Ugam Content Solutions Brochure

8/4/2019 Ugam Content Solutions Brochure

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Ugam Interactive’s Content Solutions ocus on delivering enhanced, optimized,rich online web content to improve the user experience, advance positioning

through natural search, and increase conversion rates.

Better Content Solutions, Better Marketing, Better Results

Ugam Interactive’s Content Solutions address the challenges o aggregating,

integrating and optimizing content rom disparate online and oine sources

better! This makes you the inormation hub or all your products and services,

maximizes your visibility and enhances your end-user experience. The content

we cater to cover a range o ormats such as text, images, audio, and video.

superior contentsolutions

Ugam Interactive’s Content Solutions provide you with rich, unique,

optimized content to yield maximum visibility and accuracy when listed on

your site.

Optimized and relevant content results in a richer shopping experience,

higher natural search visibility, and increased conversion rates.

Our Content Solutions help:

• Gain a competitive edge

• Customers make inormed buying decisions

• Engage site visitors

• Reduce customer service calls

• Increase conversion rates

• Improve visibility and natural search rankings

• Increase customer confdence

• Long-term retention o customers

how ugam interactive’scontent solutions are better



Catalog Development

End-to-end solutions ocused on organic search optimization: product data,

descriptions, images, attributes, etc., are sourced and unique, original, ready-

to-publish content written in the client’s voice.

Content Optimization

Optimizing all aspects o on-page content or improved visibility through

natural search, and improving site navigation or better end-user experience.

Creative Content

Writing unique, optimized content touch points including product descriptions,

abstracts, articles, buying and how-to-guides, microsites and landing pages.

Content Syndication

Syndication services to publish creative content to the web, highlighting

specifc products or categories with a robust link-building capability

emphasizing a lit in natural search results.

Catalog Categorization

Categorizing and mapping products or enhanced natural search visibility and

site navigation.

Taxonomy Development

Structuring the client’s products with a logical architecture ocusing on the

top searched keywords and attributes, advancing natural search positioning

and site navigation.

Image Processing

Managing, enhancing and optimizing online catalog product images or a

visually engaging consumer experience.

Data aggregation

Compiling the very latest, complete, and accurate inormation that consumers

require to make decisions, rom both online and oine sources.

Content Moderation

Moderation services based on human intervention and intelligence help to

eliminate the risk o oensive content or your site and your brand.

servicesoffered



How Ugam Interactive’s Content Solutions helped one of the world’slargest retailers improve online customer shopping experience

One o the world’s largest retailers came to Ugam with a need to enhance

their customer’s online experience with better content. The challenge was to

re-attribute over 100,000 SKUs across diverse categories including apparel,

electronics, toys, and sporting goods in 60 days to meet deadlines or the

holiday shopping season.

Speed, Flexibility, and Domain Knowledge

The project was completed on time and seen as a resounding success

with measurable improvements in the eectiveness o their internal

search engine, the ease o site navigation, and overall online customer

experience.

casestudy

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www.ugaminteractive.com

Prism Tower, B-Wing, 6th oor

Malad Link Road, Goregaon (W)

Mumbai 400062, IndiaTel: +91 22 6742 8300

Fax: +91 22 6742 8399

India

2290 BellaVista St.

Denver, CO 80109, USA

Tel: +1 (720) 334 UGAM (8426)

Fax: +1 (303) 660 9520

USA

9th Floor, Tower, 11 York Road

London SE1 7NX, United Kingdom

Tel: +44 (0) 20 7803 1480

Fax: +44 (0) 20 7803 1497

UK

Documents

Ugam Content Solutions Brochure