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CAR BUYING SERVICE GET A GREAT PRICE ON THE CAR YOU WANT

USAA Direct Mail

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Page 1: USAA Direct Mail

CAR BUYING SERVICEGET A GREAT PRICE ON THE CAR YOU WANT

Page 2: USAA Direct Mail

HERE’S HOW IT WORKS…Visit USAA.com/carbuying to:

Select the car you want and get your USAA MEMBER PRICING

Connect with your local USAA CERTIFIED DEALER(S).

PRESENT YOUR PRICE PROTECTION CERTIFICATE and buy your car!

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WHY BUY A CAR WITH USAA?

>> LOWEST PRICE GUARANTEE on all new cars

>> OVER 5,000 USAA CERTIFIED DEALERS committed to great customer service

>> EXCLUSIVE MEMBER DISCOUNTS on used cars

USE THE POWER OF USAATO SAVE MONEY ON YOUR NEXT VEHICLE!

>> Buying a car used to be a hassle – filled with confusion, wasted time and that sinking feeling that you could have gotten a better deal. With USAA’s Car Buying Service, buying a car is now simple & easy!

For more information, visit www.USAA.com/carbuying

Page 3: USAA Direct Mail

Dealer Cost Sticker Price

$19,981 $22,650 $23,105

GreatPrice

GoodPrice

AboveMarket

1,636 purchases during the last 6 months

Average Paid

$21,548

Factory Invoice

USAA Member Price

$20,325GREAT PRICE

Locate Dealers

PRICING EXAMPLE: 2012 FORD MUSTANG

Pricing data based on a 2012 Ford Mustang

LOWEST PRICE GUARANTEE

If you find a lower price within 3 days of buying a new car with USAA,

we’ll refund the difference or buy back your car.

Your USAA Certified Dealer may not have your desired

color and option combination in stock. Your contact will do their best to find the car

you want in available inventory. Your no-haggle,

low member pricing is guaranteed on any vehicle

you choose from stock.

FEES & INCENTIVES

Your price includes destination and all other manufacturer fees plus incentives, but excludes taxes, documentation fees, dealer installed accessories and registration fees. Your USAA Certified Dealer will confirm incentive eligibility.

OPTIONS PACKAGE ABase Vehicle Invoice $21,245 Automatic Transmission $1,040Limited Slip Rear Axle $344

Factory Invoice $22,629Consumer Incentives: ($2,000)

Price Guarantee $500 Below Factory Invoice

USAA Member Price $20,129 with Price Guarantee

OPTIONS PACKAGE BBase Vehicle Invoice $21,245 Security Package $605All-Weather Floor Mats $74

Factory Invoice $21,924Consumer Incentives: ($2,000)

Price Guarantee $500 Below Factory Invoice

USAA Member Price $19,424 with Price Guarantee

HOW DO I KNOW I'M GETTING A GOOD DEAL?We provide you with a TrueCar® Price Report which details what other people paid in your local area. Each of the 5,000 USAA Certified Dealers compete against one another so that you get the lowest price possible.

GETTING THE LOWEST PRICE

HOW USAA MEMBER PRICING WORKS

Every USAA Certified Dealer agrees to price all of their cars relative to Factory Invoice – no matter which car or options you end up selecting in their inventory. With USAA, build your dream car and save!

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* http://usaa2.zag.com/low-price-guarantee.html

For more information, visit www.USAA.com/carbuying For more information, visit www.USAA.com/carbuying

Page 4: USAA Direct Mail

SAVE EVEN

MORE MONEY

WITH USAA

On top of guaranteed lowest prices, USAA

members can save even more with special manufacturers’ incen-

tives on select 2011 and 2012 models!

These incentives are exclusive to USAA

members and are in addition to current cash and finance

incentives available to the general public.

See the following pages for more information about the latest offers.

Exclusive incentives are subject to change. Please visit USAA.com to view the latest specials.

A SPECIAL OFFER FROM CHRYSLER

FINANCE WITH USAA USAA makes it incredibly easy to get a car loan at a money-saving low rate that you can afford.

APPLY ONLINE OR THROUGH THE USAA MOBILE APP:

>> Our short application is entirely secure and online. In most cases, you’ll get your decision instantly.

>> You can e-sign your approved loan immediately, and we’ll even store your documents online for 24/7 access.

>> Leave your loan check at home? Participating dealers can have the funds transferred electronically.

SAVE TIME & MONEY WITH EXCLUSIVE USAA BENEFITS:

>> Low member-only rates as low as 1.79% APR for new cars, 3.59% APR for used cars, and up to 100% financing on cars, trucks, vans & SUVs.1

>> No application fees, hidden closing costs or early-payoff penalties

>> Unlike most banks, we let you ship your car overseas when you have a permanent change of station (PCS).

>> Protect your investment and save with USAA’s: • Total Loss Protection for only $299 • Debt ProtectionSM 2 • Extended Vehicle Protection 3

DON’T WAIT ANOTHER MINUTE. FINANCE YOUR NEW CAR WITH USAA & SAVE MONEY TODAY!

USAA MEMBERRATES

AS LOW AS

1.79%

1 Rates are subject to change. To qualify for USAA's lowest loan rates, you must have excellent credit and sign up for automatic payments. Your final loan amount may not be for the entire approved amount and is subject to USAA's determination of the value of your selected vehicle. A down payment may be required if you purchase add-ons from the dealer or if you owe more on a trade-in vehicle than it is worth. 2 Total Loss Protection and USAA Debt ProtectionSM are optional products. Buying or not buying either or both prod-ucts will have no effect on any credit application or terms of credit with USAA. If you elect to purchase either of these products, you will receive the contract for the product before any fee is billed. The contract for the product contains additional information, including

the terms, conditions, eligibility requirements and exclusions that could prevent you from receiving benefits. Please read the contract carefully for a full explanation of the product. 3Extended Vehicle Protection is not underwritten/issued by USAA or its affiliates. USAA Extended Vehicle Protection VSC Program is provided by United Service Protection Corp., Assurant Service Protection, Inc. (OK), and United Service Protection, Inc. (FL) (FL Lic # 6001600), each an Assurant Solutions company. USAA Extended Vehicle Protection Mechanical Breakdown Insurance is underwritten by American Bankers Insurance Company of Florida (AK, KY, ME, MD, MA, MI, OR, PA, & VA) & American Security Insurance Company (CA), each an Assurant Solutions company. The third-party underwriting/issuing this coverage has sole financial responsibility for its own products. Mechanical breakdown insurance offered through USAA Insurance Agency, Inc. or USAA of Texas Insurance Agency. CA Lic # 0D78305, TX Lic # 7096. Enrolling or not enrolling in the Extended Vehicle Protection Program will have no effect on any credit application or terms of credit with USAA.

For more information, visit www.USAA.com/carbuying

Page 5: USAA Direct Mail

A SPECIAL OFFER FROM CHRYSLER

Receive $1000 in additional incentives on select Chrysler, Dodge, Jeep, & RAM vehicles

with valid certificate from the USAA Car Buying Service

2011 Chrysler 200 Sedan (excluding LX) CANNOT BE COMBINED WITH LEASE OFFER

2011 Chrysler Town & Country 2011 Ram 1500 Pickup (Quad Cab & Crew Cab Only)

2011 Jeep Wrangler Unlimited

2011 Dodge Charger

2011 Chrysler 3002011 Jeep Wrangler

2011 Jeep Grand Cherokee2011 Dodge Avenger (excluding Express)CANNOT BE COMBINED WITH LEASE OFFER

2011 Dodge Grand Caravan

Exclusively for USAA Members

For more information, visit www.USAA.com/carbuying For more information, visit www.USAA.com/carbuying

Page 6: USAA Direct Mail

A SPECIAL OFFER FROM MERCEDES-BENZExclusively for USAA Members

RECEIVE UP TO $750 IN ADDITIONAL INCENTIVES!

ON SELECT CHEVROLET, BUICK, AND GMC VEHICLES

RECEIVE UP TO $6,000 in additional incentives on select Mercedes-Benz vehicles

$1,500 on C-Class

$4,000 on CL-Class

$3,000 on CLS-Class

$4,000 on E-Class Sedan/Wagon

$2,000 on E-Class BTC (Diesel)/E63/Coupe

$1,000 on E-Class Cabriolet

$6,000 on S-Class

$3,000 on SL-Class

$2,000 on SLK-Class

$3,000 on G-Class

$6,000 on GL-Class

$1,500 on GLK-Class

$3,000 on ML-Class

$2,000 on R-Class

$4,000 ON 2011 E-CLASS SEDAN/WAGON

$1,500 ON 2012 C-CLASS

$1,500 on C-Class

$4,000 on CL-Class

$3,000 on CLS-Class

$2,000 on E-Class

$4,000 on S-Class

$3,000 on SL-Class

$2,000 on SLK-Class

$3,000 on G-Class

$3,000 on GL-Class

$1,500 on GLK-Class

$3,000 on ML-Class

$1,000 on R-Class

2012 Model Year2011 Model Year

$6,000 ON 2011 GL-CLASS

For more information, visit www.USAA.com/carbuying

Page 7: USAA Direct Mail

A SPECIAL OFFER FROM MERCEDES-BENZ

RECEIVE UP TO $750 IN ADDITIONAL INCENTIVES!

ON SELECT CHEVROLET, BUICK, AND GMC VEHICLES

Don’t forget to have your USAA membership card, insurance card, and/or loan approval documents with you when you visit the dealer to claim your $750 incentive.

SPECIAL INCENTIVES NOT COMPATIBLE WITH OTHER PRIVATE OFFERS. • GM, Chrysler and Mercedes-Benz offers are limited time purchase price discounts. Offers available from manufacturers through participating dealers. GM discounts not available on Saturn, Hummer, Pontiac, Saab and Cadillac vehicles, Corvette ZR1, Chevrolet Volt, Camaro convertible, and medium duty trucks. GM, Chrysler and Mercedes-Benz offer discounts only to persons eligible for membership in USAA’s Property and Casualty Insurance Group. P&C membership is generally available to current and former members of the U.S. Military and their former dependents. GM requires presentation of proof of USAA eligibility and will accept a USAA card with USAA number, USAA loan documents, or a USAA insurance card at the time of purchase. Mercedes-Benz requires a USAA card with USAA number or a USAA insurance card and a printed USAA Member Vehicle Incentive Program (EAB) page from USAA Car Buying Service with discount amount and offer code. Mercedes-Benz discount amounts may vary by model year and model. The Fleet incentive must be used at time of purchase or lease. Fleet incentives cannot be used in conjunction with Dealer Employee Purchase Program (DEPP), Mercedes Vehicle Plan (MVP), Master Lease Program (MLP), Diplomat, European Delivery, Courtesy Vehicle Program (CVP), Special Demos, Competitor Conquest Program, other Fleet Programs (Corporate Sales or Fleet Employee Program (FEP)), or non-U.S. Specification vehicles. Some manufacturer incentives cannot be added to the discount. See your dealer for more details. There is no obligation to purchase or continue USAA products or services to obtain the offer. • GM and Mercedes-Benz offers are limited time purchase price discounts. Offers available from manufacturers through participating dealers. GM discounts not available on Saturn, Hummer, Pontiac, Saab and Cadillac vehicles, Corvette ZR1, Chevrolet Volt, Camaro convertible, and medium duty trucks. GM and Mercedes-Benz offer discounts only to persons eligible for membership in USAA Property and Casualty Insurance Group. P&C membership is generally available to current and former members of the U.S. Military and their former dependents. GM requires presentation of proof of USAA eligibility and will accept a USAA card with USAA number, USAA loan documents, or a USAA insurance card at the time of purchase. Mercedes-Benz requires a USAA card with USAA number or a USAA insurance card and a printed USAA Member Vehicle Incentive Program (EAB) page from USAA Car Buying Service with discount amount and offer code. Mercedes-Benz discount amounts may vary by model year and model. The Fleet incentive must be used at time of purchase or lease. Fleet incentives cannot be used in conjunction with Dealer Employee Purchase Program (DEPP), Mercedes Vehicle Plan (MVP), Master Lease Program (MLP), Diplomat, European Delivery, Courtesy Vehicle Program (CVP), Special Demos, Competitor Conquest Program, other Fleet Programs (Corporate Sales or Fleet Employee Program (FEP)), or non-U.S. Specification vehicles. Some manufacturer incentives cannot be added to the discount. See your dealer for more details. There is no obligation to purchase or continue USAA products or services to obtain the offer. • For a limited time, enjoy $4,000 incentives on the E-Class and M-Class, and $6000 incentives on the S-Class, and GL-Class. Exclusive USAA Offer available now through June 30, 2011. • USAA Car Buying Service and Lowest Price Guarantee provided by Zag.com Inc. USAA does not broker, sell, or lease motor vehicles. This is an information publishing site operated by Zag.com Inc. on behalf of USAA. Zag is not the seller of any of the vehicles listed on this site. All vehicles shown on this site are advertised and offered for sale by licensed motor vehicle dealers. All displayed vehicles are subject to availability from the selling dealer, and used vehicles are subject to prior sale and prices listed are not pre-negotiated. Brokerage services in California are provided by Zag, a California-licensed motor vehicle dealer/broker. • USAA PREFERRED VEHICLES represent vehicles which are determined to be a good financial value using a USAA developed proprietary statistical model. The model relates MSRP to vehicle features (engine type, drive train, electronic stability control, anti-lock brakes, number of airbags, transmission, body additions, curb weight, horsepower to curb weight, height and vehicle class), fuel economy, insurance cost, additional warranty cost, depreciation, popularity, special USAA member discounts provided by dealers or manufacturers and IIHS top safety pick to determine the value. USAA Preferred vehicles are those vehicles ranked in the top 40 percent for each vehicle class AND obtain “Good/Acceptable” crash test ratings from IIHS. In providing this analysis USAA does not consider factors other than those disclosed in determining USAA Preferred vehicles. • USAA AUTO CIRCLE ™ is a program provided by United Services Automobile Association. Availability, eligibility restrictions and fees may apply to certain banking, insurance or ancillary products. Property and casualty insurance provided by United Services Automobile Association, and its affiliate property and casualty insurance companies (San Antonio, Texas) is available only to persons eligible for P&C group membership. Eligibility may change on fact based ors such as marital status, rank or military status. Applicants must meet underwriting guidelines. Loans provided by USAA Federal Savings Bank, Member FDIC. Purchase of a bank product does not establish eligibility for or membership in USAA property and casualty insurance companies. Some products provided through USAA Auto Circle are provided by third party providers. Each company has sole liability for its own products. • Investments/Insurance: Not FDIC Insured • Not Bank Guaranteed • May Lose Value • Use of the term “member” does not convey any legal, ownership, or eligibility rights for property and casualty insurance products. Ownership rights are limited to eligible policyholders of United Services Automobile Association. Eligibility may change based on factors such as marital status, rank, or military status. Contact USAA to update your records or to obtain additional information about eligibility. Children of USAA members are eligible to purchase auto or property insurance if their eligible parent purchases USAA auto or property insurance. • Property and casualty insurance provided by United Services Automobile Association, USAA Casualty Insurance Company, USAA General Indemnity Company, Garrison Property and Casualty Insurance Company, USAA County Mutual Insurance Company, USAA Texas Lloyds Company, San Antonio, TX, and USAA, Ltd (Europe) and is available only to persons eligible for P&C group membership. Each company has sole financial responsibility for its own products. • Bank products provided by USAA Federal Savings Bank, Member FDIC

Exclusively for USAA MembersEXTRA SAVINGS FROM GENERAL MOTORS

Check out your savings with a USAA Certified Dealer today.

For more information, visit www.USAA.com/carbuying For more information, visit www.USAA.com/carbuying

Page 8: USAA Direct Mail

“The least stressful car purchase ever! Haggle free and ready when I arrived on the lot! This is great service.”

- THOMAS ST. CHARLES, MO

“The only way I will buy a car from now on is through USAA Car Buying Service!”

- MARK SIERRA VISTA, AZ

“This is a wonderful service, going in with a no hassle, no haggle approach is a great benefit for all members. Thanks so much for offering this.”

- KIP WOODBRIDGE, VA

“I want to tell you thank you for the outstanding program that you are providing to your customers. I was about to give up my search for a new car when my father (a long time member) cued me in on the program. The next day I received an outstanding offer from a dealer without the normal hassle!”

- DONALD ATLANTA, GA

“No hassles. It saved me money and time. Everyone knows time is money!”

- GILBERTO FORT LAUDERDALE, FL

“The whole process took only a day! I was approved for my loan, and picked out the car I wanted in just a day... It was so easy!”

- EVELYN DALZELL, SC

WHAT MEMBERS ARE SAYING...

For more information, visit www.USAA.com/carbuying