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make every customer interaction smarter What are the benefits of Boxever Web Optimisation? What is Boxever Web Optimisation? Use your rich 1st party customer data and insights to power experiments and personalisation Find and serve experiences that drive conversions and revenue by customer segment Boost customer engagement with website overlays, notifications and in-page personalisations that nudge users towards action Give your customers a say with voice-of-the-customer (VOC) instant feedback Gain agility in your conversion rate optimisation program with low/no-code deployment and agile workflow Boxever Web Optimisation is a website experimentation and personalisation solution powered by real-time customer insights. It empowers business users to precisely target A/B tests and personalisations using an unparalleled breadth of targeting options. With it, you can find the best performing experiences for every journey your customers take as they move between desktop, tablet and mobile devices. Boxever Web Optimisation TESTING AND TARGETING Customer Insights Leverage real-time session, behavioural and customer insights Deploy experiences to the Browser Wide range of experience widgets Monitoring & Analytics Track multiple goals to measure success Desktop Tablet Mobile Boxever Preview and QA Tool Boxever Web Optimisation Vs

What is Boxever Web Optimisation? Boxever€¦ · Boxever Web Optimisation is a website experimentation and personalisation solution powered by real-time customer insights. It empowers

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Page 1: What is Boxever Web Optimisation? Boxever€¦ · Boxever Web Optimisation is a website experimentation and personalisation solution powered by real-time customer insights. It empowers

make every customerinteraction smarter

What are the benefits of Boxever Web Optimisation?

What is Boxever Web Optimisation?

Use your rich 1st party customer data and insights to power experiments and personalisation

Find and serve experiences that drive conversions and revenue by customer segment

Boost customer engagement with website overlays, notifications and in-page personalisations that nudge users towards action

Give your customers a say with voice-of-the-customer (VOC) instant feedback

Gain agility in your conversion rate optimisation program with low/no-code deployment and agile workflow

Boxever Web Optimisation is a website experimentation and personalisation solution powered by real-time customer insights. It empowers business users to precisely target A/B tests and personalisations using an unparalleled breadth of targeting options. With it, you can find the best performing experiences for every journey your customers take as they move between desktop, tablet and mobile devices.

BoxeverWeb Optimisation

TESTING AND TARGETING

Customer InsightsLeverage real-time session,

behavioural and customer insights

Deploy experiencesto the Browser

Wide range ofexperience widgets

Monitoring &Analytics

Track multiple goalsto measure success

Desktop Tablet Mobile

Boxever Preview and QA Tool

BoxeverWeb

Optimisation

Vs

Page 2: What is Boxever Web Optimisation? Boxever€¦ · Boxever Web Optimisation is a website experimentation and personalisation solution powered by real-time customer insights. It empowers

Why do I need Boxever Web Optimisation?

Some of the signs you need Customer Insight powered Optimisation

What can I do with Boxever Web Optimisation?

You want to test or personalise across every phase of the customer life cycle

You have stakeholders from across marketing, e-commerce, and customer experience who need to optimise aspects of the web experience

Your stakeholders need to optimise towards varied KPIs; from conversion rate optimisation (CRO) to lifetime value (LTV) to net promoter score (NPS)

You are struggling to activate predictive insights as part of your web personalisation strategy

Your remit is to continually learn from digital customer interactions and deliver evolving experiences that provide the best value to the customer and your business

A/B Test on any page for any device and browser throughout your shopping cart experience

Personalise using experience templates like notifications, modals, sliders, carousels and more

Instil urgency, excitement, or trust using social proofing experiences and the power of the crowd

Target any test or personalisation using a combination of session, behavioural and customer data/insights

Preview and QA your experiences in the browser and share experience variations with colleagues for review

Traditional Web Optimisation solutions target using session attributes, limiting targeting to anonymous visitors, or very-basic customer attributes. Boxever has introduced a step-change by marrying client-side testing and personalisation with the customer insights provided by our Customer Data Platform (CDP).

make every customerinteraction smarter

WINNERWe have a winner. Variant V1 outperformed all other variants.

5.57%C

7.12%V1 6.47%

V2

Learn more on www.boxever.com

Page 3: What is Boxever Web Optimisation? Boxever€¦ · Boxever Web Optimisation is a website experimentation and personalisation solution powered by real-time customer insights. It empowers

Trusted by

Minimum Customer Specifications: The following are the system specifications that Boxever Customers need to comply with. VPN to include one of the following: IPSsec, OpenVPN, or Cisco VPN Encoding: UTF8 Compression: Gzip Encryption: PGP SSH public/private key authentication Servers must be able to use https/TLS/SSL & rate limiting access to Service Provider’s applications are web based with access by any modern PC with a CPU greater than 1.5GHz and 4GB RAM. The web application is certified on Webkit-based browsers and works on all modern browsers HTML5 compliant browsers. The certified browsers and platforms are: Chrome 20+ on Windows XP+ or Mac OS X.

make every customerinteraction smarter© Boxever ltd. Ashford House, Tara St, Dublin, +353 1443 3103 | www.boxever.com | [email protected]

Key Features

Easily schedule, publish, pause and stop tests and personalisations with a simple workflow. Maintain complete visibility over the changes your team makes to tests and personalisations over time.

Publishing and Audit Trail

Understand how your tests and personalisations are performing against the goals and metrics you define. Analytics are visualised with crystal-clear reporting powered by a rock-solid statistics engine.

Analytics

Preview and QA check all your experiences across devices and browsers before you push them live. Boxever’s QA tool works in-browser for a 100% accurate quality assurance experience.

Quality Assurance

Add advanced business logic using Boxever’s drag-and-drop decisioning to select next-best-actions (NBAs). With decision-powered NBAs users can pull in live business data, like inventory or pricing, or call out to AI models for predictive insights. *Decisioning requires Boxever’s Decisioning module.

Decisioning*

Gain instant feedback on your experiences from the moment they go-live. Operational monitoring reports provide feedback refreshed every fifteen seconds on the performance of your tests and personalisations.

Live Monitoring

Users can precisely target experiments and personalisations using page and audience targeting. Audience targeting leverages all the power of the behavioural and customer insights provided by Boxever’s CDP.

Precise Targeting

Create personalisations from templates or add variants to existing experiences for testing. Boxever supports business, technical (web-developers) and agency users through a unified user interface.

Web Design

Setup and track one primary and multiple secondary metrics for your tests and personalisations. Standard goals include conversion, revenue and engagement. Custom goals provide complete flexibility.

Goals

How does it work?Boxever Web Optimisation is enabled onsite with a single line of Javascript, while historical customer data populates through APIs. Marketers can get going with out-of-the-box experience templates in a matter of hours and quickly master advanced customer insight fuelled use cases.