fax: +90 (212) 337 07 08Web: www.datamarket.com.trContact: MEHMET ACARe-mail: [email protected]

DATAKOM ELEKTRONİK MÜHENDİSLİK SAN. VE TİC. ŞTİ.Tel: +90 (216) 466 84 60 Fax: +90 (216) 364 65 65Web: www.datakom.com.trContact: DENİZ HEKİMOĞLUe-mail: [email protected]

DATASTAR BİLGİ TEKNOLOJİLERİ SAN. VE TİC. A.Ş.Tel: +90 (216) 544 12 56 Fax: +90 (216) 317 96 67Web: www.datastar.com.trContact: EKREM UZUNÖZe-mail: [email protected]

DAYIOĞLU ELEKTRONİK SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 671 33 94 Fax: +90 (212) 671 22 35Web: www.dayel.com.trContact: KAAN DAYIOĞLUe-mail: [email protected]

DEİMA ELEKTRONİK ÜRÜNLERİ İMA. SAN. VE TİC. A.Ş.Tel: +90 (212) 422 94 94 Fax: +90 (212) 422 03 49Web: www.sinbo.com.trContact: FEYRUZ RIDVANOĞULLARIe-mail: [email protected]

DEKON TAAHHÜT MÜH. İNŞ. SAN. VE TİC. LTD. ŞTİ.Tel: +90 (216) 508 14 40 Fax: +90 (216) 527 52 10Web: www.dnt-group.comContact: SEDA KALYONe-mail: [email protected]

DELPHI AUTOMOTIVE SYSTEMS LTD. ŞTİ.Tel: +90 (216) 528 30 00 Fax: +90 (216) 313 01 39Web: www.delphi.comContact: SERKAN YAVUZe-mail: [email protected]

DELTA TRADE COMPANY MEDICAL TIBBİ. CİH. LTD. ŞTİ.Tel: +90 (212) 221 57 00 Fax: +90 (212) 221 52 03Web: www.delta-trade-company.comContact: NATALİ TÜLEKe-mail: [email protected]

DESER ELEKTRONİK SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 519 85 15 Fax: (212) 519 85 10

DİLMENLER MAKİNE SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 551 18 27 Fax: +90 (212) 639 99 93Web: www.dilmenler.com.trContact: BÜLENT ÇİMENe-mail: [email protected]

DİNAMO MOTOR SAN. VE TİC. A.Ş.Tel: +90 (232) 478 18 98 Fax: +90 (232) 478 17 75Web: www.faz.com.trContact: GÜROL AKŞİTe-mail: [email protected]

DİNÇ SİNEMA VE SAN. URU. DIŞ. TİC. PAZ. SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 511 48 91 Fax: +90 (212) 511 11 61Web: www.dincmuzik.comContact: GÖNÜL VAROĞLUe-mail: [email protected]

DORUK EV GEREÇLERİ SANAYİ VE TİCARET LTD. ŞTİ.Tel: +90 (222) 236 06 50 Fax: +90 (222) 236 03 14Web: www.susler.com.trContact: CEM ÇAKIRe-mail: [email protected]

DRAEGER MEDİKAL TİCARET VE SERVİS LTD. ŞTİ.Tel: +90 (216) 469 05 55 Fax: (216) 499 87 25Web: www.draeger.comContact: TÜLAY BÖKEe-mail: [email protected]

EDİT ELEKTRONİK SİSTEMLERİ SAN. VE TİC. LTD. ŞTİ.Tel: +90 (216) 622 62 22 Fax: (216) 622 62 31Web: www.editelelektronik.com.trContact: NURAY VURALe-mail: [email protected]

EEC ENTEGRE BİNA KONTROL SİST. SAN. VE TİC. A.Ş.Tel: +90 (212) 320 16 26 Fax: +90 (212) 320 16 36Web: www.eec.com.trContact: VAHAP DEMİRCİe-mail: [email protected]

EFBA DAYANIKLI TÜK. MAL. SAN. VE DIŞ TİC. LTDTel: +90 (212) 486 38 40 Fax: +90 (212) 486 38 42Web: www.efba.com.trContact: ARZU BİLİCANe-mail: [email protected]

EGESİM BİLGİSAY. SİS. SANAYİ VE TİCARET LTD.Tel: +90 (232) 433 30 25 Fax: +90 (232) 842 60 81Web: www.egesim.com.trContact: CAN TOSUNe-mail: [email protected]

EGO ELEKT. ALETLERİ SAN. A.Ş.Tel: +90 (282) 684 68 00 Fax: +90 (282) 684 68 70Web: www.ego.com.trContact: SAVAŞ GİRİTe-mail: [email protected]

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EKİN ELEKTRONİK TİCARET A.Ş.Tel: +90 (212) 425 26 24 Fax: +90 (212) 425 46 60Web: www.ekin.tcContact: CENK AYDEMİRe-mail: [email protected]

EKOGLOBAL EV GEREÇLERİ GIDA İTH. İHR. SAN. TİC. LTD. ŞTİ.Tel: +90 (212) 567 95 90 Fax: +90 (212) 567 15 92Web: www.ekosangrup.comContact: KAAN KIRÇOVALIe-mail: [email protected]

EKOM ECZACIBAŞI DIŞ TİC. A.Ş.Tel: +90 (212) 281 89 39 Fax: +90 (212) 279 25 00Web: www.eczacibasi.com.trContact: BURCU KARADAĞe-mail: [email protected]

EKSA ELEKTRONİK BİLGİ İŞLEM SAN. VE DIŞ TİC. A.Ş.Tel: +90 (216) 524 99 96 Fax: +0 (216) 523 00 58Web: www.eksa.com.trContact: MURAT GENÇe-mail: [email protected]

ELECTRICFIL UNİFİL OTOM. SAN. VE TİC. A.Ş.Tel: +90 (216) 420 68 00 Fax: +90 (216) 415 65 07Web: [email protected]

ELİAR ELEKTRONİK SANAYİ A.Ş.Tel: +90 (212) 274 30 31 Fax: +90 (212) 274 20 30Web: www.eliar.com.trContact: AYGÜN ÖZTORUNe-mail: [email protected]

ELİMKO ELEKTRONİK İMALAT VE KONT. TİC. LTD. ŞTİ.Tel: +90 (312) 212 64 50 Fax: +90 (312) 212 41 43Web: www.elimko.com.trContact: AYSUN ÖZDEMİRe-mail: [email protected]

ELİPS ELEKTRONİK SANAYİ VE TİCARET LTD. ŞTİ.Tel: +90 (212) 337 02 00 Fax: +90 (212) 288 37 17Web: www.elips.comContact: TUĞBA LAZARİDEe-mail: [email protected]

ELİTE ELEKTRONİK İTHALAT VE TEMSİLCİLİK TİC. A.Ş.Tel: +90 (312) 472 83 93 Fax: +90 (312) 472 20 67Web: www.eliteas.comContact: ASUMAN ÖZe-mail: [email protected]

ELKOTEK MÜHENDİSLİK VE DANIŞMANLIK HİZM. A.Ş.Tel: +90 (212) 336 39 00 Fax: +90 (212) 212 29 17Web: www.elkotek.com.trContact: GÖZDE ÇETİNBAŞe-mail: [email protected]

ELMASLAR İMALAT CİH. İNŞ. TAŞ. İTH. İHR. SAN. VE TİC. A.Ş.Tel: +90 (312) 394 80 01 Fax: +90 (312) 394 80 04Web: www.elmaslarmedikal.com.trContact: EYÜP ÖZTÜRKe-mail: [email protected]

ELMED ELEKTRONİK VE MEDİKAL SANAYİ VE TİC. ŞTİ.Tel: +90 (312) 256 92 22 Fax: +90 (312) 257 06 08Web: www.elmed-lithotripsy.comContact: NURCİHAN DEMİRSOYe-mail: [email protected]

ELOPAR ELEKTRİK VE OTOM. PARÇ. SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 875 19 40 Fax: +90 (212) 875 04 73Web: www.elopar.com.trContact: KEMAL TUTAYSALGIRe-mail: [email protected]

ELSA ORTOPEDİ REH. VE SPOR MAL. İÇ VE DIŞ TİC. LTD. ŞTİ.Tel: +90 (312) 434 27 94 Fax: +90 (312) 434 22 82Contact: MEHMET KÖKÇÜe-mail: [email protected]

EMKO ELEKTRONİK SAN. İÇ VE DIŞ TİC. LTD. ŞTİ.Tel: +90 (224) 261 19 00 Fax: +90 (224) 261 19 12Web: www.emkoelektronik.com.trContact: CİHAN ÇAKIRe-mail: [email protected]

EMPATİ BİLİŞİM EĞİTİM SANAYİ VE TİCARET LTD. ŞTİ.Tel: +90 (212) 213 82 84 Fax: +90 (212) 213 82 52Web: www.empati.com.trContact: SELÇUK DURSUNe-mail: [email protected]

EMSE MEKANİK END. MÜHEN. VE SAN. VE TİC. LTD. ŞTİ.Tel: +90 (312) 354 44 00 Fax: +90 (312) 354 10 47Web: www.emse.com.trContact: SEMA DEMİR ERDOĞANe-mail: [email protected]

EN-KO ELEKTRONİK KONTROL SİSTEML. SAN. VE TİC. LTD. ŞTİ.Tel: +90 (232) 376 78 06 Fax: +90 (232) 376 77 92Web: www.enkoelektronik.com.trContact: CİHAN YUMURTACIe-mail: [email protected]

ENDO PROTEZ ORTOPEDİ LTD. ŞTİ.Tel: +90 (312) 435 84 89 Fax: +90 (312) 435 97 78Web: www.endoprotez.comContact: LEVENT UZMANOĞLUe-mail: [email protected]

ENTES ELEKTRONİK CİHAZLAR İMALAT VE TİC. A.Ş.Tel: +90 (216) 314 16 15 Fax: +90 (216) 314 1615Web: www.entes.com.trContact: MEHMET AKİF AKe-mail: [email protected]

EPSİLON ELK. LTD. ŞTİ.Tel: +90 (312) 285 10 40 Fax: +90 (312) 285 10 42Web: www.epsilontek.com.trContact: ALİ ÇAĞIN ERENe-mail: [email protected]

ERBEN KONTROL SİSTEML. SAN. VE TİC. A.Ş.Tel: +90 (212) 494 38 38 Fax: +90 (212) 697 99 10Web: www.erben.com.trContact: EMEL BİÇİCİe-mail: [email protected]

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EREN HOLDİNG A. Ş.Tel: +90 (212) 639 89 00 Fax: +90 (212) 654 49 86Web: www.erenholding.com.trContact: TUNCAY ÖZDEMİRe-mail: [email protected]

ERGİN ELEKTRİK SAN. VE TİC. A.Ş.Tel: +90 (212) 220 13 13 Fax: +90 (212) 222 88 20Web: www.ergin.com.trContact: GÜLAY CEBECİe-mail: [email protected]

ERICSSON TELEKOMÜNİKASYON A.Ş.Tel: +90 (212) 335 98 00 Fax: +90 (212) 286 87 65Web: www.ericsson.comContact: ERGUN ÖZDEMİRe-mail: [email protected]

ERİŞÇİ ELEKTRONİK SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 230 87 06 Fax: +90 (212) 233 09 71Web: www.erisci.comContact: AYLİN ÖZGENe-mail: [email protected]

ERNA-MAŞ MAKİNA TİC. VE SAN. A.Ş.Tel: +90 (212) 866 22 00 Fax: +90 (212) 771 45 00Web: www.ernamas.comContact: EMRE GÜRSELe-mail: [email protected]

ERTA ELEKTRO MEKANİK İMALAT SANAYİ VE TİC. LTD. ŞTİ.Tel: +90 (212) 289 00 99 Fax: +90 (212) 289 03 89Web: www.erta.com.trContact: ERCAN ASMAZe-mail: [email protected]

ERTUNÇ ÖZCAN MÜMESSİLLİK TİCARET SANAYİ LTD. ŞTİ.Tel: +90 (312) 433 42 26 Fax: +90 (312) 431 91 22Web: www.ertuncozcan.com.trContact: KERİM GÜNTUTMAZe-mail: [email protected]

ESCO DIŞ TİC. A.Ş.Tel: +90 (222) 236 00 93 Fax: +90 (222) 236 00 94Web: www.esco.com.trContact: İSMAİL KARAe-mail: [email protected]

ESİT ELEKTRONİK SİS. İM. VE TİC. LTD. ŞTİ.Tel: +90 (216) 585 18 18 Fax: +90 (216) 585 18 19Web: www.esit.com.trContact: ALİ AKYÜZe-mail: [email protected]

EXPER BİLGİSAYAR SİSTEMLERİ SAN VE TİC A.Ş.Tel: +90 (216) 645 85 00 Fax: +90 (216) 415 32 71Web: www.exper.com.trContact: MUSTAFA ŞAHİNe-mail: [email protected]

F.N.F. İÇ VE DIŞ TİC. LTD. ŞTİ.Tel: +90 (224) 267 10 80 Fax: +90 (224) 267 08 66Web: www.fnfmetal.comContact: FEVZİ DUYGUe-mail: [email protected]

FAGOR ENDÜSTRİYEL DAY. TÜK. MAL. SAN. VE TİC. A.Ş.Tel: +90 (262) 751 10 31 Fax: +90 (262) 751 10 32Web: www.fagor.com.trContact: ONUR ÖNENe-mail: [email protected]

FAKİR ELEKTRİKLİ EV ALETLERİ DIŞ TİC. A.Ş.Tel: +90 (212) 249 70 69 Fax: +90 (212) 243 48 56Web: www.saruhan.com.trContact: TOYGAR TOLGA ÖRGÖNe-mail: [email protected]

FANSET ELEKTRİKLİ EV ALETLERİ SANAYİ VE TİC. LTD. ŞTİ.Tel: +90 (212) 697 57 70 Fax: +90 (212) 548 98 78Web: www.fanset.com.trContact: HİLMİ KARASUe-mail: [email protected]

FER İÇ VE DIŞ TİC. LTD. ŞTİ.Tel: +90 (212) 438 26 38 Fax: +90 (212) 438 26 37 Web: www.simferexport.comContact: TARIK YILMAZe-mail: [email protected]

FER ISI TEKNOLOJİLERİ SAN. VE TİC. LTD. ŞTİ.Tel: +90 (312) 395 07 37 Fax: +90 (312) 395 07 39Web: www.ferisi.com.trContact: BELGİN GÜNEŞe-mail: [email protected]

FERTER HASSAS MEKANİK İŞLERİ SAN. TİC. A.Ş.Tel: +90 (232) 472 21 60 Fax: +90 (232) 472 05 04Web: www.ferter.com.trContact: MERAL ACAYe-mail: [email protected]

FORE İNŞ. TAAH. GID. TEKS. EL. İM. SAN. VE ULUS. TİC. A.Ş.Tel: +90 (312) 386 26 76Web: www.foreas.com.trContact: CEM YILMAZe-mail: [email protected]

GAMBRO TÜRK TIBBİ ÜRÜNLER VE SAĞLIK TİC.Tel: +90 (312) 440 33 32 +90 (312) 442 57 58Web: www.gambro.comContact: FİGEN ORCANe-mail: [email protected]

GANPRO ULUSLARARASI DIŞ. TİC. VE SAN. A.Ş.Tel: +90 (216) 680 07 07 Fax: +90 (216) 680 07 03Web: www.ganpro.comContact: SERPİL TORTOPOĞLUe-mail: [email protected]

GE KLİNİK SİSTEMLER TİC. A.Ş.Tel: +90 (212) 366 29 00 Fax: +90 (0212) 366 29 99

GE MEDİCAL SYSTEMS TÜRKİYE LTD. ŞTİ.Tel: +90 (212) 366 29 00 +90 (312) 395 43 16

GEN-PA TELEKOMÜNİKASYON VE İLETİŞİM SAN.Tel: +90 (212) 359 00 00 Fax: +90 (212) 287 27 27Web: www.genpa.com.trContact: MUHARREM EKİCİe-mail: [email protected]

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GİRİŞİM ELEKTRİK TAAH. TİC. VE SAN. A.Ş.Tel: +90 (312) 309 03 44 Fax: +90 (312) 309 03 54Web: www.girisimelk.com.trContact: CEREN KAPLANe-mail: [email protected]

GLENGO TEKNOLOJİ TİC. VE SAN. A. Ş.Tel: +90 (212) 438 61 00 Fax: +90 (212) 438 62 00Web: www.glengo.com.trContact: HÜSAMETTİN AĞARe-mail: [email protected]

GLOBAL HAVACILIK SAN. TİC. A.Ş.Tel: +90 (312) 267 40 50 Fax: +90 (312) 267 40 55Web: www.globalteknik.com.trContact: ÇAĞIN ERENe-mail: [email protected]

GÖKTEKİN DIŞ TİCARET A.Ş.Tel: +90 (322) 458 54 02 Fax: +90 (322) 457 33 18Web: www.gosonic.com.trContact: VEYSEL SEBUKTEKİNe-mail: [email protected]

GROUPE SEB İSTANBUL EV ALETLERİ TİCARET A.Ş.Tel: +90 (212) 290 23 13 Fax: +90 (212) 290 23 29Web: www.tefal.com.trContact: KORKUT AYAZe-mail: [email protected]

GÜLEN BİLGİSAYAR SİS. SAN. TİC. LTD. ŞTİ Tel: +90 (212) 8867252 Fax: +90 (212) 886 72 54Web: www.gulentech.comContact: MURAT GÜLENe-mail: [email protected]

GÜVEN ELEKTRİK SANAYİ MAMULLERİ İMALAT VE TİC. A.Ş.Tel: +90 (212) 471 00 00 Fax: +90 (212) 698 44 69Web: www.conti.com.trContact: ALPER KİRİŞÇİLERe-mail: [email protected]

H2H DAYANIKLI TÜKETİM MAL. SAN. VE TİC. LTD. STİ.Tel: +90 (212) 529 57 74 Fax: +90 (212) 529 55 86Web: www.harlem.com.trContact: RAMAZAN AKARSLANe-mail: [email protected]

HAVELSAN HAVA ELEKTRONİK SAN. VE TİC. A.Ş.Tel: +90 (312) 219 57 87 Fax: +90 (312) 219 57 97Web: www.havelsan.com.trContact: İLKİN GÜNEYe-mail: [email protected]

HAYAT TIBBİ ALETLER OLUKLU MUKAVVA SAN. TİC. A.Ş.Tel: +90 (212) 216 49 49 Fax: +90 (212) 216 49 75Web: www.hayatsiringa.comContact: ELİF GÖKÇE / SELİM ZİHARe-mail: [email protected]

HERAEUS ELECTRO NITE TERMOTEK. SAN. VE TİC.Tel: +90 (312) 267 08 88 Fax: +90 (312) 267 08 87Web: www.electro-nite.come-mail: [email protected]

HESAŞ HED. EŞYA SAN. VE TİC. A.Ş.Tel: +90 (212) 556 28 11 Fax: +90 (212) 554 25 81Web: www.hesas.com.trContact: SERCAN GÜNAYe-mail: [email protected]

HEWLETT-PACKARD TEKN. ÇÖZÜMLERİ LTD. ŞTİ.Tel: +90 (216) 579 79 00

HİDROMED SAĞL. HİZ. SAN. VE TİC. LTD. ŞTİ.Tel: +90 (312) 256 52 84 Fax: +90 (312) 256 61 50Web: www.hidromet.netContact: NUR DEMİRSOYe-mail: [email protected]

HOM ISSAM DIŞ TİCARET LTD. ŞTİ.Tel: +90 (288) 427 44 00 Fax: +90 (288) 436 22 27Web: www.anakonda.com.trContact: METİN ARELe-mail: [email protected]

HONEYWELL-MEASUREX TİCARET LTD. ŞTİ.Tel: +90 (232) 469 09 20 Fax: +90 (232) 494 01 47Web: www.honeywell.comContact: ALİ AKGÜNe-mail: [email protected]

HÜSEYIN AVNİ GİRGİNTel: +90 (212) 771 10 72 Fax: +90 (212) 771 10 97

IBM GLOBAL SERVİCES İŞ VE TEKNİK HİZMETLERİTel: +90 (212) 317 14 64Web: www.ibm.com

İNCEKARALAR TIBBİ CİHAZLAR TİCARET A.Ş.Tel: +90 (312) 295 25 18 Fax: +90 (312) 295 25 00Web: www.incekara.com.trContact: ASİL MUMCUe-mail: [email protected]

İNDEKS BİLGİSAYAR SİSTEMLERİ MÜHEN. SAN. VE TİC. A.Ş.Tel: +90 (212) 331 21 21 Fax: +90 (212) 289 95 46Web: www.index.com.trContact: ÖZLEM AVCI MERCANe-mail: [email protected]

INDESIT COMPANY BEYAZ EŞYA PAZ A.Ş.Tel: +90 (236) 226 15 00 Fax: +90 (236) 233 60 75Web: www.indesit.com.trContact: YALÇIN ERGUNe-mail: [email protected]

İNFİN BİLGİSAYAR TİC. A.Ş.Tel: +90 (212) 331 21 21 Fax: +90 (212) 331 09 29Web: www.index.com.trContact: CANAN RANA KOÇe-mail: [email protected]

İNNOVA BİLİŞİM ÇÖZÜMLERİ A.Ş.Tel: +90 (212) 286 44 10 Fax: +90 (212) 286 44 02Web: www.innova.com.trContact: ERDEM GİRGİÇe-mail: [email protected]

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İNOKSAN MUTFAK SANAYİ VE TİCARET A.Ş.Tel: +90 (224) 242 00 10 Fax: +90 (224) 242 38 01Web: www.inoksan.com.trContact: MURAT SEZERemail: [email protected]

İNTERLAB SANAYİ VE TİCARET A.Ş.Tel: +90 (212) 798 21 68 Fax: +90 (212) 798 21 52Web: www.interlab.com.trContact: ULAŞ DERUNe-mail: [email protected]

İNTERMED BİLİŞİM TEKN. TIBBİ ÜRÜNLER TİC.Tel: +90 (262) 311 05 33

INTRADE BİLG. VE ELEKTR. SAN. TİC. A.Ş.Tel: +90 (216) 469 64 00 Fax: +90 (216) 469 64 06Web: www.inter-pos.comContact: HULUSİ KÜLTÜRe-mail: [email protected]

ISM MAKİNE ELEKTRİK SANAYİ VE TİCARET A.Ş.Tel: +90 (236) 233 42 33 +90 (236) 233 45 03Web: www.ismminibar.comContact: CEMİL UYSALCIe-mail: [email protected]

İSTANBUL MAKPA END. MUTFAK EKİP SAN. TİC. A.Ş.Tel: +90 (212) 297 46 04 Fax: +90 (212) 250 40 53Web: www.makpa.com.trContact: SERCAN TANGALe-mail: [email protected]

İTİMAT MAKİNA SAN. VE TİC. A.Ş.Tel: +90 (352) 321 26 26 Fax: +90(352) 321 26 03Web: www.itimat.com.tr

ITS İLETİŞİM TEKNOLOJİLERİ SAT. DAĞ. KANALI TİC. A.Ş.Tel: +90 (216) 474 68 68 Fax: +90 (216) 474 23 33Web: www.itsb2b.comContact: MEHMET CANTOSUNe-mail: [email protected]

İZMİR MAKPA END. MUTFAK EKİPMAN SAN. VE TİC. A.Ş.Tel: +90 (236) 213 10 20 Fax: +90 (236) 213 10 21Web: www.makpa.com.trContact: ŞEYDA DAĞLIe-mail: [email protected]

JABİL ELEKTRİK ELEKTRONİK TİC. LTD. ŞTİ.Tel: +90 (312) 299 01 19 Fax: +90 (312) 299 13 07Contact: OĞUZHAN ODABAŞIe-mail: [email protected]

KALEKALIP MAKİNA VE KALIP SANAYİ A.Ş.Tel: +90 (212) 624 06 70 Fax: +90 (212) 579 55 29Web: www.kalekalip.com.trContact: SELÇUK OKUDANe-mail: [email protected]

KALİTE MUTFAK EKİPMANLARI SAN. TİC. LTD. ŞTİ.Tel: +90 (212) 671 99 34 Fax: +90 (212) 671 99 44Web: www.kalitegaz.comContact: AYHAN GÜRELe-mail: [email protected]

KAMEL COMPACT DISC SANAYİ ANONIM ŞTİ.Tel: +90 (212) 477 35 80 Fax: +90 (212) 538 05 88Web: www.kamel.com.trContact: NİLDEN KAYAe-mail: [email protected]

KARACA PAZARLAMA TİC. LTD. ŞTİ.Tel: +90 (216) 444 45 75 Fax: +90 (216) 612 22 73Web: www.krk.com.trContact: FEHMİ ERGUNe-mail: [email protected]

KAREL ELEKTRONİK SANAYİ VE TİCARET A.Ş.Tel: +90 (212) 355 48 00 Fax: +90 (212) 275 40 01Web: www.karel.comContact: SULTAN ÖZTOPRAKe-mail: [email protected]

KART-SİS KART SİSTEMLERİ TİC. A.Ş.Tel: +90 (0212) 279 00 06 Fax: +90 (0212) 280 38 04Web: www.kartsis.com.trContact: SÜLEYMAN GÜRELe-mail: [email protected]

KAYALAR ENDÜSTRİYEL MUTFAK SAN. VE TİC. A.Ş.Tel: +90 (212) 238 28 61 Fax: +90 (212) 238 28 80Web: www.kayalarmutfak.comContact: HAKAN ŞENe-mail: [email protected]

KEAL DIŞ TİC. VE PAZ. A.Ş.Tel: +90 (262) 751 01 50 Fax: +90 (262) 751 12 50Web: www.eksen.comContact: KERİM KARATAŞe-mail: [email protected]

KENT KART EGE ELEKT. SAN. VE TİC ANONİM ŞTİ.Tel: +90 (212) 249 67 20 Fax: +90 (212) 249 17 59Web: www.kentkart.comContact: RÜVEYDE DURGANe-mail: [email protected]

KING PAZARLAMA VE DIŞ TİC. A.Ş.Tel: +90 (212) 544 51 52 Fax: +90 (212) 544 30 32Web: www.king.com.trContact: EBRU ÖZALPe-mail: [email protected]

KLASS DIŞ TİC. LTD. ŞTI.Tel: +90 (352) 321 13 76 Fax: +90 (352) 321 18 43Web: www.klass.com.trContact: BEYHAN ALİBAŞOĞLUe-mail: [email protected]

KLEO ELEKT İNTERN. DAN. HIZ. İTH. İHR. LTD. ŞTİ.Tel: +90 (242) 321 46 76 Fax: +90 (242) 321 47 17Web: www.minibarworld.comContact: YÜKSEL ARSLANe-mail: [email protected]

KLİMASAN KLİMA SAN. VE TİC. A.Ş.Tel: +90 (236) 236 22 33 Fax: +90 (236) 236 18 64Web: www.klimasan.com.trContact: EMRE ÖZMENe-mail: [email protected]

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KONYALI SAAT SAN. PAZ. VE TİC. A.Ş.Tel: +90 (212) 494 31 32 Fax: +90 (212) 494 40 95Web: www.konyalisaat.com.trContact: BANU DİNÇÖZe-mail: [email protected]

KOREL ELEKT. SAN.VE TİC. A.Ş.Tel: +90 (222) 236 08 26 Fax: +90 (212) 236 02 19Web: www.korel.com.trContact: HALİL İBRAHİMTEKİNe-mail: [email protected]

KOYUNCU ELEKTRONİK BİLGİ İŞLEM SİST. SAN. TİC. A.Ş.Tel: +90 (216) 528 88 88 Fax: +90 (216) 590 08 47Web: www.koyuncu.com.trContact: ALPER UZUNERe-mail: [email protected]

KOZMİK DAY. TÜK. MAL. PAZ. TİC. LTD. ŞTİ.Tel: +90 (222) 236 00 93 Fax: +90 (222) 236 08 82Contact: İSMAİL KARAe-mail: [email protected]

KOZMİK ISI CİHAZLARI SAN. VE TİC. LTD. ŞTİ.Tel: +90 (222) 236 00 93 Fax: +90 (222) 236 14 01Web: www.esco.com.trContact: İSMAİL KARAe-mail: [email protected]

KRİSTAL ENDÜSTRİYEL SAN. VE TİC. A.Ş.Tel: +90 (242) 258 00 66 Fax: +90 (242) 258 00 68Web: www.kristalendustriyel.com.trContact: ERKUT AKBAŞe-mail: [email protected]

KROMLÜKS MUTFAK CİHAZLARI İML. VE TİC. A.Ş.Tel: +90 (312) 231 84 50 Fax: +90 (312) 231 45 92Web: www.kromluks.comContact: GÖNÜL GERSUSUZe-mail: [email protected]

KUMTEL DAYANIKLI TÜKETİM SAN. VE TİC. A.Ş.Tel: +90 (212) 292 25 25 Fax: +90 (212) 251 31 72Web: www.kumtel.comContact: FİGEN METEe-mail: [email protected]

KURT VE KURT İTH. İHR. MÜMESSİLLİK A.Ş.Tel: +90 (312) 436 82 82 Fax: +90 (312) 436 96 00Web: www.kurt.com.trContact: NAZ DİCLE BALKANe-mail: [email protected]

LG ELECTRONICS TİC. A.Ş.Tel: +90 (212) 222 85 70 Fax: +90 (212) 222 61 44Web: www.lgturkiye.comContact: SADIK ONUR BAYARe-mail: [email protected]

LİDER DIŞ İTHALAT İHRACAT SANAYİ VE TİCARET A.Ş.Tel: +90 (312) 230 04 81 Fax: +90 (312) 231 93 44Web: www.liderdis.com.trContact: MURAT GÜÇLÜTÜRKe-mail: [email protected]

LİDER İLETİŞİM SİSTEMLERİ SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 583 84 25 Fax: +90 (212) 583 84 88Web: www.libertygaming.netContact: VOLKAN EKENe-mail: [email protected]

LPI TİCARİ HİZMETLER A.Ş.Tel: +90 (212) 296 79 60 Fax: +90 (212) 296 79 55Web: www.lpi.com.trContact: CENT UĞURDAĞe-mail: [email protected]

M VE N PAZAR KUY. VE MÜH. HİZM. LTD. ŞTİ.Tel: +90 (212) 320 76 32 Fax: +90 (212) 221 76 53Web: www.aquamas.comContact: ABDÜLKİRİL KAANe-mail: [email protected]

M.LORD ENERJİ SAN. TİC. LTD. ŞTİ.Tel: +90 (212) 671 71 17 Fax: +90 (212) 671 71 19Web: www.mlord.com.trContact: KENAN ATEŞe-mail: [email protected]

MAK-PA ELEKTRİK MALZ. PAZ. TİC. LTD. ŞTİ.Tel: +90 (212) 689 50 50 Fax: +90 (212) 689 50 61Web: www.makel.com.trContact: GÜLBEYAN ALTINOKe-mail: [email protected]

MAQUET TIBBİ SİSTEMLER SAN. VE TİC. A.Ş.Tel: +90 (216) 444 66 78 Fax: +90 (216) 410 28 15Web: www.maquet.comContact: HAKAN YÜCESOYe-mail: [email protected]

MAS ELEKTRONİK ELEKTRİK İTH. İHR. SAN. TİC.Tel: +90 (212) 576 43 79 Fax: +90 (212) 565 15 24Web: www.masmekanik.comContact: SEÇKİN KAPLAN / MEHMET BAYDOĞANe-mail: [email protected]

MASCOM BİLGİSAYAR AKS. TİC. LTD. ŞTİ.Tel: +90 (212) 312 50 00 Fax: +90 (212) 312 50 50Web: www.mascom.com.trContact: ZAFER ULUÇAYe-mail: [email protected]

MATEK MEDİKAL AYGITLAR TEKNO. SAN. VE TİC. ŞTİ.Tel: +90 (312) 394 55 78 Fax: +90 (312) 395 34 46Web: www.matek.com.trContact: HANDAN YAĞMURLUe-mail: [email protected]

MEDYASOFT BİLGİ SİSTEMLERİ SAN. VE TİC. A.Ş.Tel: +90 (216) 645 91 00 Fax: +90 (216) 540 50 72Web: www.medyasoft.come-mail: [email protected]

MEGASAN MEDİKAL GAZ SİST. SAN. TİC. LTD. ŞTİ.Tel: +90 (376) 218 10 25 Fax: +90 (376) 218 12 26Web: www.megasan.com.trContact: KEMAL AŞKANe-mail: [email protected]

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MEGİSAN ELEKTRİK SİSTEMLERİ TİC. LTD. ŞTİ.Tel: +90 (216) 398 06 34 Fax: +90 (216) 496 37 69Web: www.megisan.com.trContact: OSMAN BAKIRCIe-mail: [email protected]

MERKEZ SAATÇİLİK TİCARET A.Ş. Tel: +90 (212) 523 03 02 Fax: +90 (212) 528 13 73Web: www.merkezsaat.com

MERSA ELEKTRONİK VE TEKNOLOJİK ÜRÜNLER TİC. A.Ş.Tel: +90 (216) 645 82 00 Fax: +90 (216) 415 23 69Web: www.mersasistem.com.trContact: NERMİN AKÇAYe-mail: [email protected]

METKO MEDİKAL VE TIBBİ CİHAZL. DIŞ TİC. LTD. ŞTİ.Tel: +90 (312) 387 12 46 Fax: +90 (312) 387 12 51Web: www.metkoltd.comContact: ALİ ALTAYLIe-mail: [email protected]

METRESAN ÖLÇÜ ALETLERİ SAN. VE TİC. A.Ş.Tel: +90 (212) 237 26 33 Fax: +90 (212) 237 28 22Web: www.metresan.com.trContact: PINAR DAMLAe-mail: [email protected]

METSİS MEDİKAL ELEKTRONİK SAN. TİC. LTD. ŞTİ.Tel: +90 (312) 395 77 70 Fax: +90 (312) 395 77 72Web: www.metsismedikal.comContact: SERKAN ERDOĞANe-mail: [email protected]

MİTA KALIP VE DÖKÜM SANAYİ A.Ş.Tel: +90 (212) 552 12 35 Fax: +90 (212) 551 03 57Web: www.mita-kalip.comContact: FAHRİ KAHRAMANe-mail: [email protected]

MOBİLTRUST BİLİŞİM SAN. VE TİC. LTD. ŞTİ.Tel: +90 (312) 473 13 55 Fax: +90 (312) 473 10 46Web: www.mobiltrust.comContact: MUSTAFA PUÇULUOĞLUe-mail: [email protected]

MOBİSİS YAZILIM OTOM. BİLGİSAYAR VE TİC. LTD. ŞTİ.Tel: +90 (212) 272 07 47 Fax: +90 (212) 272 07 52Web: www.mobisis.comContact: DERYA ERCANe-mail: [email protected]

MOBİT KONT. SİST. DIŞ. TİC. A.Ş.Tel: +90 (212) 210 32 32 Fax: +90 (212) 210 94 18Web: www.mobit.com.trContact: SİNEM BAYARe-mail: [email protected]

MTC MEDIKAL ÜR. SAN. VE TİC. LTD. ŞTİ.Tel: +90 (232) 464 24 46

MULTİMEDYA BİLGİSAYAR TİC. VE SAN. A.Ş.Tel: +90 (212) 479 46 46 Fax: +90 (212) 477 44 74Web: www.multimedya.comContact: ORHUN TÜMER KARAe-mail: [email protected]

MURTAŞ ELEKT. SAN. VE TİC. A.Ş.Tel: +90 (212) 472 89 00 Fax: +90 (212) 472 89 44Web: www.murtas.com.trContact: MUSTAFA KÜÇÜKDAĞe-mail: [email protected]

NA-DE ELEKTRONİK SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 252 44 60 Fax: +90 (212) 293 38 13Web: www.nade.com.trContact: FUNDA UYARe-mail: [email protected]

NAKLET TEKNOLOJİK TIBBİ ÜRÜN. TİC. VE SAN. LTD. ŞTİ.Tel: +90 (312) 482 15 20 Fax: +90 (312) 482 15 95Web: www.nakletteknoloji.com.trContact: AYKUT AKGEDİKe-mail: [email protected]

NAR TEKNOLOJİ A.Ş.Tel: +90 (216) 422 40 50 Fax: +90 (216) 422 55 20Web: www.pentax.com.trContact: EBRU TANRIVERDİe-mail: [email protected]

NASSETTİ TIBBİ CİHAZLAR SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 451 04 50 Fax: +90 (212) 451 44 90Web: www.nassetti.com.trContact: ZAFER TUNÇe-mail: [email protected]

NATEK ENERJİ EKİPMANLARI SANAYİ VE TİCARET A.Ş.Tel: +90 (212) 485 82 64 Fax: +90 (212) 485 82 66Web: www.natekenerji.comContact: İSMAİL ATAŞe-mail: [email protected]

NCR BİLİŞİM SİSTEMLERİ LTD. ŞTİ.Tel: +90 (216) 554 20 00 Fax: +90 (216) 554 20 01Web: www.ncr.comContact: GÜRAY SAĞOLe-mail: [email protected]

NET MÜHENDİSLİK ELEKTRİK SAN. VE TİC. A.Ş.Tel: +90 (212) 320 92 20 Fax: +90 (212) 320 92 27Web: www.netmuhendislik.com.trContact: AKİF BODUROĞLUe-mail: [email protected]

NETEKS İLETİŞİM ÜRÜNLERİ DAĞITIM A.Ş.Tel: +90 (212) 331 23 23 Fax: +90 (212) 332 20 24Web: www.neteks.com.trContact: CANAN RANA KOÇe-mail: [email protected]

NETES MÜHENDİSLİK VE DIŞ TİC. LTD. ŞTİ.Tel: +90 (216) 340 50 50 Fax: +90 (216) 340 51 51Web: www.netes.com.trWeb: NEJLA ÖZERe-mail: [email protected]

NETSİTE ELEKTRONİK SİSTEMLERİ SAN. TİC. LTD. ŞTİ.Tel: +90 (216) 688 36 25 Fax: +90 (216) 472 36 69Web: www.netsite.com.trContact: MAKUL KARADAĞe-mail: [email protected]

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NOKTA MÜHENDİSLİK İNŞ. REKLAM SANAYİ TİC. LTD. ŞTİ.Tel: +90 (216) 415 56 86 Fax: +90 (216) 415 63 43Web: www.noktamuhendislik.com.trContact: BÜLENT GÖLPINARe-mail: [email protected]

NORTEL NETWORKS NETAŞ TELEKOMÜNİKASYON A.Ş.Tel: +90 (216) 522 20 00 Fax: +90 (216) 522 22 22Web: www.netas.com.trContact: MURAT KULAKe-mail: [email protected]

NOVA ELEKTRİK SANAYİ VE TİCARET A.Ş.Tel: +90 (212) 477 00 75 Fax: +90 (212) 477 01 71Web: www.novaelektrik.com.trContact: GÖKHAN HOŞKANe-mail: [email protected]

NURDİL TEKNİK SOĞUTMA SAN. VE TİC. A.Ş.Tel: +90 (312) 267 02 35 Fax: +90 (312) 267 02 39Web: www.nurdil.com.trContact: ELNARA DEMİRTAŞe-mail: [email protected]

NURSAN ELEKTRİK DONANIM SAN. VE TİC. A.Ş.Tel: +90 (212) 855 93 00 Fax: +90 (212) 855 93 01Web: www.nursanelektrik.comContact: ERCAN GÜNDOĞARe-mail: [email protected]

NUVE SANAYİ MALZEMELERİ İMALAT VE TİCARET A.Ş.Tel: +90 (312) 399 28 30 Fax: +90 (312) 399 21 97Web: www.nuve.com.trContact: SERTAN İNCEe-mail: [email protected]

OASIS MEDİKAL ÜRÜNLER KİMYA SAN. VE TİC. A.Ş.Tel: +90 (312) 815 46 24 Fax: +90 (312) 815 46 32Web: www.oasismedikal.comContact: SERCAN ADVANe-mail: [email protected]

ODSEL ELEKTRONİK SAN. VE TİC. A.Ş.Tel: +90 (236) 214 06 30 Fax: +90 (236) 233 31 52Web: www.odsel.comContact: CEREN BİLGENe-mail: [email protected]

OKİDA ELEKTRONİK SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 858 00 44Web: www.sinankargo.comContact: AKIN SİNANe-mail: [email protected]

OLCUSAN ÖLÇÜ ALETLERİ SANAYİ VE TİCARET A.Ş.Tel: +90 (212) 481 80 31 Fax: +90 (212) 481 80 60Web: www.olcusan.com.trContact: MELİKŞAH GÜLERYÜZe-mail: [email protected]

OMRON ELECTRONICS YAZIL. TİC. VE SAN. LTD. ŞTİ.Tel: +90 (216) 474 00 40 Fax: +90 (212) 589 11 49Web: www.omron.com.tr

ONAYSAN END. ÜRÜN. ÜRETİM VE DIŞ TİC. A.Ş.Tel: +90 (216) 528 26 00 Fax: +90 (216) 420 48 89Web: www.onaysan.com.trContact: JÜLİDE DURMAZe-mail: [email protected]

ONS MAKİNA SANAYİ VE TİCARET LTD. ŞTİ.Tel: +90 (224) 411 99 44 Fax: +90 (224) 242 57 72Web: www.onsmakina.com.trContact: Mehmet AKSOYe-mail: [email protected]

ORACLE BİLGİSAYAR SİSTEMLERİ LTD. ŞTİ.Tel: +90 (212) 329 67 00 Fax: +90 (212) 329 67 01Web: www.oracle.com

OTOKAR OTOMOTİV VE SAVUNMA SAN. A.Ş.Tel: +90 (216) 489 29 50 Fax: +90 (216) 489 29 67Web: www.otokar.comContact: SEDEF VEHBİe-mail: [email protected]

OYAK TEKNOLOJİ BİLİŞİM VE KART HİZMETLERİ A.Ş.Tel: +90 (212) 339 23 00 Fax: +90 (212) 339 24 44Web: www.oytek.com.trContact: GÜLBAHAR YİĞİTe-mail: [email protected]

ÖZTİRYAKİLER MADENİ EŞYA SAN. TİC. A.Ş.Tel: +90 (212) 886 78 00 Fax: +90 (212) 886 62 36Web: www.oztiryakiler.com.trContact: ÖZLEM ÖZTİRYAKİe-mail: [email protected]

PAKSOY TEKNİK HİZMETLER VE TİCARET LTD. ŞTİ.Tel: +90 (312) 473 77 22 Fax: +90 (312) 473 77 25Web: www.paksoyteknik.com.trContact: DUYGU KAYAOĞLUe-mail: [email protected]

PALA ELEKTRİKLİ EV ALETLERİ LTD. ŞTİ.Tel: +90 (212) 659 73 73 Fax: +90 (212) 659 76 82Web: www.palaticaret.comContact: EREN ŞİŞLİe-mail: [email protected]

PENTA BİLGİSAYAR SİST. TİC. A.Ş.Tel: +90 (216) 528 00 00 Fax: +90 (216) 540 50 00Web: www.penta.com.trContact: NERMİN AKÇAYe-mail: [email protected]

PERA MEDİKAL İHR. İTH. TİC. VE SAN. LTD. ŞTİ.Tel: +90 (212) 414 70 70 Fax: +90 (212) 570 55 59Web: www.peramed.com

PERKON BARKOD SİST. BİLG. YAZ. ELEK. LTD. ŞTİ.Tel: +90 (216) 340 88 10 Fax: +90 (216) 546 00 46Web: www.perkon.com.trContact: ZEKİYE GÜRELe-mail: [email protected]

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Pİ-MAK PİLİÇ MAKİNALARI SANAYİ VE TİCARET LTD. ŞTİ.Tel: +90 (212) 256 51 98 Fax: +90 (212) 256 51 98Web: www.pimak.comContact: AYŞE MÜSELLİMe-mail: ayş[email protected]

PLASTİKKART AKILLI KART İLETİ. SİS. SAN. VE TİC. A.Ş.Tel: +90 (212) 736 12 00 Fax: +90 (212) 736 15 75Web: www.plastkart.com.trContact: AYDIN BİÇERe-mail: [email protected]

PLAYBOX ELEKTRONİK SAN. VE TİC. LTD. ŞTİ.Tel: +90 (216) 337 94 02 Fax: +90 (216) 337 94 07Web: www.playbox.tvContact: TANZEL KAYABAŞLIe-mail: [email protected]

POZİTİF TURZ. NAK. İNŞ. PET. ÜRÜN. SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 217 55 65 Fax: +90 (212) 347 49 47Web: www.pozitifiletisim.comContact: MURAT ATAYARe-mail: [email protected]

PREKONS İNŞAAT SANAYİ A.Ş.Tel: +90 (312) 409 96 60 Fax: +90 (312) 409 96 70Web: www.prekons.com.trContact: HÜSEYİN YILDIRIMe-mail: [email protected]

PROCATH TIBBİ ÜRÜNLER SAN. VE TİC LTD. ŞTİ.Tel: +90 (226) 353 37 84 Fax: +90 (226) 353 33 36Web: www.pro-cath.comContact: VOLKAN KARPUZe-mail: [email protected]

PROLAB LABORATUVAR TEK. LTD. ŞTİ.Tel: +90 (216) 598 29 00 Fax: +90 (216) 598 29 07Web: www.pro-lab.com.trContact: OĞUZHAN AYDOĞANe-mail: [email protected]

PULSAR TIBBİ MALZ. VE PAZ. TİC. LTD. ŞTİ.Tel: +90 (216) 520 23 23 Fax: +90 (216) 520 23 52Web: www.aresmedikal.com.trContact: CANER PALAZe-mail: [email protected]

RADİKAL MÜZİK PRODUKSİYON DIŞ. TİC. LTD. ŞTİ.Tel: +90 (212) 259 79 71 Fax: +90 (212) 259 79 93Web: www.radikaltr.comContact: KEREM SEZGİNERe-mail: [email protected]

RAM DIŞ TİC A.Ş.Tel: +90 (216) 538 11 00 Fax: +90 (216) 537 01 90Web: www.ram.com.trContact: ZEYNEP KUMANe-mail: [email protected]

RE-CONSULT RÜZGAR ENERJİ DAN. İÇ VE DIŞ TİC. LTD. ŞTİ.Tel: +90 (312) 287 51 22 Fax: +90 (312) 287 33 73Web: www.re-consult.net

REANİMED TEKNİK VE TIBBİ SİSTEM. SAN. VE TİC. A.Ş.Tel: +90 (216) 364 13 30 Fax: +90 (216) 634 14 30Web: www.reanimed.comContact: BAYRAM ALABAŞe-mail: [email protected]

REMTA MÜHENDİSLİK VE MEKANİK ELEK. TAAH. TİC. LTD. ŞTİ.Tel: +90 (216) 540 54 54 Fax: +90 (216) 540 58 48Web: www.met-muh.com.trContact: FATİH USLUe-mail: [email protected]

RHODIUM MAĞAZACILIK VE DIŞ TİC. A.Ş.Tel: +90 (216) 369 51 91 Fax: +90 (216) 302 64 13Contact: MERVE YALAMANe-mail: [email protected]

RZK MÜHENDİSLİK VE BİLGİSAYAR SİSTEMLERİ LTD. ŞTİ.Tel: +90 (312) 472 15 30 Fax: +90 (312) 472 15 40Web: www.rzk.com.trContact: RIFAT TUNCAe-mail: [email protected]

SAAT VE SAAT SANAYİ VE TİC. A.Ş.Tel: +90 (212) 328 42 00 Fax: +90 (212) 328 36 66Web: www.saatvesaat.comContact: MEHMET ÖZBEKe-mail: [email protected]

ŞAHTERM ELEKTRİKLİ ISITICILAR SANAYİ VE TİCARET LTD. ŞTİ.Tel: +90 (224) 261 17 40 Fax: +90 (224) 261 20 22Web: www.sahterm.comContact: FEHMİ BİLALOĞULLARIe-mail: [email protected]

SAMSUNG ELECTRONICS İSTANBUL PAZ. VE TİC. ŞTİ.Tel: +90 (212) 336 54 00 Fax: +90 (212) 217 81 24Web: www.samsungelectronics.comContact: MURAT ORLUe-mail: [email protected]

SANAL ISI SANAYİ VE TİCARET LTD. ŞTİ.Tel: +90 (212) 789 70 30 Fax: +90 (212) 789 70 37Web: www.sanalisi.comContact: ÖZGÜR DİŞANe-mail: [email protected]

SANAL ISI SİSTEMLERİ PAZ TİCARET LTD. ŞTİ.Tel: +90 (212) 789 70 30 Fax: +90 (212) 789 70 37Web: www.sanalisi.comContact: UFUK DÖNMEZe-mail: [email protected]

SARIKAYA ELEKTRİKLİ EV GEREÇLERİ SANAYİ TİC. LTD. ŞTİ.Tel: +90 (212) 471 11 11 Fax: +90 (212) 471 12 12Web: www.sarex.netContact: CENGİZ KORADAe-mail: [email protected]

ŞARKCELL İLETİŞİM TİC. A.Ş.Tel: +90 (212) 257 09 98 Fax: +90 (212) 257 12 03Web: www.sarkcell.comContact: NESLİHAN YUVAKURANe-mail: [email protected]

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SASAN SAĞLIK MLZ. ÜRETİM VE PAZ. A.Ş.Tel: +90 (312) 815 46 50 Fax: +90 (312) 815 41 14Web: www.sasan.com.trContact: NESLİHAN ŞANe-mail: [email protected]

SAYAN İÇ VE DIŞ TİC. LTD. ŞTİ.Tel: +90 (232) 472 27 78 Fax: +90 (232) 472 27 76Web: www.sayan.com.trContact: SERDAR ÖMÜRGÖRENe-mail: [email protected]

SCHNEIDER ELEKTRİK SAN. VE TİC. A.Ş.Tel: +90 (216) 564 75 75 Fax: +90 (216) 564 75 76Web: www.schneider-electric.comContact: AYFER ALKAYAe-mail: [email protected]

SEDNA BİLGİ VE İLETİŞİM SİST. LTD. ŞTİ.Tel: +90 (216) 530 11 00 Fax: +90 (216) 530 11 10Web: www.ige.com.trContact: EBRU ALTANe-mail: [email protected]

SEM LABORATUAR CİHAZLARI PAZ. SAN. A.Ş.Tel: +90 (216) 325 78 36 Fax: +90 (216) 325 16 24Web: www.semend.com.trContact: LAMİ TOKERe-mail: [email protected]

SEMA EĞİTİM ÖĞRETİM İŞL. VE SAĞLIK HİZM. A.Ş.Tel: +90 (216) 370 55 55 Fax: +90 (212) 370 13 13Web: www.coskunkoleji.orgContact: İSMAİL SERTDEMİRe-mail: [email protected]

SENTİM BİLİŞİM TEKNOLOJİLERİ SAN. VE TİC. A.Ş.Tel: +90 (216) 554 85 54 Fax: +90 (216) 554 85 88Web: www.sentim.com.trContact: İSMAİL ERYİĞİTe-mail: [email protected]

SENUR ELEKTRİK MOTORLARI SAN. VE TİC. A.Ş.Tel: +90 (212) 422 13 30 Fax: +90 (212) 422 09 29Web: www.senur.com.trContact: BORA BADIRLIe-mail: [email protected]

SER DAYANIKLI TÜKETİM MALLARI LTD. ŞTİ.Tel: +90 (212) 438 26 38 Fax: +90 (212) 474 91 22Web: www.simfer.comContact: ÖMER TOPÇU HASANOĞLUe-mail: [email protected]

SERTA EV ALETLERİ İÇ VE DIŞ TİC. LTD. ŞTİ.Tel: +90 (212) 661 59 36 Fax: +90 (212) 559 48 40Connect: TACETTİN KÜMETe-mail: [email protected]

SERVUS BİLGİSAYAR A.Ş.Tel: +90 (212) 319 35 00 Fax: +90 (212) 280 98 03Web: www.servus.com.trContact: ERTAN ÜNLÜe-mail: [email protected]

SET MEDİKAL SN. VE TİC. A.Ş.Tel: +90 (212) 622 04 60 Fax: +90 (212) 689 48 28Web: www.setmedikal.com.trContact: TUNGA KURTe-mail: [email protected]

SF SES VE IŞIK SİSTEMLERİ LTD. ŞTİ.Tel: +90 (212) 227 68 00 Fax: +90 (212) 227 96 34Web: www.sf.com.trContact: ŞULE AKYAZIe-mail: [email protected]

SİDERKEMCO METALURJİ SAN. VE TİC. A.Ş.Tel: +90 (216) 304 15 84 Fax: +90 (216) 304 11 62Web: www.siderkemco.comContact: TÜRKAN DENKÇİe-mail: [email protected]

SIEMENS SAN.VE TİC. A.Ş.Tel: +90 (216) 459 20 00 Fax: +90 (216) 459 20 11Web: www.siemens.com.trContact: SERKAN BAYSUe-mail: [email protected]

SİLTER İLERİ ÜTÜLEME SİSTEMLERİ SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 861 45 15 Fax: +90 (212) 861 45 20Web: www.silter.com.trContact: MEHMET ÇİMENe-mail: [email protected]

SİNERJİ PROJE YÖN. ELEK. ELEKT. LTD. ŞTİ.Tel: +90 (212) 347 52 93 Fax: +90 (212) 347 52 94Web: www.sinerjipro.netContact: YALÇIN ÇETİNe-mail: [email protected]

SİSEL MÜHENDİSLİK ELEKTRONİK SAN. VE TİC. A.Ş.Tel: +90 (216) 415 76 80 Fax: +90 (216) 365 74 01Web: www.enda.com.trContact: ŞEHLA SEMİZOĞLUe-mail: [email protected]

SİSTAŞ SAYISAL İLETİŞİM SANAYİ VE TİCARET A.Ş.Tel: +90 (312) 426 05 00 Fax: +90 (312) 426 05 12Web: www.sistas.com.trContact: AHMET BOĞAZe-mail: [email protected]

SONY EURASIA PAZ. A.Ş.Tel: +90 (216) 633 98 00 Fax: +90 (216) 632 70 30Web: www.sony.com.trContact: MOHSEN NUHİe-mail: [email protected]

SPEKTROTEK LABORATUVAR CİHAZLARI LTD. ŞTİ.Tel: +90 (216) 688 57 78 Fax: +90 (216) 688 57 69Web: www.spektrotek.comContact: SİNEM YÖNEY

STAR TEMİZLİK MAK. VE EKİPM. SAN. VE TİC. LTD. ŞTİ.Tel: +90 (216) 572 74 04 Fax: +90 (216) 572 92 25Web: www.starmakina.com.trContact: FUSUN AKBAŞe-mail: [email protected]

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SVS TELEKOMÜNİKASYON HİZMET. SAN. VE TİC. A.Ş.Tel: +90 (216) 329 56 00 Fax: +90 (216) 329 02 99Web: www.svstelekom.com.trContact: ÖZKAN TONGe-mail: [email protected]

T.E.C.A.S.A PAZARLAMA LTD. ŞTİ.Tel: +90 (224) 373 19 00 Fax: +90 (224) 373 19 01Web: www.tecasa.com.trContact: KADİRCAN DURUKANe-mail: [email protected]

TAKOSAN OTOMOBİL GÖSTERGELERİ SANAYİ VE TİC. A.Ş.Tel: +90 (212) 554 15 25 Fax: +90 (212) 642 52 97Web: www.takosan.com.trContact: TUNCAY COŞKUNe-mail: [email protected]

TARMAN DIŞ TİC. A.Ş.Tel: +90 (212) 365 44 44 Fax: (212) 365 44 55Web: www.blue-house.com.trContact: SERPİL YILMAZe-mail: [email protected]

TECPRO BİLGİ TEKNOLOJİLERİ TİC. VE SAN. LTD. ŞTİ.Tel: +90 (212) 268 40 00 Fax: +90 (212) 268 40 01Web: www.tecpro.com.trContact: SİBEL DEMİRCİe-mail: [email protected]

TEKMİL TIBBİ ARAÇ VE GEREÇLER LTD. ŞTİ.Tel: +90 (212) 233 78 37 Fax: +90 (212) 231 72 77Web: www.tekmil.com.trContact: ARTO BAPUÇOĞLUe-mail: [email protected]

TEKNOSER BİLG. TEK. HIZ. DIŞ. TİC. SAN. A.Ş.Tel: +90 (212) 275 37 50 Fax: +90 (212) 272 69 39Web: www.teknoser.com.trContact: İBRAHİM ÖMEROĞLUe-mail: [email protected]

TELESİS TELEKOMÜNİKASYON SİSTEMLERİ SAN. VE TİC A.Ş.Tel: +90 (312) 384 05 40 Fax: +90 (312) 384 05 49Web: www.telesis.com.trContact: MÜMİN GÜLERe-mail: [email protected]

TEMSA GLOBAL SANAYİ VE TİCARET A.Ş.Tel: +90 (216) 544 52 00 Fax: +90 (216) 325 96 72Web: www.temsa.com.trContact: MERİÇ ERDURe-mail: [email protected]

TEPE MEDYA YAYINCILIK TİC. A.Ş.Tel: +90 (216) 567 85 29 Fax: +90 (216) 567 85 27Web: www.tepemedyagrup.comContact: MERT BEKÇİe-mail: [email protected]

TERMİKEL DAYANIKLI TÜKETİM MAL. TİC. A.Ş.Tel: +90 (312) 589 29 00 Fax: +90 (312) 589 29 29Web: www.termikel.com.trContact: ALİ DOĞRAYANe-mail: [email protected]

TESAN İLETİŞİM A.Ş.Tel: +90 (212) 454 60 00 Fax: +90 (212) 454 60 20Web: www.tesan.com.trContact: Yüksel AKSANe-mail: [email protected]

TETAŞ İÇ VE DIŞ TİCARET A.Ş.Tel: +90 (212) 866 91 00 Fax: +90 (212) 866 90 90Web: www.tetas.com.trContact: RIFAT ALBAYRAKe-mail: [email protected]

TNB BİLGİSAYAR VE GÖRÜNTÜ SİSTEMLERİ A.Ş.Tel: +90 (216) 422 40 50 Fax: +90 (216) 422 55 20Web: www.toshibatr.comContact: EBRU TANRIVERDİe-mail: [email protected]

TÜMPA ELEKTRİK MALZ. TİC. VE PAZ. A.Ş.Tel: +90 (212) 256 94 05 Fax: +90 (212) 256 95 99Web: www.tumelektrik.com.trContact: ENiS SANCARe-mail: [email protected]

TÜMSAN ELEKTRONİK MAKİNA VE PARÇA SAN. VE TİC. A.Ş.Tel: +90 (216) 364 96 02 Fax: +90 (216) 364 57 22Web: www.mekappa.com.trContact: AVŞİN ÇAĞRI ÖZHANe-mail: [email protected]

TÜMTES ELEKTRİK SAN. VE TİC. LTD. ŞTİ.Tel: +90 (212) 671 01 55 Fax: +90 (212) 671 01 58Web: www.tum-tes.com.trContact: İZZET ADİLOĞLUe-mail: [email protected]

TÜR-MAK MAK. SAN. VE TİC. A.Ş.Tel: +90 (212) 281 51 04 Fax: +90 (212) 281 51 07Web: www.turmak.comContact: TEMEL TOPÇUe-mail: [email protected]

TÜRCOM İLETİŞİM SİSTEMLERİ SANAYİ VE TİC. A.Ş.Tel: +90 (212) 349 29 29 Fax: +90 (212) 349 29 30Web: www.turcom.com.trContact: MUKADDER UZUNe-mail: [email protected]

TÜRK PHILIPS TİCARET A.Ş.Tel: +90 (216) 636 15 00 Fax: +90 (216) 636 1659Web: www.philips.comContact: HÜSEYİN DEMİRe-mail: [email protected]

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TÜRKİYE GARANTİ BANKASI A.Ş..Tel: +90 (212) 318 18 18 Fax: +90 (212) 318 18 88Web: www.garanti.com.tr

TUTKU SAĞLIK GEREÇLERİ TİC. A.Ş.Tel: +90 (212) 659 48 51 Fax: +90 (212) 659 35 50Web: www.tutkusaglik.comContact: TUNCAY SARIe-mail: [email protected]

UĞUR HİDROLİK MAKİNA SAN. VE TİC. A.Ş.Tel: +90 (262) 724 91 19 Fax: +90 (262) 724 80 50Web: www.maress.com.trContact: FATİH GÜLERe-mail: [email protected]

UĞUR SOĞUTMA MAKİNALARITel: +90 (256) 316 10 00 Fax: +90 (256) 316 10 31Web: www.ugur.com.trContact: ÖRGÜR ERKEKe-mail: [email protected]

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USTA TEKNOLOJİ TİC. LTD.Tel: +90 (216) 353 41 63 Fax: +90 (216) 353 69 54Web: www.ustateknoloji.comContact: KUTLUHAN USTAe-mail: [email protected]

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VARTA PİLLERİ TİCARET LTD. ŞTİ.Tel: +90 (212) 659 50 60 Fax: +90 (212) 659 48 40Web: www.varta.com.trContact: TUĞBA YORULMAZe-mail: [email protected]

VARTEA ELEKTRİK ELEKTRONİK SAN. TİC. LTD. ŞTİ.Tel: +90 (212) 446 94 40 Fax: +90 (212) 446 96 04Web: www.varsan.comContact: OĞUZHAN ARSLANe-mail: [email protected]

VERİ FONE ELEKTRONİK VE DANIŞMANLIK LTD. ŞTİ.Tel: +90 (212) 346 34 44 Fax: +90 (212) 346 34 61Web: www.verifone.com.trContact: ARZU GÜRDAĞe-mail: [email protected]

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VESTEL DİJİTAL ÜRETİM SAN. A.Ş.Tel: +90 (236) 213 06 60 Fax: +90 (236) 213 06 68Web: www.vestel.com.trContact: SALİH MURATOĞLUe-mail: [email protected]

VESTEL DIŞ TİCARET A.Ş.Tel: +90 (236) 233 01 31 Fax: +90 (236) 233 25 88Web: www.vestel.com.trContact: AHMET EROLe-mail:[email protected]

VOLGA DIŞ TİC. DANIŞMANLIK LTD. ŞTİ.Tel: +90 (312) 441 31 41 Fax: +90 (312) 442 59 48Web: www.volga.com.trContact: DENİZ ATMACAe-mail: [email protected]

YALTES ELEKT. VE BILG. SİS. ÜRET. VE TİC. A.Ş.Tel: +90 (216) 482 30 60 Fax: +90 (216) 4823051Web: www.yaltes.com.trContact: CEM YAVUZe-mail: [email protected]

YANKI TURZ. ERTUNÇ ÖZCAN-METDEMTel: +90 (312) 433 42 26 Fax: +90 (312) 431 91 22Web: www.ertuncozcan.com.trContact: KERİM GÜNTUTMAZe-mail: [email protected]

YAVUZ KÖPRÜLÜTel: +90 (212) 516 86 65 Fax: +90 (212) 516 86 64Web: www.tibecargo.comCortact: YAVUZ KÖPRÜLÜe-mail: [email protected]

YSD ŞİFALI BİTK. İTH. İHR. TİC. LTD. ŞTİ.Tel: +90 (312) 363 50 52 Fax: +90 (312) 363 52 10Web: www.4amedical.comContact: GİZEM GÜZELe-mail: [email protected]

Page 67: White Goods TURKISH
Page 68: White Goods TURKISH