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We Don’t Innovate, It’s within!

VMA Digital

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Page 1: VMA Digital

We Don’t Innovate, It’s within!

Page 2: VMA Digital

We Believe in Serving the Perfect Blend

We are Three year young group of companies.

We Believe that Marketing is Incomplete without a perfect blend of Offline & Online

VAG is our Offline Arm with experience of Event Management, Talent Management, Production etc (Manhattan Film Festival, Le Ladakh Intl Film Festival are few to name)

Soulwear as the name denotes enriches your soul with handmade Crystal wears & Clothing’s Catering US & UK Market

Page 3: VMA Digital

Every brand has a story to tell and a legacy to pass

Give a Celebrity touch to your brand

Plan your marketing strategies connecting any new movie releases

Let the visuals talk, tell your brand story or a marketing concept in the way customers want to hear

May it be Web Series or Tvc or a simple video, let’s do it

We Specialize in:

onceptualization ositoning each

Page 4: VMA Digital

Our Expertise is to add that Extra glam to your Brand

*Source:Invodo

Shoppers who view video are 174% more likely to purchase than viewers who did not*

150 mn+ Video Inventories across verticals

Reach 5 Cr + Customers through Digital Communications

Increase the Brand Re-call & Let your customers know your brand

Let’s be present where your customers are

Reach out to 100 Mn + users on the internet world without the constrain of device

Page 5: VMA Digital

Bollywood – Our Country Eat, Live & Breath Here

Page 6: VMA Digital

Coffee ya Dinner , It’s on us

Bollywood Artist / Cricketer / Musician , Tell us the face for your brand we will get them for you.

Create Digital Concepts around artist’s may it be coffee with Alia or a Dinner with Salman. Let’s get it done.

Let them Tweet or post about your brand, It’s Digital – It’s VMA.

Page 7: VMA Digital

Content is the King

Page 8: VMA Digital

V or I or Duo – We can capture anything

*Sample work shared on brief to brief

We can help visualize any storylines that crossed your mind

Be it storyboard, Talent , in-studio shoot, Outdoor shoot, editing & packaging, in house production house we have it all on-board

Add on is not just creating the video but making it viral is our expertise

Page 9: VMA Digital

Count your Words, It’s valuable!!..

Content Creates your brand identity, give it a professional touch

May it be a E-brochure or a website or a Flipbook, We can write it all for you.

We believe Brand is an emotion & focus on manifestation of you have thought for your brand.

Page 10: VMA Digital

iTravel – Soul behind every journey

OOB – Out of the Box*

Industry / Vertical: A Web Series for Travel Industry

Brief: A thought which will connect to traveler’s with a brand recall, a motivation for every layman to travel

Concept: Out of 10 OOB idea’s, we are giving birth to iTravel – Everyone travel’s for a reason

Positioning: 3 familiar faces, 3 different profession, 3 different Reason

Harshada, Mumbai journalist: i Travel for PassionSamir Patel, Mumbai, Pilot: i Travel to FlyNeeraj Arya’s Kabir Café: i Travel for Music

Reach: Target to reach one million views on youtube, Contest on iTravel to motivate for videos from traveler’s etc

Page 11: VMA Digital

Kaarwaah – Tour of Fashion

Industry / Vertical: Fashion Vertical, Creating Fashion Hero’s in India

Brief: One of the famous fashion retail targeting youth across Pan India, creating the craving to be fashionable

Concept: A Caravan travelling across India spreading brand awareness in colleges with selfie kiosk to spread virality & Hosting concerts across Tier 1 & Tier 2 cities with a renowned singer along with ramp-walk for localities with Bollywood faces

Positioning: Creating event which will be an IP(Intellectual Property) of the brand which will be celebrated year on year increasing the reach

A Event of International quality with presence of celebs & reach on all digital platforms

Reach: Targeting 60 Cities across india with entry bands on purchase from retail (increase the footfall) along-with ATL & BTL presence

Page 12: VMA Digital

Display – The Visual Impact

Page 13: VMA Digital

Small, Medium, Large!!..Pick your size

Target 1000+ Sites Pan India

Pick any Genre or Region or Vertical or Size, We have it in our kitty

Reach 100 Mn+ Unique Impressions through our partners

Flexible to any format, May it be .JPG, .SWF, .HTML, iFrame, Java, Rich Media Files

Page 14: VMA Digital

Visual impact for your Brand in Mobile

Spark a brand identity whenever a users is browsing in mobile, An icon which is dynamic with the scroll

Click on the icon take to full screen ad. Innovate your full screen ad as per brand requires

Page 15: VMA Digital

Customize your Banner as per Season

Why to stick on the standard banners, when we can innovate as per the season weather it’s Christmas, new year or Valentine. It’s all about our brand.

Hide & Seek Valentine Special In-Article Banner which is clickable to youtube page

Page 16: VMA Digital

Did you tell Website!!..Think Again.

Why direct the customer to a website, when we can create a mini website in Banner

Multiple Call to Actions in a Single Banner. Whether it may be colour, Video or 360 Degree View

Page 17: VMA Digital

Let your Brand fill the Screen

Interomercial Ads

Interstitial Ads

Branding at it’s best, 10 secs Full Screen Banner on Desktop or Mobile

No Restriction on size of the Banner & On face impact . Best way to increase traffic to brand site.

Page 18: VMA Digital

Your Banner!!..Your Location!!..

Target your Display campaign hyper-locally.

Banner will be pushed through location enabled apps, distance of the campaign can be specified as per the distance. i.e: 500 m or 1 km etc

Page 19: VMA Digital

CASE STUDY: 320*250 – Subway EXPANDOS

Genre: Entertainment, Lifestyle, Fashion & Youth

Volume Delivered: 12 Mn+ Unique Views

CTR: 0.8 to 0.9%

Page 20: VMA Digital

CASE STUDY: 728*90 – JK Tyre EXPANDOS

Genre: News, Business, Sports & Lifestyle

Volume Delivered: 10 Mn+ Unique Views

CTR: 0.4 to 0.5%

Page 21: VMA Digital

Video – Thought for a Lifetime

Page 22: VMA Digital

Roll It!!..Roll it!!..Pre-Roll, Post-Roll..Just Name it

150 mn+ Video Inventories Pan INDIA

Delivering 20 Mn+ Pre Rolls & 10 Mn+ Complete Views Month on Month

Target Regionalwise / Genrewise Campaigns

Page 23: VMA Digital

A Spicy & Sweet Combination – Video on Banner

Design a brand specific customized In Image Banner along with a call to action for Video

Video can be either mute or unmute, Also can be in banner Video or take the user into a landing page.

Best brand Recall method

Page 24: VMA Digital

Surprise!!...There is a Video in middle

In Article Videos, One of the best ways of video engagement.

Video will appear in middle of the article, when the user move from second to third scroll

Chances of engagement is higher, as the customer will be completing the article

Page 25: VMA Digital

Never Under-estimate a banner by it’s size

320 * 50 Expando Video Banner Ads

On the click of user the Banner will become fullpage with the Video playing in the middle of the Banner

Page 26: VMA Digital

Case Study: Audi Q7 Launch

Genre: Sub Sections News, Business, Finance & Lifestyle

Volume Delivered: 20 Mn+ Unique Views

Complete Views: 70%

Page 27: VMA Digital

Case Study: Wolkswagen Testimonial

Genre: Entertainment, Auto, Lifestyle, News & Sports

Volume Delivered: Viewed by 1.2 Million Users

Complete Views: 72%

Page 28: VMA Digital

Case Study: Subway – Starwars Combo Promotions

Genre: Entertainment, Lifestyle, Fashion & Youth

Volume Delivered: 2.1 Mn+ Unique views

Complete Views: 80%

Page 29: VMA Digital

We Love Serving them

Page 30: VMA Digital

Our Partners Makes us Complete

Reach 50 Mn+ Users

Mobile SitesSports Sites

News & Business Sites Entertainment

& many more…

Page 31: VMA Digital

Thank You